Merton Way is hybrid digital marketing agency and business consulting firm. Merton Way is a boutique management consulting firm.
We work hands-on with private equity, venture capital, owners/executives, and non-profits. Small, medium and divisions of larger businesses rely upon us for our nimbleness and pragmatism. Our wheelhouse is strategizing and helping to implement market-driven product development, unify operations with systems, reduce OPEX, and coach sales and marketing calling upon complex B2B and B2G markets. Visit us at www.mertonway.com
Twitter:
02/01/2024
All in good jest, we introduce the Index of Inherent Accountability. (We figured organizational consultants would appreciate the fancy title.)
All well-intended, are apps like Slack or Asana vs. good ol' email making teams both productive and accountable?
Here, using highly unscientific methods, we share our take on which apps really help us get stuff done -- and give credit where it is do: people who "own it."
What is for ? We use a researched, proven method to show you what customers, your people, partners, and even industry analysts believe about your .
Let's talk for 15 minutes and show you real work that uncovered how to position our clients' companies to win more business.
12/25/2023
Happy holidays and merry Christmas!
11/17/2023
🕹 Our team is the bomb. It was our pleasure working with BombBomb to create its new and launch its new 1,700 page . Congrats on such an accomplishment--together!
In 2021, BombBomb quietly innovated patented async video technology. More than a year later, the Colorado tech firm announces proven new platform.
03/03/2023
03/03/2023
Today, we offer this new . We celebrate families of all stripes.
Moms, dads, single moms and dads, and their children have important voices throughout history, art and culture. Family is any form face unique challenges to love one another, raise and foster kids, and stay resilient and strong.
We hope this expression of the importance and value of families might be used as your badge, your profile flag, your expression of identity, rights and values.
We include here the Family celebration flag with three different backgrounds.
The shapes and colors are purposeful in leaving interpretations open to your family. The symbols can mean many things to many people.
You may look and see two parents...or one. You may see children under the care and love of guardians, and they might be boys or girls or children who have grown to learn a different identity.
And the green circle may be seen as God or the heads of the household. There's any range of possibilities--none of them in judgement, only in inclusiveness of the magic and value of family.
02/17/2023
Did you know we help clients in and ? Read this case study featuring the City of 29 Palms in California...
TechCrunch implodes when Twitterr election interference hits world stage.
"Vicariously" in a headline? LOL. That must be first time EVER seeing "vicariously" in a headline.
Fascinating to watch how outlets put their English majors to the test, creatively writing their way out of the corner they painted.
Techcrunch in its early days was "the bomb." Today, they are the CNN of tech sector.
After teasing his plans, Elon Musk took the unusual step of leaking a conversation that took place inside of Twitter before he bought it.
09/11/2022
Paying respects.
08/30/2022
"This being a free country with freedom of expression—especially with freedom of the press—there will be a lot of mean blows struck between now and Election Day. By 'blows' I mean misrepresentation, personal attack and appeals to prejudice. It would be a lot better, of course, if campaigns everywhere could be waged with arguments instead of blows.
"I hope the candidates will confine themselves to argument and not resort to blows. In nine cases out of ten the speaker or writer who, seeking to influence public opinion, descends from calm argument to unfair blows hurts himself more than his opponent."
FDR
Fireside Chat
June 1938
Our government, happily, is a democracy. As part of the democratic process, your President is again taking an opportunity to report on the progress of national affairs to the real rulers of this country-the voting public. The Seventy-fifth Congress, elected in November, 1936, on a platform uncomprom...
08/09/2022
Is your website performing? Like, really performing?
1. Key metrics include your SEO ranking on keywords specific as possible to your business.
2. Have you done a "combat score" of your site vs. 2 top competitors? Do you know for sure you have the latest, greatest keywords?
3. How about analytics? Have you ever tried to do heatmaps of visitors to learn how they REALLY use (or don't use) your site? Would you like to see a dashboard we provide that integrate Google Analytics, Social, Email and other performance KPI in one place...?
A conversation costs you nothing. We enjoy meeting business folks and learning what they do.
Merton Way is a Denver web design firm and marketing agency. We build custom websites and ecommerce sites focusing on B2B companies. WordPress web developers, we also build with Webflow, Shopify, SquareSpace, Laravel, and HTML, ground-up projects.
07/29/2022
Is your positioned to win? Schedule your free, non-salesy, hands-on workshop with Tim Gilbert. Use our new Legacy Brand system, a research-based and messaging methodology. Deliverables include a custom 12-page white paper about your session and takeaways. You'll not be disappointed! Promise.
IF YOU ARE A B2B THAT IS SERIOUS ABOUT GROWING, ASK FOR YOUR WORKSHOP NOW!
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Merton Way: Marketing & Management Consultants for Small Business & Technology
Merton Way is a boutique marketing and management consulting firm. We work hands-on with small businesses, start-ups and non-profits. Larger firms, including venture capital and private equity, turn to us for our Fortune 50 experience and bootstrap mentality.
Who we serve
SaaS, IT services and other technology companies
Professional services
E-commerce, B2B & B2C small-to-medium enterprises
Venture capital, private equity portfolios and family offices
Education and non-profits
What we do
Our wheelhouse is rapid strategic assessment followed by thoughtful, rapid programs that drive revenues and market pe*******on. We help our clients with cost-effective ways to do competitive research, website development and even reducing operating expenses.
Marketing strategy and branding
Product positioning and pricing
Campaigns and marketing automation
Digital and traditional content, creative and web development
Reach out by visiting www.mertonway.com, email us, and follow us on Twitter.