10/29/2021
A briefing with a budget of $500k for music licenses is the ultimate opportunity!
How did I get that opportunity? Patience & Consistency
Advertising agencies are one of the hardest to find that one person to build a relationship with. They receive high profile briefings for commercials and trailers from the biggest of brands and movie production companies. These briefings are very confidential, which is why building trust is important. They just don’t let anyone in on these briefings.
Being able to build relationships with the key person from an advertising agency is possible though. It’s all about your approach.
Swipe through to see how I was able to build that relationship to receive a briefing that would change my business as a music publisher.
I’m also letting you guys download this specific briefing. This briefing is the formula for you to learn exactly what advertising agencies look for in music searches. I encourage you to get this briefing and dissect it. Listen to the music examples they provide. Take note of the words used in the chorus, song title, song mood and create your sound-a-like, follow the format of these songs no matter your genre. The type of music needed for commercials will never change.
If you decide to download the briefing, it asks for your full name. Instead, use your artist or band name.
The next time you’re creating a new song, remember, you can pitch it yourself!
Stay Tuned for more information and insights!
