01/06/2025
Life/Business Update for 2025.
Over the past decade, Iāve been all-in on building my residential real estate business.
In just a few years, I became one of the top agents in my area and even ranked among the top percentage of agents nationwide.
Along the way, other business owners would often ask me, āHow are you doing it?ā
Truth is, I never really talked much about how I did it.
Fast forward to today:
My wife and I now have three daughters (with a fourth on the way!), and we recently made a big move to Omaha, Nebraska, to be closer to family.
With all these changes, Iāve been reflecting a lot on the journey so far.
The truth is in my real estate business, two things were at the core of my success:
1. Paid online advertising (consistently pulling in 20x returns on ad spend).
2. Building a strong local brand that kept me top of mind.
Those two strategies completely transformed my business.
Over time, I started coaching and consulting real estate agents across the country to replicate those results, which eventually led me to something I never expectedāa whole new chapter.
Now, Iāve taken another step forward (mainly because so many business owners I know kept asking me to do this for them) and launched my own full-service marketing agency: The Morrison Co.
What started as getting results for my own business has grown into working with all kinds of local businessesāhelping them grow their brands, drive real results, and see measurable returns.
Over the last few months, Iāve gone all-in, and the results have been incredibleāclients are seeing 3x to 20x returns on their ad spend, and starting to grown the brand locally.
Real estate is still something Iām involved in, and Iāll always help out where Iām needed.
But this new venture has been such an exciting evolution of what I love to do and have a ton of experience in.
If you own a local business and want to start scaling with paid advertising and building a brand that attracts clients and customers, just comment the word ālocalā below, and Iāll reach out to see if I can help.
Thanks for readingāfeels good to share this new chapter.