REBL

06/05/2026

In B2B sales, the deal usually isn't lost in the pitch. It's lost in the follow-up. 😯

Here's the part that stings. About 80% of sales need at least five follow-ups, but more than 40% of reps stop after one. The interest was there. The follow-through wasn't.

And it's rarely about effort. Follow-up gets done when there's time, then slips during busy weeks. Leads go cold because the process lives in someone's memory.

Manual follow-up just doesn't scale.

A system fixes that. Automated sequences trigger off what a lead actually does, like downloading a guide or visiting your pricing page. The right message goes out at the right time, and it stops the moment they reply.

Your team focuses on real conversations. The system handles the persistence.
We put together a full guide on building these sequences, including triggers, timing, and the common mistakes.

Read it here: https://rebllabs.ai/ai-automation/set-it-and-forget-it-building-effective-automated-follow-up-campaigns/?utm_source=social&utm_medium=facebook&utm_campaign=rebl_blog

06/05/2026

"I already use ChatGPT. Why would I need a custom version?"

This comes up a lot, so let's clear it up.

Regular ChatGPT is generic. It doesn't know your business, your voice, or how you like things done. So you end up re-prompting and rewriting until it sounds close to right. That's a lot of extra work for something that's supposed to save you time.

A custom version changes that. You train it once on your business and your voice, and it starts producing work that actually sounds like you.

That's the difference between a tool and a teammate. One waits for you to fix it. The other already knows the job.

We recorded a workshop that walks you through building one, step by step, no tech skills needed. It's trimmed down to just the useful parts.

If you're tired of fighting with generic AI, give it a watch.

Watch the replay: https://content.rebllabs.ai/custom-gpt-workshop-replay?utm_source=social&utm_medium=facebook&utm_campaign=gptworkshop_replay

06/04/2026

Buyers don't just Google anymore. They also ask AI who to trust. ✨

For a lot of firms, that's a problem hiding in plain sight. You've got real expertise, but it isn't showing up in search results or in the answers tools like ChatGPT give people. So you stay invisible right where decisions get made.

It usually comes down to inconsistent content. A post here and there, then weeks of silence. Nothing builds on itself.

Aimee changes that. It's a visibility system that plans content around what your buyers are searching, writes it to rank, and tracks whether your firm is getting found in both search and AI answers.

The result is simple: your expertise finally becomes findable, your content stays consistent, and visibility turns into real conversations.

One firm published 25 articles through it and tracked $530K in potential pipeline in five months.

Want to see where your visibility gaps are? Book a Blueprint Call.
https://rebllabs.ai/schedule-meeting/?utm_source=social&utm_medium=facebook&utm_campaign=getmy_aiplan

06/03/2026

Marketing tends to be the first thing that slips when you get busy.

The blog goes quiet. Emails don't go out. The social calendar drifts. Nobody decided to stop. It just fell off the plate.

So a lot of business owners hire a virtual marketing assistant and hand over the list. That can help, but only if the work behind it is set up to run consistently.

The assistants worth hiring don't just check off tasks. They build a system: content on a schedule, follow-up that happens automatically, reporting you can actually trust.

And with AI in the mix now, one assistant can handle what used to take a small team. The repetitive work gets automated, and the human focuses on the parts that need a brain.

The real question isn't who you hire. It's whether the work depends on someone remembering to do it.
We put together a full 2026 guide on costs, tasks, and how this all works.

Read it here: https://rebllabs.ai/business-efficiency/the-complete-guide-to-hiring-a-virtual-marketing-assistant/?utm_source=social&utm_medium=facebook&utm_campaign=rebl_blog

06/03/2026

"Is this for agencies or businesses?"

We hear that one a lot about AI Content Marketing 101. The answer is both, and here's why.

If you're creating content for clients or for your own brand, the struggle tends to look the same. The ideas are there. What's missing is a system that keeps content going week after week.

For agencies, that shows up as scrambling to stay consistent across every account. For business owners, it's posting that starts strong and then goes quiet.

Same problem underneath. And it's fixable.

AI Content Marketing 101 is a free guide that shows you how. Inside you'll get:

✅AI basics in plain English
✅Ready-to-use prompts for blogs, emails, and social
✅A way to keep your voice while AI speeds up the work
✅A simple system to plan, create, and repurpose content

Whether you create content for clients or yourself, this helps you save time, reduce overwhelm, and finally get consistent.

Download it here: https://content.rebllabs.ai/ai-content-marketing-101?utm_source=social&utm_medium=facebook&utm_campaign=aicontent_101

06/02/2026

There is something great about watching someone build an AI assistant and seeing it work right in front of them.

That happened in during our last Make Your AI Assistant Sound Like You workshop.
Instead of explaining how custom GPTs work, we built them together. Everyone left with an assistant trained on their own voice, tested live in the session.

Here is what Kathy shared afterward:
"Great hands on dive into building an agent in your voice. The ability to ask questions and experience it in real time was very helpful."

