09/17/2026
LMW Education Consulting guides Bay Area families through the PS-12 admission process, matching each student to the environment where they will actually thrive. Formerly known as Little, Molligan & Whitmore, the firm had grown beyond the founders behind its original name, so they partnered with Persius to evolve its established brand after more than 60 years of experience and 2,500 families served.
Persius transformed that legacy into a cohesive identity built for LMW’s next chapter, centering its initials in a distinctive mark inspired by education and collaboration. The new system extends across the website, printed materials, and other touchpoints, turning decades of referral-driven trust into a recognizable brand ready to reach more families.
📖 See the full case study breakdown: https://wearepersius.com/portfolio/lmw-education-consulting
Services
• Brand Strategy
• Visual Identity
• Logo Design
• Collateral Design
Credits
• Agency: Persius Creative
• Creative Direction: Shervine Dolatshahi, Arash Nazerpour
• Art Direction & Design: Jovana Ranđelović
• Motion: Sarah Carranza