Metaroots

Metaroots You stay focused on the food. We handle the feed. No long-term contracts. Est. 2014. Metaroots is a social media marketing company in San Francisco.

Social media management built for Bay Area restaurants — content, captions, hashtags, and analytics, up to 5 days a week. We help restaurants build effective social media pages that bring in new customers, and increase restaurant sales. Let’s work together to beat Covid-19. Message us to get started!

09/24/2026

Pleasanton, you’ve been sleeping on this pizza spot 👀🍕

📍 690 Main St, Pleasanton

Drinks are the easiest thing on a menu to photograph and the most often skipped. Shoot the glass with light coming throu...
09/24/2026

Drinks are the easiest thing on a menu to photograph and the most often skipped. Shoot the glass with light coming through so the color glows, keep the second drink soft in the background, and a bar program suddenly looks worth ordering from.

09/24/2026

Sending this to the friend who’s always down for AYCE 😆

Notice how the front oysters stay razor sharp while the spring rolls behind fall away into soft color. Shooting a raw ba...
09/23/2026

Notice how the front oysters stay razor sharp while the spring rolls behind fall away into soft color. Shooting a raw bar low and close lets the shells do the work, and the blur behind sells the whole table.

Notice how the burger in front is the only thing truly in focus while the rest of the table falls away. Shooting low and...
09/22/2026

Notice how the burger in front is the only thing truly in focus while the rest of the table falls away. Shooting low and close like this is what makes one plate carry the whole photo.

09/22/2026

so THIS is how being treated right feels like 😏🥢

09/22/2026

One thing about us: we’re ordering everything on the menu 😈

09/21/2026

One thing about us: we’re answering the boil call 📲

That glaze is catching the light along the top edge of every piece, and that is the whole trick with grilled food. Shoot...
09/21/2026

That glaze is catching the light along the top edge of every piece, and that is the whole trick with grilled food. Shoot skewers from slightly above with the light coming across them, and the char reads as flavor instead of a dark patch. It is the kind of small decision that separates a photo people scroll past from one that fills tables. Our Restaurant Social Media Guide walks through 29 pages of exactly this, from food photography and captions to posting cadence and what actually works on Instagram, Facebook, TikTok and Google Business Profile. Grab the instant download here: https://www.metaroots.com/product/restaurant-social-media-guide/

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San Francisco, CA
94118

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