08/26/2023
Want to supercharge your local website's content SEO strategy and actually get results? Well, here's a game-changing workflow that's proven to hit the mark every time. π―
1. Keyword Gap Analysis π΅οΈββοΈ Before you dive into brainstorming ideas, start with a keyword gap analysis. Identify the keywords your competitors are ranking for but you're not. This goldmine of information will shape your content strategy.
2. Topic Ideation π§ Brainstorm ideas that are relevant to your local audience. Think about what they're searching for when it comes to dental care in your city. π¦·
3. Calendar ποΈ Set up a content calendar to keep things organized and on track. Consistency is key, my friends!
4. Briefs π Create clear and concise briefs for each piece of content. Make sure your team knows exactly what's needed to nail it.
5. Production πͺ Get those creative juices flowing and start producing content. And remember, don't just talk about services β make sure those city and service pages include FAQs that link to supporting blog posts.
6. Publish π Time to put your awesome content out into the world! Hit that publish button and let it work its magic.
7. Interlinking Magic β¨ Connect your pages and posts like a pro. Interlinking helps search engines understand your content's structure and boosts your site's authority.
8. Local SEO Love ποΈ Your supporting blog posts should match the FAQs along with other hyper-local topics.
Go ahead. Steal my workflow! You know you wanna.