That is the goal. Not another tool to manage. An assistant that already knows your voice and helps move real work forward, whether that is content, client follow-up, or intake.

If you could not join us live, you can still watch the replay and build your own:
https://content.rebllabs.ai/custom-gpt-workshop-replay?utm_source=social&utm_medium=facebook&utm_campaign=gptworkshop_replay

05/29/2026

Here is a number worth sitting with. 👀

Sales reps spend only 28% of their week actually selling. The other 72% goes to admin work, manual research, CRM updates, and chasing leads that already went cold.

For professional services firms, that gap is where revenue quietly disappears.

The firms closing more deals are not necessarily hiring more reps. They are building AI systems that handle the repetitive work so their people can focus on relationships and conversations.

Respond to a lead within five minutes and you are 20 times more likely to close the deal. AI makes that possible at any hour without adding headcount.

Reb wrote a full breakdown on the REBL Labs blog covering the AI sales tools actually worth your time and how they fit into a professional services sales system. No fluff. Just what works and why.

👉 Read it here:
https://rebllabs.ai/ai-automation/stop-leaking-cash-with-these-ai-sales-assistants/?utm_source=social&utm_medium=facebook&utm_campaign=rebl_blog

If you want to map out what an AI sales system could look like for your firm specifically, a Blueprint call is the right next step:
👉 https://rebllabs.ai/schedule-meeting/?utm_source=social&utm_medium=facebook&utm_campaign=getmy_aiplan

Drop a comment if you have questions. Happy to help.

05/28/2026

❓ Someone asked this in our recent workshop and we think a lot of people have the same question.

"Do I need to be in a Project or a specific workspace to build a custom assistant?"

Short answer: no.

Every major AI platform has its own version of a custom assistant. The names are different. The idea is the same: a saved assistant with its own instructions, voice, and knowledge that you build once and use over and over.

📌 ChatGPT calls it a Custom GPT
📌 Claude calls it a Skill
📌 Gemini calls it a Gem
📌 Copilot calls it an Agent

You can use a project to keep things organized if you want. You do not need one to get started. Just pick the platform you are already using and build.

The naming is one of the biggest reasons people delay getting started. You are not missing something technical. You are just ready to go.

We walked through the full process live in our recent workshop. The replay is now available if you missed it.

🎬 Watch the replay here:
https://content.rebllabs.ai/custom-gpt-workshop-replay?utm_source=social&utm_medium=facebook&utm_campaign=gptworkshop_replay

Drop a comment if you have questions about getting started on your platform of choice.

05/28/2026

A San Diego accounting firm came to us with a leverage problem.

They were not short on content. The problem was that none of it was ranking, none of it was being picked up by AI platforms, and producing new posts required manual coordination every single time. Staying consistent was expensive. Results were not building on each other.

They did not need more content. They needed a better system.

In September 2025, they deployed Aimee to run their content pipeline. One optimized, keyword-backed article per week. Built for search. Built for AI discoverability. Published consistently without any additional internal workload.

Five months later:
✅ 25 optimized blogs published
✅ 177,046 organic impressions, up 47%
✅ 17 AI brand mentions across 4 platforms
✅ 7 AI-referred qualified leads
✅ $538,398 in potential pipeline

Content volume did not win. Strategic content leverage did.

If your firm is publishing content but not seeing it compound into visibility, rankings, or leads, the system is worth a closer look.

👉 See how Aimee works and book a personalized demo:
https://content.rebllabs.ai/aimee-book-demo?utm_source=social&utm_medium=facebook&utm_campaign=aiseo_analyser

Drop a comment if you want to know how this applies to your firm specifically.

Book a personalized demo and see the impact of Aimee, our AI Content Writing. Automate your content creation and get cited by AI platforms like ChatGPT.

05/27/2026

New hire shows up on Day 1 ready to go. 🗓️

Spends the first few hours waiting for a login that was never set up, a training link that went to the wrong email, and a manager who thought someone else handled the welcome kit.

Sound familiar?

It is one of the most common operational failures we see, and one of the most fixable.

30% of new hires quit within their first 90 days. A chaotic, disconnected Day 1 is one of the biggest contributors. And the average company is spending $4,700 per hire before that person even gets to work.

AI agents solve this by handling the entire onboarding workflow automatically. Documents, system access, training, check-ins, and Q&A support. All of it runs without HR manually chasing anyone down.

We wrote a full breakdown on the REBL Labs blog covering how it works, what the ROI looks like, and how teams are deploying it without needing a technical background.

👉 Read it here:
https://rebllabs.ai/ai-automation/how-ai-agents-are-making-day-1-less-of-a-day-saster/?utm_source=social&utm_medium=facebook&utm_campaign=rebl_blog

If you want to map out what this could look like for your firm specifically, a Blueprint call is the best next step:
👉 https://rebllabs.ai/schedule-meeting/?utm_source=social&utm_medium=facebook&utm_campaign=getmy_aiplan

Drop a comment if you have questions. Happy to help.