Ascend Business Growth

02/05/2026

If you’re thinking about changing your CRM or reworking your sales process, it’s usually because something isn’t working anymore.

Reporting is hard.
The data is messy.
The pipeline doesn’t feel real.

CRM and sales process changes aren’t just technology upgrades. They impact sellers, pipeline visibility, forecasting, and how leaders make decisions.

In the article linked below, I outline what leaders should expect during a CRM and sales process transformation—and how to think about the work so it delivers real results.📄

Read the full article:
🔗 https://hubs.ly/Q041T_mY0 you’re thinking about changing your CRM or reworking your sales process, it’s usually because something isn’t working anymore.

Reporting is hard.
The data is messy.
The pipeline doesn’t feel real.

CRM and sales process changes aren’t just technology upgrades. They impact sellers, pipeline visibility, forecasting, and how leaders make decisions.

In the article linked below, I outline what leaders should expect during a CRM and sales process transformation—and how to think about the work so it delivers real results.📄

Read the full article:
🔗 https://hubs.ly/Q041T_QJ0

02/04/2026

Learn why messy data, weak processes, and poor CRM structure prevent growth and limit visibility as companies scale.

If this is something you want to fix, let’s talk.

Check out the article: https://hubs.ly/Q041R44h0

Contact us: https://hubs.ly/Q041R5mP0

09/03/2025

Too often, people go through the motions—doing the bare minimum because they think their boss, the company, or the situation doesn’t deserve their best. But excellence isn’t about who’s watching.

It’s about how YOU show up. Every small action, from making breakfast to leading a meeting, shapes who you are and how others experience you. Excellence is magnetic—it pulls people in and builds trust.

So today, don’t just “get through” it. Be excellent. In everything.

09/02/2025

I’m excited to share our new AI-powered automation systems built specifically for field sales and service companies—like roofers, contractors, HVAC, plumbing, and remodeling businesses.

This plug-and-play system is designed to:

- Get you more qualified appointments
- Streamline sales and operations
- Improve customer service and communication
- Simplify day-to-day business management

We’ve pre-built everything, so setup is quick and customized to your company’s needs.

👉 Schedule a meeting with me: https://www.ascendbusinessgrowth.com/meetings/krista30
👉 Or check out our “See How It Works” page for demo videos on our website: https://www.ascendbusinessgrowth.com/hubspot-demo-videos

Hope to connect with you soon!

06/06/2025

What if the AI tools we're using to analyze data and strategies are giving us the wrong answers and we don’t even know it?

What happens when we stop thinking for ourselves and start taking instructions from a machine?

What happens if the energy required to run AI takes away from the energy we need to live as humans?

I use AI every day. I love the possibilities. But belief in the potential doesn’t mean ignoring the tradeoffs.

This isn’t a hot take or a how-to.
It’s a real-time reflection on what I’m seeing—what’s working, what’s not, and what we need to keep questioning.

Read the full article:
What Are We Really Getting with AI Today?
https://hubs.ly/Q03r5Lt00

P.S. I’d love to hear how it’s showing up in your world. Are you trusting it more—or second-guessing it more?

06/05/2025

Lately, I’ve been thinking a lot about what it means to be human—especially as AI continues to transform how we live and work.

“We don’t cherish handmade things because they’re perfect. We cherish them because they’re not.”

AI can mimic us, but it can’t replace us.
Not our spirit. Not our creativity. Not our connection to one another.

Here's why that matters now more than ever: 👇
https://hubs.ly/Q03qTYPF0

Exploring the value of human connection in an AI-driven world, highlighting the enduring significance of handmade items and thoughtful integration.

06/02/2025

Mark your calendar for our next Women Agency Owners conversation happening June 23rd at 12PM ET. Whether you're looking for inspiration, connection, or new ideas to grow your agency, this is a space to learn, share, and support one another.

Sign up to join the conversation: https://hubs.ly/Q03q88xH0

Let’s build something great—together. 💬✨

04/16/2025

🚨 Is Your Website Secure? A recent vulnerability affecting over 5 million WordPress sites underscores the importance of choosing a secure CMS.​

🔒 HubSpot CMS offers built-in security features, including SOC 2 Type 2 and SOC 3 certifications, and HIPAA compliance—ensuring your site is protected without extra plugins or constant monitoring.​

⚠️ WordPress, while popular, requires continuous oversight, relying on plugins and manual updates to maintain security—a process that can be both time-consuming and risky.​

Learn more about how HubSpot CMS can provide peace of mind for your business: 👉 Read the full article​: https://hubs.ly/Q03hFFcz0

Don't put your company at risk. Learn the key security differences between HubSpot and WordPress and what that means for your business.

04/10/2025

🚀 What makes a marketing leader truly great? And how do you build a team that thrives?
In today’s fast-paced landscape, it’s not just about tactics — it’s about leadership, agility, and collaboration. I pulled together key qualities that set successful marketing leaders and teams apart, based on real-world experience helping companies grow with HubSpot.

✅ Vision that connects strategy to ex*****on
✅ Ownership of outcomes (not just activities)
✅ Growth mindset and continuous learning
✅ Cross-functional collaboration
✅ Accountability and results-driven focus

If you're building or leading a team, this is a must-read. Give it a look and see how you can elevate your approach!

📖 Read the full article: https://hubs.ly/Q03gNVyW0