Good Brand Partners

12/04/2025

Why is branding so important? Good question. Let’s talk about it. Full video: youtube.com/watch?v=yfAlnkZF1ko

12/03/2025

The truth: you’re not too small for a real brand.

You’re not “too early.”

And your brand identity isn’t just about looking pretty. It’s actually about building trust, standing out from the competition, and getting hired or booked by dream clients.

In my new YouTube video, I’ll help you understand what the branding really looks like, who it’s for (spoiler: you), and how to start leveling up today even before you hire a professional designer.

Watch now: https://www.youtube.com/watch?v=yfAlnkZF1ko

11/26/2025

In a world of digital everything. Being thoughtful actually stands out. Here's what I mean...

Today I unboxed the first batch of our new studio note cards, and y’all — I’m in love.

Not only are these pieces of paper not only pretty, they're relationship-builders. Memory-makers. Trash-can avoiders.

The last one is important. Especially with so many client gifts being discarded, it's KEY that you make these moments feel on-brand without just slapping your logo on it. For example, these puppies include an aspirational message that thanks our clients for being them, and for making their mark on our small but mighty studio.

Why am I telling you this? A business lesson, of course.

Amongst all the automated this and AI-that. I encourage you to tap into those human touchpoints we can use as a pattern interrupt in our communications.

Share this video with someone who should start sending on-branded thank you cards.

07/25/2025

I was walking the dog the other morning when I reached for a p**p bag—and there it was: A tiny sticker that simply said, “3 Bags Left.”

Stick with me. I promise there's a point...

Honestly? It kind of blew me away. This sticker reminded me that when I get home, I either need to refill my bags - or buy a whole new box. There was no sales email or ad gimmick. Just a subtle - actually helpful - reminder.

It’s not always big or bold. Sometimes, it’s a micro-moment—one that’s helpful, human, and right on time.

It's a good reminder that your brand isn’t just what people see. It’s how they feel when they interact with you—and whether or not they trust you enough to return to you again and again. That little sticker? A quiet masterclass in simplicity and intention.

Looking to infuse that big "little" thing into your brand experience? Let's hop on a call to brainstorm:
https://portal.goodbrandpartners.com/public/discovery-call/1-book

07/24/2024

Attention small business owners! Discover why HoneyBook is a game-changer for managing your business. From invoices to scheduling and automation, it has it all. Ready to transform your business?

👉 Read more:

Integrating HoneyBook into your business allows you to streamline operations, provide an excellent client experience, and make informed business decisions.

07/24/2024

Elevating a visual identity from every angle 🎥 Loft 7 Productions needed a complete brand revamp to match their dynamic video production services. Their outdated branding failed to reflect their professional and enthusiastic approach. So, we produced a sleek, geometric logo with scalable variations and a black-and-white palette to let their visuals shine ➡️ Full case study: https://www.goodbrandpartners.com/case-studies/loft-7-productions

07/19/2024

If you want to send invoices, sign contracts, get paid, schedule clients, and automate workflows—all while creating a seamless, on-brand client experience—you need HoneyBook!

Click below for my beginner’s guide to HoneyBook. Prefer video? I’ve got you covered with a YouTube walkthrough, too!

Discover HoneyBook's features to streamline your business. Send invoices, sign contracts, and automate workflows. Get started for free plus a 50% discount!

07/17/2024

Curious if SEO is right for your business goals? It all depends on your goals. Good news is we wrote a blog all about it 🚀

➡️ https://www.goodbrandpartners.com/blog/when-to-invest-in-seo-and-when-not-to

07/17/2024

Feel like your online programs have an identity crisis? Don't fret, meet Bret—a social influencer and online course creator who came to GBP needing to unify his multiple courses. The result?

🎨 Restructured and cohesively branded his educational content
📚 Optimized student experience with enhanced worksheets
💻 Branded everything on Kajabi

Click thru to explore this super fun transformation! ✨

07/16/2024

Ready to elevate your brand experience? 🎉 Book your free consult to:

🔍 Identify strengths and areas for improvement
🎨 Gain clarity on what's possible (logo, branding, website, etc.)
⚙️ Optimize your workflows and brand your systems

Good Brand Partners is a full-service design studio specializing in Brand Strategy, Identity Design, and Art Direction for a range of clients. Based in Salem, MA.