08/24/2022
Climate-friendly and Sustainable Eating
A new born trend. Wise investors already jumped in.
But this time let's speak not about profit $ but about benefits for a regular USA citizen.
Shifting people to a new diet that is healthier for both the planet and for our bodies will require radical changes in the way food is grown, sold and eaten, including possibly adding a tax on meat and dairy products.
One professor from the UK told that the ideal food system would ensure everybody can afford nutritious food produced in environmentally friendly ways, while ensuring workers in the system are well paid, but would generate wealth that is shared equitably throughout the system.
Nowadays the private sector gets a lot of blame, but that is where the investments and solutions will come from.
In-depth analysis of food supply chains could also help governments identify ‘exactly where we can intervene and with what incentives’ to change company behaviour as professor Hawkes added.
That includes understanding why some products are more profitable than others, and what are the incentives for getting specific products onto the market using certain production methods.
‘The farmers know this; the industry knows this. But it’s not out there in the public realm,’ she said.
So no wonder that some people get into a new trend while most of other just chill off and keep on living with the same habits and family rituals.