Moxxie Communications

10/13/2022

THANK YOU SO MUCH, WE DID IT! 🥳🥂

All bidding for our 12th annual Triumph Uncorked event has officially closed and we have wrapped up another excellent year. To say that Triumph Cancer Foundation is grateful is an understatement. There are not enough words to express our absolute gratitude and appreciation for each of you who have supported us along the way. 😊

Our hearts are truly full. 💙

To help an event like this happen, it wouldn’t have been possible without our phenomenal sponsors, donors, volunteers, auction bidders, and attendees. Your extremely generous proceeds go towards funding Triumph Fitness so that we can enroll more cancer survivors into this life-changing program at no cost! Your efforts have changed lives and for that, we are eternally grateful.

Stay tuned, we’ll be sharing more amazing photos like this one in the coming days! 📸

BIG THANK YOU TO THE FOLLOWING ⬇️
Helwig Winery, Delta Dental Insurance Company, Kaiser Permanente Thrive, Sutter Health, SAFE Credit Union, Dignity Health, Dignity Health Sacramento, Alli Construction, Lofings Lighting, Sage Architecture, UC Davis Health, UC Davis Cancer Center/Sacramento State Partnership, Western Health Advantage, The Law Offices of Bowman & Associates, APC, Thunder Valley Casino Resort, InterWest Insurance Services, First Citizens Bank, Sierra Hematology & Oncology, KCRA Edie Lambert, Pop Fiction, KJ 2 Productions, Northern Frame Studios, Moxxie Communications, Selland's Market Cafe, Karen's Bakery, David Garibaldi, Restore Hyper Wellness, Sacramento River Cats, Mikuni Japanese Restaurant and Sushi Bar, Pam Whitehead, Lisa Troshinsky Fox, Jon Albrecht, Aaron Wyant, Marc Foster, Eric Johnson, Dyer Family Foundation.

04/19/2022

Moxxie Communications has an opening to take on new Social Media clients for Q2! 👋

Are you looking to elevate your social strategy and enhance your brand’s image? ⬇️

Let’s do it together and get your moxie back! Inquire on my website and we can set up a call. 📲

Welcome to Moxxie Communications! There is a certain type of moxie that is required to keep businesses running successfully. The digital world is changing every day and we are learning that public relations and a social media strategy can be a lifesaver. Let's work together as your social and genera...

01/21/2022

How to write a (damn) good Instagram caption 📝⬇️

👉 Make the most of the first sentence: Instagram cuts off our captions within the first couple sentences. The first thing people look at is your content and then they direct their eyes to your caption. Grab their attention while you have them.

👉 Include a “Call to Action” (CTA): Adding a CTA is a great way to get your followers engaged. Try: asking a question, directing them to your link in bio, giveaway, leaving a comment or tagging a friend.

👉 Add value + storytelling: Incorporating value into your captions is really crucial. This can involve telling your audience a story and/or educating them. The algorithm definitely pays attention to posts that are often getting bookmarked and shared. Try: How-To’s, Tips & Tricks, etc.

👉 Write like a human - not a robot: Write like how you speak, obviously be intentional and strategic but you want your audience to feel like they are relating to you and your brand. Your caption isn’t a thesis, it’s for social media which leads me to the next point….

👉 Use emojis: Don’t shy away from using emojis in your captions - it’s Instagram, you are allowed to have fun. Emojis can serve as “bookends” and aesthetically break up long strings of copy. Just make sure that what you are using is relevant to your caption and even your branding.

Happy Friday and happy Instagramming, friends!

01/11/2022

Let’s talk about repurposing old content 🗣

Repurposing content, aka “content recycling”, means taking existing content and reusing it somewhere else, in a different context. In other words: repurposing content is giving a new life to content you’ve already created. 

There are so many great benefits to repurposing content like saving you TONS of time since the hard work is already done and boosting your SEO - if you consistently publish high-quality content on the same topics, it will improve your ranking and give increased organic visibility to your content. 

Here are a few ways you can choose what content to repurpose⬇️

⚡️Evergreen content: This is content that is always relevant for your audience, regardless of how much time goes by.

⚡️ Most popular content: Look at your social analytics to see what posts have performed the best and reintroduce it to your audience.

⚡️Content you can expand on: Review your most popular content or evergreen content and expand on the topic - ex: gallery posts, reels, true or false IG stories, twitter threads, etc.

And we’ll say this one more time for the folks in the back: IF TAYLOR SWIFT CAN REPURPOSE CONTENT, SO 👏CAN👏YOU👏

01/04/2022

Happy 2022 everyone! I hope you all had a great (and safe) New Year’s Eve. 🎉✨

As we enter the new year, my books are officially open and ready to take on new clients for 2022!

So…what does that mean? ⬇️

1. Are you a small business owner and want to amplify your digital presence? How about a growing brand looking for a concise and strong social media strategy?

2. Do you want to spread awareness about your brand/business with influencers, but don’t know where to begin?

3. Are you a micro-influencer and looking to refresh your media kit and refine your pitch emails?

If you answered yes to one or more of these questions, then I’m your girl! 🙋🏻‍♀️

Let's work together to elevate your social strategy and connect with your audience to push the limits and achieve your goals in the new year. 🤩

Visit my website to learn more about me and let’s set up a discovery call! 📲
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10/27/2021

tell me you work in social media without telling me you work in social media / spooky season is upon us fellow social media managers! 🎃📱
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09/30/2021

About to hop on a discovery call with a PR client and need some ideas? 🙋‍♀️

Here are 5 questions to ask potential PR clients ⬇️

Q: How will PR fit into your communications strategy?

Q: What are your brand and business goals?

Q: What assets do you have and where do you need my support?

Q: What does the competitive landscape look like and how are YOU unique?

Q: What is your budget?

: Before joining a discovery call, always have at least your top 5 questions ready to go. Not only will a little guidance help you, but it will support the client as well. 😌
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08/25/2021

As a content creator, I use various apps to bring my clients content to life, but these are just a few of my favs...⁣
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Lightroom: Photo filters⁣
Spacie: Caption converter⁣
Adobe Spark: Customized graphics⁣
Temply: IG story still/motion graphics⁣
Preview: Preset and preview future posts⁣
Motionleap: Animated photos ⁣
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Do you have any that you love to use? Share below!⤵️⁣

Don't forget to SAVE and BOOKMARK this post as a reminder to check out these apps later 👀🗒⁣
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08/16/2021

The only way to start your Monday on the right foot is with a dash of encouragement. Removing phrases like “I think”, “Just”, “Sorry to bother you” from your emails helps you sounds more confident and assured in your craft 👏✨

➡️ Tweet brilliance from !

08/10/2021

3 Step Engagement Strategy 📱📌⁣
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1️⃣ 𝐏𝐥𝐚𝐧𝐧𝐢𝐧𝐠 ⁣
It’s easy to get stressed when it comes to social media but having a plan makes all the difference. There are NUMEROUS ways to engage your audience, but posting when your audience is most active is a huge win.⁣
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2️⃣ 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜𝐢𝐭𝐲 ⁣
Brands and businesses that show a more honest, real, and vulnerable side to their brand and business can go a long way with their audience and build a stronger connection. Highlighting ALL SIDES of your brand will be more relatable to your audience. ⁣
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3️⃣ 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐨𝐧𝐬⁣
Taking the time and effort to interact with your audience is an easy way to build a CONSISTENT stream of engagement. Utilize Instagram stickers like quizzes, questionnaires and polls in your IG story is a fun way to get your community involved. ⁣
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