Verdin

Verdin Marketing, Strategy & Creative | California’s Central Coast
The dream team behind empowered Business Improvement and Special Districts Let's thrive together.

We believe in Business Improvement and Special Districts. We are a full-service marketing agency passionate about helping communities thrive through compelling digital storytelling and impactful visual design. Our team delivers effortless marketing solutions with insightful strategy and streamlined communication. Here at Verdin, your success is our success. For more information on our services, client work, and mission visit us at verdinmarketing.com

08/29/2026

Proudly introducing our newest team member, Kirby Priovolos, agency coordinator! A multitalented marketer with broad agency experience, she will be helping our team out in myriad ways. We're especially excited about her tourism experience with partners like Visit Fairfax, Virginia, Bothell Washington, and Visit Montgomery County, Maryland. Kirby is a dog mom who's passionate about plants, and she's already been such a delight to have on Team Verdin. 🟥

We love working with local creatives to tell the stories of our travel destination clients, like Taryn Dudley Photograph...
08/26/2026

We love working with local creatives to tell the stories of our travel destination clients, like Taryn Dudley Photography. Take a little inspiration from these beautiful, colorful shots she took at The Carlton Hotel in Visit Atascadero. 😍 As a photographer who grew up in Atascadero, then moved away and returned years later, she brought a unique perspective that really shines through in her content.

08/19/2026

At Verdin, we have a team of animal lovers, so when the Central Coast Zoo needed a new promotional video, we jumped at the chance. Located in the community of another client of ours, Visit Atascadero, this fantastic attraction is all about education and conservation, welcoming visitors to get up close and personal with animals from all over the world.

If you haven't been to the zoo lately, it's time for a visit! Go get wild: https://bit.ly/4bXa0oB

08/06/2026

A little bit of trending audio, a fun caption and some beachy b-roll footage goes a long way on social media for our travel marketing clients, like in this reel for Visit Grover Beach. Does this get you inspired to hit the beach before summer ends?

07/28/2026

Introducing our summer intern, Caroline Ohlandt! 🌟 Caroline is a fourth-year Cal Poly Journalism student with a concentration in public relations. "My summer at Verdin has been such an amazing learning experience and genuinely so much fun,” Caroline says. “I've learned so much from everyone on the team, and they've made me feel incredibly welcome. I'm grateful for the opportunity and excited to carry these experiences with me as I begin my career.” We feel equally grateful to have your help this season, Caroline! 🟥

In social media, video remains the top format for successful posts, but informative carousels have been garnering a lot ...
07/23/2026

In social media, video remains the top format for successful posts, but informative carousels have been garnering a lot of engagement lately, too. Like the listicle content of digital eras gone by, these posts help viewers actually learn something practical about the topic and hold their attention to the end of the list. The algorithms also tend to favor these highly informative posts in these days of answer engine optimization, or AEO. Here are a few ways we've harnessed this trend for our tourism clients lately.

🟥 For Visit Atascadero, we repurposed blog content into a handy three-day itinerary carousel.
🟥 For Visit the Santa Ynez Valley, we used stunning food photography to highlight the region's best bites.
🟥 For Visit Grover Beach, we made a handy list of activities in a quirky town filled with hidden gems.

07/21/2026

The California Mid-State Fair is going on right now through July 26 in our area, and we were so happy to help our longtime client Idler's Home with their big annual hot tub sale. We created mailers, radio ads and other marketing collateral for their team's booth just inside the main fair entrance. This is the time of year when they have their deepest discounts on hot tubs, so go see them before the fair comes to an end!

07/17/2026

We are so excited to introduce our newest team member, Chelsea Sprague, as our Director of Client Services & Growth. With more than 15 years of experience driving growth for hospitality and wine brands, Chelsea brings a people-first approach and a passion for helping clients succeed. We can't wait to see what Chelsea and the rest of Team Verdin can create together. 🟥

Team Verdin had a blast supporting our hometown baseball stars, the SLO Blues Baseball, last night! Nothing like an even...
07/15/2026

Team Verdin had a blast supporting our hometown baseball stars, the SLO Blues Baseball, last night! Nothing like an evening of hot dogs, peanuts and good old-fashioned team building. 💙

06/18/2026

When the Visit Burbank team came to us with the need for a rebrand, we set out to capture the community's creativity, history and charm with a direction that would help it stand out from its LA-area neighbors. Our design team had plenty of inspiration to draw from in a town filled with art deco architecture, innovative animation studios and the backlots where movie magic gets made. Our campaign encourages visitors to "go off script," injecting color and personality into a classic SoCal tourist destination.

Address

3580 Sacramento Drive
San Luis Obispo, CA
93401

Telephone

+18055419005

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