Rainfactory

Rainfactory Ready to make it rain? 🚀 Helping brands . Engineered from testing and data. We put your business in the right place, at the right time.

We drive growth for companies that develop innovative ways to improve people’s lives. ☔

Connect with us for precise, performance marketing strategies that create measurable impact & unlock peak performance. Give us a shout at http://Rainfactory.com/contact

Rainfactory is a full-service digital marketing agency that understands online businesses, consumer behavior and the key elements required to help you scale. Put simply: we're product people. Check out www.rainfactory.com

We’re not just here to sell a service; we’re here to build something big that changes the world. ⚡☔Learn more at rainfac...
02/21/2025

We’re not just here to sell a service; we’re here to build something big that changes the world. ⚡☔

Learn more at rainfactory.com

Onewheel  isn’t just an electric skateboard, it’s a movement. A brand built on freedom, adventure, and carving your own ...
02/14/2025

Onewheel isn’t just an electric skateboard, it’s a movement. A brand built on freedom, adventure, and carving your own path. But even the most jaw-dropping product doesn’t sell itself.

When they launched on Kickstarter in 2014, raising $630K, they had a vision: turn a niche favorite into a cultural phenomenon. That’s where Rainfactory stepped in.

⚡ Here’s how we helped Onewheel scale from startup to icon:�

☔Turning a Product into a Lifestyle – Onewheel wasn’t just about transportation. The brand cultivated a culture of adventure & freedom that inspired obsession. Our campaigns didn’t just promote a product; they made riders feel like they were joining a movement, tapping into the universal desire to be part of something big.�

☔Building the Brand – We took an everywhere-all-at-once approach, ensuring that Onewheel owned the conversation. With a presence across Google, YouTube, Facebook, and Instagram, we captured new riders at every touchpoint and turned curiosity into conversions.

☔ Game-Changing Launches – The XR+ in 2018 set the standard, but the Pint’s sub-$1K price point in 2019 blew the doors wide open. Instead of cannibalizing sales, it supercharged the entire lineup, turning curious onlookers into first-time riders and fueling explosive growth.

☔ “Destroy Boredom”: A UGC-Fueled Revolution – When COVID shut the world down, we pivoted hard. Instead of polished ads, we let real riders show how Onewheel turned lockdown into adventure. The result? Our highest engagement campaign to date.

☔ The 2021 GT & Pint X Drop: A 22x ROAS Masterclass – A hyper-optimized launch strategy featuring high-impact Facebook & Google ads, an MNTN CTV blitz, and flexible payment plans lowered barriers for first-time riders. Onewheel became its own marketing engine. The result? Multiple 7-figure days and one of the most successful product launches in Onewheel history.�

☔ A Global Riding Community – From day one, Onewheel riders weren’t just buying a product, they were joining a tribe. Every campaign, every email, and every ad reinforced this, turning user-generated content into a powerful growth engine. Riders shared their experiences, fueled organic reach, and built a community-driven brand that continues to thrive.

💭 What’s the takeaway? Onewheel didn’t just sell boards, they sold a lifestyle. And when you build a community that’s real, authentic, and genuine, customers become lifelong brand advocates.

📲 Want to see how we help brands scale from launch to legend?
Read the full case study here: https://bit.ly/3CyL60c

Behind every record-breaking launch is a bold idea, a data-driven strategy, and the courage to swing big. That’s where w...
02/12/2025

Behind every record-breaking launch is a bold idea, a data-driven strategy, and the courage to swing big. That’s where we come in.

When fellow entrepreneurs create and execute your marketing strategy, it just hits different.

From launch to legacy. From zero to peak performance. We take you all the way.ďż˝

☔�rainfactory.com

Don't just take our word for it. The data speaks for itself.�Behind each of these dots is a journey. Late nights. Pivota...
02/10/2025

Don't just take our word for it. The data speaks for itself.ďż˝

Behind each of these dots is a journey. Late nights. Pivotal decisions. Moments of doubt followed by breakthrough victories. ��

We know because we've been in the trenches with each of these brands, fighting for every conversion, obsessing over every data point.ďż˝

Each dot represents countless hours of testing, iterating, and sometimes completely rebuilding strategies until we discovered the recipe for success.

That's what we do, and it's why we're the best.��

⚡ Learn more: rainfactory.com

Growth isn't a straight line-- it's a journey with crazy twists and turns that requires adaptability at every stage.A ye...
02/07/2025

Growth isn't a straight line-- it's a journey with crazy twists and turns that requires adaptability at every stage.

A year ago, we stripped everything down to what matters: being the partner we wished we had when we were founders.

