MarketerHire

05/21/2025

We’re at Seamless Middle East 2025!

is excited to be part of the region’s biggest event for digital commerce, fintech, and marketing innovation.

Swing by booth H2-D54 to learn how we’re helping brands scale smarter — and don’t forget to say hi to Umer Durrani, one of our amazing team reps on the ground!

Come have a free consultation and let’s chat about your marketing needs.

03/06/2025

Are you tired of spending money on paid search campaigns with little to show for it?

Creating a profitable paid search strategy isn't just about getting your keywords right. It's about balancing understanding user intent and meeting users where they are to drive a meaningful ROI.

On March 13, join the MarketerHire and Omni Lab teams for a catch-all webinar that will change how you approach paid search advertising.

In this webinar, we’ll explain:
➡️ How to determine if paid search makes sense for your business
➡️ The core pillars of a holistic paid search strategy
➡️ How to identify your brand’s cost-effective, high-intent keywords
➡️ How and when to use tactful micro-conversions

🎙️ Jonathan Bland, Co-Founder at Omni Lab
🎙️ ✌🏻Jason S., Co-Founder at Omni Lab

Don't miss this opportunity to unlock the secrets of profitable paid search—your competitors are already registering.

Save your seat: https://marketerhire.com/webinar/how-to-build-a-profitable-paid-search-strategy

02/10/2025

Join MarketerHire and Clay for part 3 of a three-part boot camp highlighting the most effective AI-enabled marketing tactics for growth/ABM, content marketing, and outbound sales.

Outbound Sales (Feb 18):
Learn how to scale personalized outreach, run intent-based outbound, and 10x your pipeline

Learn from the top leading marketers:
➡️ Eric Nowoslawski, Founder at Growth Engine X
➡️ Petra H., Founder at Revenue Hoop
➡️ 🤖 Jacob Tuwiner, Founder of Sculpted

Register now 🔗

Discover the most effective AI-enabled marketing tactics for growth, ABM, content marketing, and outbound sales in a three-part bootcamp with MarketerHire and Clay.

01/30/2025

Last week, Clay announced their new valuation of $1.25B after their Series B funding round, making them the most recently crowned SaaS unicorn. 🦄

This achievement comes after experiencing 6x YoY growth, led by Bruno Estrella, Head of Growth Marketing, Scott Tousley, Head of Content, and several other team members and partners.

We're happy to partner with the Clay team for our ongoing webinar series, "Top GTM Tactics Unlocked with AI & Automation," and to offer two more boot camp sessions in February.

You can watch the recording of the Growth session now (link in comments), and register for the upcoming Content and Outbound sessions here: https://marketerhire.com/webinar/gtm-tactics-unlocked-by-ai-automation

Congratulations to Varun Anand, Kareem Amin, Bruno Estrella, Scott Tousley, and the Clay team on this achievement! 🎉

Discover the most effective AI-enabled marketing tactics for growth, ABM, content marketing, and outbound sales in a three-part bootcamp with MarketerHire and Clay.

01/08/2025

If 2024 were the year of widespread AI adoption for GTM teams, 2025 would be the year of honing it to produce massive results with limited resources.

Join MarketerHire and Clay for a three-part boot camp highlighting the most effective AI-enabled marketing tactics for growth, content, and outbound marketing. Each session will focus on practical applications and invite expert guests to share real, winning examples.

Don’t miss each session:

💻Growth & ABM (Jan 21)💻
Learn how to automate your inbound process, scale ABM plays, and launch programmatic campaigns

💻Content Marketing (Feb 4)💻
Learn how to personalize content at scale, automate high-quality SEO content, and accelerate the content creation process

💻Outbound Sales (Feb 18)💻
Learn how to scale personalized outreach, run intent-based outbound, and 10x your pipeline

Throughout this webinar series, you'll learn from some of today's top GTM experts:

🔹 Bruno Estrella, Head of Growth Marketing at Clay
🔹 Davide Grieco, Director of Growth at Verkada
🔹 Mason Cosby, Founder of Scrappy ABM
🔹 Kaylee Edmondson, Founder of DemandLoops
🔹 Scott Tousley, Head of Content at Clay
🔹 Rory Flynn, Founder at Systematiq Ai
🔹 Mason Yu, Head of Marketing at MarketerHire
🔹 🤖 Jacob Tuwiner, Founder of Sculpted
🔹 Petra H., GTM Operations at Oyster®
🔹 Kevin Charette, GTM Consultant at MarketerHire

You can’t afford to miss these hyper-efficient growth hacks. Save your spot at this mini-series to add some fuel to your 2025 GTM strategy:

Discover the most effective AI-enabled marketing tactics for growth, ABM, content marketing, and outbound sales in a three-part bootcamp with MarketerHire and Clay.

