Pine Peak Media

We help our clients to build lasting relationships with future customers through a verity of paid and

02/10/2023

I pulled back the marketing curtain… AND THERE WAS NO WIZARD! 🧙‍♂️

That's right! Marketing is an industry overrun with “Tips, Tricks, Hacks, and Proprietary Systems” and it's all BS. These things can have tiny impacts on an overall marketing plan, but it's mostly snake oil.

So, now that I have called out the entire industry I have been in for the last few years what's my point? Isn’t marketing the lifeblood of businesses? ABSOLUTELY.

Here is one of the main problems. There are countless ways to market a business, but marketers only tell you about the options they can SELL YOU. The simple fact is, if you are unhappy with the amount of Time, Mental Energy, or Money that is going into your marketing, it's probably the wrong thing for you. Finding the methods that work for your industry, location, and personality are essential.

What are your thoughts on this? Have you ever been burned by a marketer who sold you what they offered even though it wasn't the right fit? Tell me in the comments! 👇

05/18/2021

Be Helpful - Ask Good Questions - Learn and Grow Together

05/03/2021

This weekend was a ride for us!

After spending thousands of dollars though an ad account we updated some copy and images.
After about 20 minutes the dreaded "DISAPPROVED" marker was showing up on nearly every we updated!

They were getting disapproved for using brand assets incorrectly, the thing is, we never once mentioned Facebook or Instagram in either the copy or images.

So we submitted a review.

20 minutes later BAM, rejected again!

At this point its pretty natural to get frustrated and maybe even angry, but we know that humans are not the ones rejecting our ads.

Sometimes it feels like Facebook does NOT want us spending money with them, but the truth is, they do. They just want to keep all the ads on the platform in compliance with their policies.

"There policies are so vague and frustrating!" We have heard many people say. Well, Facebook has done a great job recently making them even more clear and telling us why our ads are getting rejected. The simple answer is, the policies are there to deliver a good customer experience to the users of FB.

Alright, so we have these rejected ads, and we know its not our fault, what do we do?

We reached out to customer support and... We were extremely friendly! "Hey, we have this problem with out ads getting rejected, we don't think its our fault, but we would like to request a human review to make sure!"

About an hour later everything was back online!

The lesson here, remain calm, and be nice to the FB chat support!

Happy Monday!

04/30/2021

This morning I was really stugging to stay focused on the tasks I had to get done in ads manager.

I decided to try switching it up and tackle some other tasks, but all to no avail. I just couldn't concentrate!

I tried a few other things including a meditation! But nothing worked. Thats when I decided to go back to the basics and go outside for a few minutes.

Its amazing what a profound effect a simple thing like that can have. I am not refocused and ready to go!

Here is a simple reminder for anyone struggling to be productive right now, the best thing you can do might be taking a break!

04/29/2021

We often think we need more than we have, to attain what we want.

I am totally raising my own hand here.

I can't tell you how many times I thought, "If only I had XY or Z then I would be able to make this work".

Unfortunately, this way of thinking distracts us from what we CAN do. And what we CAN do right now is what will actually get us what we want.

04/28/2021

Want to create videos for your social channels?

Well if you are anything like me, at some point during the recording process you realize that you forgot some critical part of the puzzle.

Here is a handy little checklist you can use to as a guide to create your own checklist!

We all have different ways of doing things, and different requirements, so just use this as a basic outline.

I hope this helps! - Joe Jelovnik

11/30/2020

Focus is key. Spreading your resources and attention across too many fronts can affect your business growth.

11/29/2020

Customers are always attracted to any proposal to get something for free; and if they like what they get, they will easily spend money to keep in contact with the freebie provider.

As a construction expert, you can impart some knowledge to your customers for free. Make small DIY YouTube videos for your customers to build their confidence in you.

11/28/2020

One of the most powerful tools in business nowadays is social media. Strong, growing brands use social media to drive all parts of a growing business: Sales, marketing, customer service, e-Commerce, and even the construction industry!

https://buff.ly/2LmTqBS

11/27/2020

As the internet and online marketing continue to grow, businesses face hard questions about their online marketing tactics. Entrepreneurs have to relearn how to interact with consumers. Gone are the days when a well-positioned billboard or television ad would generate a lot of buzz and interest in a brand.

Today's consumers are all online, and their presence makes business owners take notice of the internet in a completely new way.

https://buff.ly/2IRUrV2

11/26/2020

Building the ultimate sales funnel is something that you don't want to do it yourself. This is mainly because the learning curve to build the perfect sales funnel can be very steep; you’ll may take years to get your sales funnel converting profitably...

This is why we recommend that you consult with a professional digital marketing company specializing in sales funnels such as Pine Peak Media. We will not only save you a lot of time but increase your profits in the blink of an eye!

https://buff.ly/3m7CvDO

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