That meant rebuilding our entire approach around what actually moves the needle at each stage.ďż˝

🌂 Pre-launch? We're the voice of data-backed reality.
☔ Launch day? We're your caffeinated war room crew.
⚡ Scaling? We're the growth nerds obsessing over your numbers at 2am.�

Because here's the truth about marketing: timing is everything. And having the right partner who knows exactly what you need at each stage? That's priceless.ďż˝

Ready to grow something extraordinary?
🌐 rainfactory.com

The market is BOSS, which means if you rely on your gut instead of the data, you’ll be flying blind amidst a sea of unta...
02/01/2025

The market is BOSS, which means if you rely on your gut instead of the data, you’ll be flying blind amidst a sea of untapped insights.

Let our data-obsessed team be your eyes and ears as you navigate the murky waters of e-commerce. From pre-sale to scale, we’ve generated over $1 Billion for startups and industry giants, and we’re just getting warmed up.

Ever heard of Omnilux ? Onewheel ?
We don't just launch products, we build household names.

Check out who else we’ve launched to superstardom - visit rainfactory.com and peruse our fresh new site.

”We don’t work with assholes” isn’t your typical agency selling point. But then again, we’re not your typical marketing ...
01/31/2025

”We don’t work with assholes” isn’t your typical agency selling point. But then again, we’re not your typical marketing agency. ⛈️

Swipe to find out how Rainfactory is different from the rest. 

✓ People > Profit (but we focus on both) 
✓ True collaboration 
✓ Data-driven systems that scale

Tag a founder who’s ready to strike gold. 👊

01/09/2025

There’s no denying that women are still underrepresented in leadership roles, held back by outdated norms, systemic barriers, and ingrained biases— even as we continue to make strides towards equality.

As the year kicks off, what steps can we take to champion women’s leadership?

Our CEO, Kaitlyn Witman, recently weighed in with her perspective in an Authority Magazine Q&A discussing how we can move the needle.

Read the Q&A: https://bit.ly/4fO8YdH 🌟
Medium

We’ve learned a hell of a lot this year. For starters, staying humble is essential, but staying quiet about your wins as...
12/30/2024

We’ve learned a hell of a lot this year. For starters, staying humble is essential, but staying quiet about your wins as a marketing agency serves no one.

The truth is, Rainfactory isn’t just another agency. We’ve helped sell over half a billion dollars of products directly to consumers and played a key role in building billion-dollar brands. But how often do we talk about it? Not nearly enough.

If you don’t tell your story, no one else will. That’s why, in 2025, we’re stepping into our wins unapologetically. Not because we love to toot our own horn (spoiler: we don’t), but because our success means success for the brands we partner with—and that’s worth celebrating.

We’re so excited about how we’re pushing Rainfactory into the future in 2025. As a start, here are some of Rainfactory’s proudest moments and key lessons from this year. ☔️

In the chaos of life, where everyone is the main character of their own little microcosm, it’s rare for someone to stop ...
12/27/2024

In the chaos of life, where everyone is the main character of their own little microcosm, it’s rare for someone to stop and acknowledge your hustle.

You wore all the hats, solved the unsolvable, and stayed in the game when others might’ve folded.

So, in case you needed to hear it...
You did a darn good job this year.

Here’s to making 2025 even more wild. 💪

Business owners!   madness is here, and we know life doesn’t pause for eCommerce. Behind every win is a story of hustle,...
11/28/2024

Business owners! madness is here, and we know life doesn’t pause for eCommerce. Behind every win is a story of hustle, balance, and making it all work.

With over 10+ years of experience in this space, we’ve rounded up the best Black Friday deals from the brands we’ve partnered with, packed with stories to keep you motivated as we navigate the rush.

☂️👉 Want to receive insights like this? Sign up for our newsletter to get exclusive strategies and valuable lessons from your entrepreneurial growth partners. Link in bio. 📨

And for those of you looking for the perfect deal, yes— it’s easy to get lost in the cycle of consumption. Here’s a reminder to stay intentional and mindful. Take a look at these brands, and you might just find exactly what you’re looking for!

Some things are better felt than said, and team chemistry is one of them. David M. M. Taffet, our very own Ombudsman and...
11/12/2024

Some things are better felt than said, and team chemistry is one of them.

David M. M. Taffet, our very own Ombudsman and Growth Architect, has redefined what it means to build a team. His approach goes beyond stacking up skills or ticking boxes on a resume. Instead, it focuses on the intangible—the kind of spark that makes a team more than the sum of its parts. It’s about creating a space where different perspectives come together to make something truly special.

Just like any relationship, chemistry is essential for a team to thrive. When people connect, communicate, and challenge each other in just the right ways, that’s where the magic happens. At Rainfactory, we embrace this approach wholeheartedly. We don’t shy away from differences; we lean into them. We know that where others might see flaws, we see the potential for something more—a catalyst that drives us forward, turning obstacles into opportunities and ideas into reality.

And the best part? We’re just getting started.

For a deeper dive into this unique perspective, check out David’s article on Fast Company: link in bio!

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548 Market Street PMB 28743
San Francisco, CA
94104

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