Bennett Queen Digital Marketing

Bennett Queen Digital Marketing Getting your business online is now more important than ever. I'll grow your online presence through

For all you show-it users, I’m working on something really exciting! You won’t want to miss it!Follow along for updates ...
06/07/2022

For all you show-it users, I’m working on something really exciting! You won’t want to miss it!

Follow along for updates - release date to be announced soon!

A preview of a project and I are working on! Want to be the first to know when it drops? Go to my website link in my bi...
02/20/2022

A preview of a project and I are working on!

Want to be the first to know when it drops? Go to my website link in my bio and sign up for my email list to be the first to know. 🤌🏼

Feeling excited for all the new things coming in 2022. Inspired to grow even more this year.📷
01/31/2022

Feeling excited for all the new things coming in 2022. Inspired to grow even more this year.

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Finding a product that fulfills the needs of everyone is very rare. What you'll find is that some people will need/want ...
01/17/2022

Finding a product that fulfills the needs of everyone is very rare. What you'll find is that some people will need/want what you're selling and others will be uninterested. That's okay!

You don't need to create something that works for everyone but what you'll find, is that selling your product to the people that need it is going to be a hell of a lot easier.

Do you know who your audience is?

Taking a break from sharing ways to grow your small business but a small business that I know and love has created a un...
11/04/2021

Taking a break from sharing ways to grow your small business but a small business that I know and love has created a unique idea for Dog Moms & Dads to join in on the Christmas card tradition!

Check out her profile for her work and if you’re looking to schedule a Winter Mini in Reno, sign up now!

The big Facebook and Instagram outage of 2021 - will we ever forget it? Probably! But can we learn anything from it? Hec...
10/05/2021

The big Facebook and Instagram outage of 2021 - will we ever forget it? Probably!

But can we learn anything from it? Heck yeah! Don’t rely on Mark Zuckerberg for your k on Blume presence. Get yourself an online presence that is owned by you and only you.

09/29/2021

Replenish Refillery & Gift is one of the newest clients that I’ve had the pleasure of working with. They opened their doors in early 2021 with a mission of reducing the use of plastics and helping their community transition from wasteful habits to more sustainable and conscious ones. Since opening their doors inside of The Basement Reno they have been giving customers alternative products free of plastic packaging and offering refillable options for common household goods like shampoo, conditioner, dish soap, sunscreen and more. Their message - small changes make a big difference has been inspiring the community to adopt more sustainable practices.

When we first started working with Replenish, they were looking for ways to raise awareness. As the first refinery in Reno, Nevada we started tackling Search Engine Optimization (SEO) to help them rank in the top spot in search results for queries similar to their business. Next, we partnered with Lora Wagener Co. for and now they have the content they need to bring their website and social media to life! We are proud to be their partner and even more excited for the good things to come.

Check out their website when you can! https://www.replenishreno.com/

If you're looking for help with your or shoot me a message.

What is "Digital Marketing"? Digital Marketing can take many forms - including social media, online marketing, email and...
09/27/2021

What is "Digital Marketing"? Digital Marketing can take many forms - including social media, online marketing, email and more. In today's post, let's cover 6 of the most common forms of digital marketing.

A perfect online strategy will utilize a mix of these marketing tools to create a cohesive plan to attract new customers and to engage with current ones.

Is your business utilizing each of these tools? Are there any that you've been interested in but haven't had the chance to dive into? Let me know in the comments below. ⬇️

If you're looking for guidance on how to create a cohesive strategy, visit my website and let's schedule a 30-minute consultation.

09/22/2021

When you receive a negative review, try to see it as constructive criticism. Oftentimes, reviews can be helpful long-term guides for a business. Take this situation for example: A customer received their package two weeks late, but the order was confirmed within 24 hours. If the package didn’t get there for two weeks is there a problem with your back-end that’s not sending confirmed orders through the system in a timely manner? Or could there be a problem with your fulfillment center? If your company was too busy and couldn’t get to the order then that tells you it might be time to add to your team. Once you’ve pinpointed the issue that caused the customer complaint, follow the below steps to in responding back.

1. Acknowledge their complaint - You don’t have to accept responsibility if it truly wasn’t your fault, but most times people just want to be heard. Let the customer know they’ve been heard and that you’re working to fix the issue.
2. Try to talk to the customer one-on-one - Take your conversation to the DMs or ask for their number privately and give them a call. Don’t message them back and forth in the comments section of their review. Once you’ve connected one-on-one, listen to their complaint then discuss it internally with your team. Like I said above, use it as a learning experience.
3. If it was your mistake, make it right - Give them opportunity to become a customer again through a discount or refund once you’ve fixed the issue. If your brand can show they care about their customers, people will feel safer buying from your company with the knowledge that you have their back.

Leave an example of a bad review below and I’ll show you how to respond!
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Sometimes we need to be reminded that we’re talking to people behind these screens.😃 Product based businesses don’t sole...
09/18/2021

Sometimes we need to be reminded that we’re talking to people behind these screens.😃 Product based businesses don’t solely need to promote new products. You can show your followers that there’s life behind your brand by sharing your story, things your organization cares about or outside content that you find interesting.

Have you tried connecting with audiences without trying to sell to them? Leave a comment about what worked for you!
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09/15/2021

Gone are the days of businesses that ONLY sell products. Today, what your business stands for is just as important as the product or service that you provide. Useless consumption is on the way out (Thankfully) and is being replaced by smart, eco-conscious consumers. Have you ever been shopping and decided to go with the more expensive item because you knew the company gave back to their community? I know I have. Adopting business practices that are good for the earth are also good for business.

Be careful not to “Greenwash” your business because that’s a recipe for disaster. Greenwashing is the act of misleading consumers about the green credentials of a product or service. If your brand is better for the earth, then wear that badge proudly! If it isn’t, there’s ways to change that and ways to ofset your impact. Don’t do it just because it’s good for business but do it because it’s the right thing to do.

09/14/2021

SAVE THIS POST!

Link Building - This is the process of acquiring links from other websites that link back to your own. Search engines use links to crawl the web including the internal links on your website as well as external ones. You can acquire links from awesome sites by providing informative content, being featured on a guest post or establishing relationships with other websites.

URL Structure - The way your URLs are structured can be more important than you think. When creating pages and subpages be sure to keep your URLs clear and use relevant titles when building them. URLs are a good way to show interested customers what to expect from your page.

Search Intent - You’ve heard it a lot, but your homepage, landing pages and blog need to be optimized for keywords that you’re trying to rank for and that are relevant to your business. But, have you thought about the buyer’s intent when they search for those keywords? EX: Customers looking for a DIY coffee table video are less likely to buy than other customers.

Follow for more helpful tips on how to maximize your SEO strategy. 🎩

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