01/08/2025

Think a Content Marketing Manager just writes blog posts? Think again.

They’re strategists, storytellers, data analysts, and cross-functional collaborators—all rolled into one. From crafting content plans that align with business goals to analyzing KPIs and optimizing performance, they do it all.

01/07/2025

📝 A business expansion platform's agency contract had just ended.

Two websites needed migration, comprehensive SEO audits, and a new strategy. They didn’t need another long-term commitment or the overhead of a full-time hire.

While their in-house team was solid, website migration and technical SEO required specialized expertise they didn’t have on staff. The clock was ticking. Every day without a solution brought them closer to a hard migration deadline.

Failure wasn’t an option.

🤝That’s when they turned to MarketerHire. Nicolas Alber, one of our Senior Growth Managers, stepped in.

Using MarketerHire’s custom matching process, he identified the expertise needed: someone deeply experienced in website migrations, SEO, and global markets.

🎯Within days, Nicolas matched them with Jamie—an SEO specialist whose background was tailor-made for the challenge. He had:
- Grown global websites across 10 markets
- Increased organic traffic by 158%
- Generated $1.27M in revenue through strategic search initiatives
- Led SEO for 12 core global markets for major brands

💪 But Jamie’s technical expertise wasn't the only thing that stood out. His structured approach ensured immediate momentum. Within days, he delivered clear timelines, SEO audit frameworks, and migration roadmaps. Communication was seamless, keeping the in-house team aligned and informed.

The results? He did the migration without disruption, strengthened technical SEO fundamentals, and helped the internal team gain strategic insights for ongoing optimization.

⭐The client summed it up: "His professionalism and expertise were impressive from start to finish. He adhered to a well-structured timeline and even finished ahead of schedule."

With Jamie’s roadmap, the team has a foundation for continued SEO growth and resilience.

Have you brought your marketing in-house? What challenges did you face with short-term projects? Comment below and share your experience.

01/06/2025

The most innovative companies are already revolutionizing their paid search teams for 2025, while traditional PPC management is rapidly becoming irrelevant.

Our latest research reveals a critical shift:
Successful businesses are now building hybrid paid search teams that combine core in-house strategy with specialized on-demand talent - delivering up to 40% better ROAS than traditional structures.

Companies like Quartix UK are seeing unprecedented results by adopting this model, while others risk falling behind with outdated team structures.

Want to know exactly how top-performing companies are building their paid search teams?

Our comprehensive guide breaks down the winning formula that's reshaping digital marketing leadership in 2025:

Discover the ideal paid search team structure for efficient campaign management. Learn strategies to enhance collaboration and drive results. Read more!

01/03/2025

While your competitors are still figuring out their 2025 marketing strategy, leading companies are already leveraging the power of fractional talent.

Our latest guide reveals why the traditional agency model is becoming obsolete, and how innovative businesses are building hybrid marketing teams that deliver 2-3x more value.

Don't risk falling behind on this crucial transition in marketing team structure.

Read our comprehensive guide to learn the exact framework these companies use to build their high-performance marketing teams in 2025.

Discover effective strategies for building a successful outsource marketing team. Enhance your results and streamline your efforts—read the article now!

12/30/2024

As 2024 winds down, we want to thank you for being part of the MarketerHire community—and share some exclusive insights with you.

This year, we reviewed over 5,000 projects and uncovered what drove success.

Here are the top trends that made a difference:

12/16/2024

📣Don't miss your chance to win!📣

Complete the survey linked below and attend MarketerHire's "Top Marketing Predictions Heading into 2025" webinar on December 19 to be entered in MarketerHire's EOY raffle.

🏆 5 lucky winners will win a free 30-minute consultation with a top-rated marketing expert, and 1 grand prize winner will receive a $200 Amazon gift card.

Webinar registration ➡️ https://marketerhire.com/webinar/2024-eoy-predictions

Survey ➡️ https://docs.google.com/forms/d/e/1FAIpQLSemCz0PqQ8Qd8QCIOzbjzEzjnp72EyvyMBgzes1up-18PSLTA/viewform

Your answers will help us determine which strategies, channels, and tactics will be relied on to make a bigger and bolder impact next year. 🙏

12/06/2024

Missed yesterday's "How to Win on LinkedIn" webinar with Richard van der Blom? Not to worry, the full recording is now available on demand:

LinkedIn isn't just another social network—it's a powerhouse of professional connections and business opportunities. Yet most companies are stuck on outdated...