The Strategic Results Marketing Story
STRATEGIC RESULTS·FRIDAY, MARCH 23, 2018·
FOUNDED IN 1999:
Strategic Results Marketing (SRM Agency) was born out of a passion for the small business owner’s success and talent for creating strategic visibility packaged with results, or ROI (as the corporate world calls it) in the small town of Prescott, Arizona. We were a full-service marketing agency, providing all aspects of marketing services for almost every business type you would find in small-town America. A partnership between a few friends provided the launchpad for the SRM Agency to have the confidence to quit our day jobs and build a company that could provide peace of mind to small businesses. The peace of mind came through knowing that the advertising & marketing efforts were handled AND through the regular reporting that showcased the results and return on investment. While the partnership failed to thrive, the agency succeeded in providing branding, advertising, content, websites, press coverage, and other needed talents in our local community. In 2003, the SRM Agency downsized with a move to Utah. However, the downsizing resulted in a strategic position in the online marketing world, providing much needed online visibility and capturing ROI for online businesses and coaches alike. With the onset of social media for business (mostly through LinkedIn, MySpace, and then Facebook in 2007), creating online relationships and managing online visibility quickly became an important and affordable source of business for small business owners around the world. In 2014, the SRM Agency expanded its consulting & agency services to provide online visibility services for high-end service professionals. Focused energy is spent supporting attorneys, health care professionals, and others with all things that matter in the world of online reputation: website development, content marketing, social media, organic SEO/SERM, directory listings and review sites. We develop and manage your online presence. ABOUT THE FOUNDER: MARY PAT KAVANAGH
MaryPat Kavanagh, the chief marketing strategist, has extensive experience in marketing and small business since 1989. She has owned retail businesses, restaurants, and consulting practices and has been extremely involved in her community through the local Chamber of Commerces, National Association of Women Business Owners (NAWBO), Shared Vision Network, Jaycees, and other networking and professional development organizations. In 1999, she opened Strategic Results Marketing in Arizona. Strategic Results Marketing was an expert marketing firm specializing in entrepreneurial strategizing and planning. She has since developed the “Entrepreneur’s Bottom-Line Marketing Plan”, simplifying marketing for entrepreneurs. Strategic Results Marketing has been down-sized. In 2002, MaryPat realized that she was not authentic with her business and her life. She realized in conversation one day that, although she was the single mom of 3 girls, although she was a prominent business owner in the community, although she was involved in local organizations including the Chamber of Commerce, most people who knew her did NOT know that she was a single mom. When she moved to Utah, she decided she would change some things. She downsized her business–only working with online entrepreneurs who leveraged speaking as a marketing strategy. She only worked virtually–no more busy meetings every day that required traveling all over. And now she only works with people who understand and accept that she is a mom first, passionate business owner & strategist second. Today, MaryPat develops success-driven marketing plans and offers mentoring & training programs that empower you to achieve the results you need to accomplish the goals, the mission, and the vision you know is possible! MaryPat has been featured in publications and received many awards including Jaycee of the Year (Greater Prescott Jaycees, 2000), Salt Lake City Chapter President’s Award (National Association of Women Business Owners Salt Lake Chapter, 2010), and, most recently, NAWBO Member of the Year (National Association of Women Business Owners Salt Lake Chapter, 2017). ABOUT THE SRM TEAM:
The SRM Team includes strategists, managers, and technicians both locally, in the Salt Lake Valley, as well as internationally throughout the world. Working with clients around the world, we pride ourselves on developing and maintaining long-lasting relationships in business, both on our team and with our clientele. For more information about the SRM Team, visit our website at http://StrategicResultsMarketing.com. You can also find more about our divisions at http://LawMaxTraining.com (provides continuing education for professionals) and http://MaryPatSpeaks.com (provides consulting & coaching for small business owners).
