Pecan Pie Productions

08/12/2026

The Canadian exhibitor posted record second quarter revenues as younger audiences embraced 'The Odyssey' and 'Michael' and drove the Hollywood box office rebound.

08/03/2026

https://www.hollywoodreporter.com/movies/movie-news/spider-man-brand-new-day-opening-record-endgame-box-office-1236662986/?bt_ee=2MevhQc%2FKumfLyi5az2g7%2FSaQoJSPKu9uUQ3VNxGWzbRgNL61CsPBqiF0k4EemBe&bt_ts=1785768368722 =85566812735c6e88087ab6ffa97e10be7e1888f4bb9a0defaba7551025e53b68&recipient_salt=ab4e9b449f502358b97f9d1e8504be45b8647b05e09e879febc198fce3c2072a&utm_medium=email&utm_source=exacttarget&utm_campaign=Box%20Office&utm_content=Spidey%20Surprise!%20%27Brand%20New%20Day%27%20Lands%20Top%20Opening%20Weekend%20Ever%20With%20%24360M,%20Beating%20%27Avengers:%20Endgame%27,%202026-08-03%2007:40:02_2026&utm_term=43b638e5-f725-4cc5-99d5-79ab1f3d9d91

The film's domestic gross has now been adjusted ahead of Sony's Sunday projection, as Tom Holland's web-slinger has another reason to celebrate the spectacular debut.

06/17/2026

The movie business just had its first billion-dollar month of May since 2019.
That's great news, but what I find even more interesting is who's helping drive it.

For years, we heard that YouTube and internet culture would be the death of cinema. Instead, we're witnessing a massive resurgence with young moviegoers and a new generation of digital creators showing a real reverence for the big screen.

A24's Backrooms, born from a viral YouTube series, saw 86% of its opening weekend audience come in under the age of 35.

Meanwhile, Obsession, made on a $750,000 budget by a 26-year-old director, has already generated $188 million domestically and counting.

Young audiences aren't abandoning the theatre. They're flocking to it.
A few months ago, we saw younger kids driving attendance for films made specifically for them. Now we're seeing young adults show up for content they've discovered on YouTube and TikTok that's been adapted for the big screen.

And just look at what happens when the industry provides them with movies made for them.

If you're trying to reach younger consumers, this is a trend worth paying attention to.

With a packed summer movie slate ahead, it's going to be fun to see what happens next.

06/08/2026

Gen Z and millennials are driving a movie theater renaissance. "The Odyssey" is already breaking records a month before its release.

05/20/2026

Summer 2026 is here, and what a start it’s been.

Traditionally, at least in recent years, the summer season has kicked off with a superhero movie. This year has bucked that trend, but the alternative has been pretty great.

Instead of a tentpole Marvel release, we’ve gotten a group of movies offering a little something for everyone. Michael has really been the breakout hit, with a record-breaking $97 million domestic opening weekend for a biopic. It’s continued to hold strong and has now become the highest grossing musical biopic domestically, surpassing Bohemian Rhapsody. I’ve even noticed Michael Jackson songs climbing back up the charts, which says a lot about the staying power of the film and maybe even the potential for a sequel.

And to kick off Summer 2026 in style, The Devil Wears Prada 2 hit theaters in a big way. Already crossing $550 million worldwide, the sequel has reminded everyone just how beloved the original film was and how fun it is spending time again with Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci.

Now with a big portion of 2026 already in the books, the health of the movie industry is looking really strong. The box office is currently running about 16% ahead of 2025, and summer is only getting started.

And what’s ahead looks stacked: The Mandalorian and Grogu launches the summer blockbuster run this weekend, followed by Scary Movie 6, Disclosure Day, Toy Story 5, Supergirl, Moana, The Odyssey, and Spider-Man: Brand New Day.

That’s a pretty incredible lineup, and there will probably be a few surprise hits along the way too.

04/27/2026

The Michael Jackson film scored the top launch ever for a biopic domestically after passing up 'Oppenheimer,' as well as the best global opening for a music biopic, after overcoming the biggest divide between audiences and critics in recent memory.

04/22/2026

Fresh off CinemaCon 2026, we’re back at Pecan Pie Productions energized by everything happening in the movie industry right now.

CinemaCon always delivers excitement, but this year felt different. The studios presented a polished view of what’s ahead, but more importantly, it aligned with what we’re seeing in the real world.

The momentum is real.

From the Dune preview to the continued strength of Super Mario, paired with the excitement around Avengers and the success of Project Hail Mary, the industry is finding its rhythm again.

And it’s happening at the right time. Summer 2026 is already here, with a strong slate ahead.

Beyond the box office, the audience trends are just as encouraging. Gen Z is showing up to theatres in a meaningful way, and PG rated films are seeing a resurgence, in many cases outperforming PG 13 releases.

For an industry often criticized for being slow to adapt, this feels like real movement.

The shift toward younger audiences is happening, and it’s bringing new energy into theatres.

We’re excited about what this means for theatre owners, advertisers, and the future of the big screen experience.