The Copy Planet

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Neuroscientist ⇝ Copywriter
Anti BRO-BOT copywriting for creative service providers❤️‍🔥
Helping you become Strategically Human™
& make BANK with your words👇
Web Copy + Emails + Messaging Strategy

06/10/2026

A client came to me last month after spending $3,000 on SEO without seeing $1 in ROI…

She was frustrated with how much money she had spent and the lack of results.

But still, during our call her focus was centered around SEO, and she had ANOTHER call with an agency lined up for later that week…

After our call I took one look at her website and immediately knew this wasn’t an SEO problem,

It was her messaging.

I sent her an email pointing out one simple observation:

Spending money on SEO right now is pointless if you don’t have somewhere meaningful for them to land.

Not ONCE had anybody taken the time to explain that to her…

They just took her money instead, leaving her pi**ed off and skeptical of just about anyone who was promising her answers.

She reluctantly signed the contract, and immediately after submitting her copy she booked a second page.

Not only is her confidence through the roof because she has a clear message with copywriting that speaks directly to her audience,

But she’s finally in the position where she can explode her blog strategy and re-invest her SEO knowledge into a site that is ready to convert.

SEO is insanely important for any business owner who wants to be recognized in search engines, but don’t fall for the traffic trap —

Because there’s no amount of eyes that will fix a message that isn’t built to convert.

If you’ve been working on SEO but you’re not seeing any results, DM me “COPY” and let’s chat about where your website might be leaking you sales.

06/08/2026

Your clients buy with emotion, not logic…

Which means that long list of perks on your services page isn’t going to make your audience feel excited enough to buy.

“1:1 calls for four weeks”

VS

“Four intimate calls with a six figure business owner so you can unpack your thoughts and turn them into actionable strategies that attract your dream clients.”

I mean, come on…

Need I say more?!

(Probably not but I’m going to anyway…)

When you start writing copy that activates your audience and makes them believe that you’re really that b*tch…

You know, the one that gets them results and solves their problems…..

You’ll start making more sales! (Ask me how I know)

And if you want someone to make those changes for you? Hollllaaaaaa at me in the DMs

Genius messaging, not so genius products… Petition to bring back creative thinking and use AI for replacing boring monot...
06/04/2026

Genius messaging, not so genius products…

Petition to bring back creative thinking and use AI for replacing boring monotonous tasks instead of human brains

06/02/2026

When people as how I scaled to 6-figures without getting on socials for 2 years this is what I tell them…

2-minutes of uncut and unsolicited fire advice. Buckle up, shawwwtyyy!

Imagine how much more time you’ll have to pour back into your clients when instead of mining Instagram for copywriting t...
06/02/2026

Imagine how much more time you’ll have to pour back into your clients when instead of mining Instagram for copywriting tips,

You have a playbook full of personalized copy suggestions based on your audience,

And an expert copywriter on speed dial so you can say:

“Hey, can you take a look at this and tell me if it sounds okay or what I can do to make it stronger?”

Instead of blindly editing your website 500x and praying something works.

That’s exactly what you’ll get with CopyRx 💊

DM me “RX” to find out more ❤️‍🔥

05/31/2026

Crashing out brb 🙃

05/31/2026

Posting this at 8pm on a Saturday bc the people who get it will be up working and not at the bar

Yesterday we were blessed with rain which allowed me to sit by the windowsill and write all day while tucked into my wei...
05/29/2026

Yesterday we were blessed with rain which allowed me to sit by the windowsill and write all day while tucked into my weighted sweatshirt.

Today, the sun is shining and I just received two boxes of books.

I thought about spending the last hour of my free time before picking up my daughter glued to my computer, because, well, there’s always work to do.

But then I remembered two things can be true at once, and opting for an hour of sunshine and books instead of an hour creating a carousel doesn’t make me an irresponsible business owner or mean I don’t take my growth seriously.

It just makes me human.

This is your reminder that sometimes it’s okay to post content that’s not packed with education and hot takes…

Being a human and showing your audience who you are outside of business can be equally important in building trust. ❤️‍🔥

And taking a day off from selling won’t kill you.

So, here’s a pic of me sitting outside and peeling through my stack of books that just arrived.

Love ya,
Cydney

05/28/2026

If you’re wondering how people are hitting consistent five figure months with less than 500 followers, this is why.

Being able to attract an audience and being able to activate and convert an audience are two completely separate things that require very different strategies.

If you’re attracting a ton of people but none of them are singing up to work with you,

Or if you’re hitting your revenue goals every other month instead of watching consistent sales come in,

That’s a clear sign you aren’t speaking to your audience in a way that aligns with their purchasing behavior.

And the way you fix that is through better aligning your messaging and updating your copywriting…

Not fighting for a bigger audience.

If you know you have a killer offer and you’re doing the damn thing on social media but not quite converting your audience,

Send me a DM and let’s chat (and yes, I run my own inbox)

05/27/2026

You really think Open AI would be paying their head of CEO content 300k if there were magic prompts to make you sound human?

You can feed AI your writing, build custom skills, create agents, draft thorough brand voice documents and it will still not sound like you.

Stop using AI to write and start using it for what it’s good for — deep research, patten recognition and organization.

And if you’re looking to get better at writing without taking shortcuts that will cost you in the long run…

Hi, I’m Cydney! Cognitive behavioral neuroscientist turned copywriter and I’m on a mission to make more brands sound human.

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San Luis Obispo, CA

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