1•2•1 Marketing Services Group

Personalized Products & Services for Targeted Marketing

1•2•1 Marketing Services Group, Inc. (1•2•1 MSG) was founded in 2000 as a fulfillment house specializing in highly complex personalized fulfillment kits with plastic cards. Within six years we grew to become the fourth largest non-secured plastic card personalization resource in the United States. Since then, we’ve added a wide range of cap

abilities to support the loyalty club and membership programs that are our core business. Our name - 1•2•1 Marketing Services Group - was chosen to reflect our philosophy of personalized marketing to a segment of one. Likewise, our service mix is structured to allow clients to create individualized solutions for their marketing needs. At 1•2•1 MSG, clients’ needs drive everything we do. Instead of simply pushing undifferentiated work through the shop, our staff takes personal responsibility for achieving our clients’ goals. Everyone in the production process – beginning to end, top to bottom – has a vested interest in each client’s success. Sure, our corporate culture of ownership and “can do” attitude is reinforced by our midwestern work ethic, but in the end it comes from our emphasis on the value of each person in the chain... which connects directly back to our clients.