Outlier Brands

11/11/2025

Today, we pause to honor the courage, sacrifice and unwavering service of our nation’s veterans.

To all who have served and to the families who stand beside them, we thank you for your dedication, strength and commitment to protecting our freedoms. Your legacy inspires us every day.

09/22/2025

🗞 BIG NEWS! We’re proud to announce that Eric Sprecher has been promoted to Vice President & Social Media Director. Over the past five years, Eric has led award-winning campaigns, supported purpose-driven clients, and helped shape the voice of brands across the country, all while working side-by-side with his father, CEO John Sprecher.

📰 Read the full story:

Sanibel, FL - Eric Sprecher has been promoted to the position of Vice President & Social Media Director at Outlier Brands. The announcement was made Wednesday, September 17 by John Sprecher, chief executive officer of Outlier Brands (and his father). Eric Sprecher has served more than five years wit...

03/17/2025

Happy birthday and anniversary Outlier Brands! Looks like 39 is the new 39.

03/04/2025

✅ 60 days. An impossible deadline? Not for us. We were honored to partner with the Autism Society of Southeastern Wisconsin (ASSEW) to create their new brand, Autism United from the ground up!

Read all about it here:

The world of branding is a deadline driven business. In our 38 years, I’ve never seen my agency or agency staff miss an important hard deadline. I’ve seen art directors work overnight. I’ve seen creatives (and have been one) who’ve put in evenings and weekends to get it done. In the business...

01/13/2025

Bike better and smarter on Sanibel Island with new and improved Information Station signs from Outlier Brands! We're proud to have partnered with The City of Sanibel, Florida on creating fashionable signs that ensure safety for riders from all over! ☀🚴

11/11/2024

Today we honor the bravery, sacrifice and dedication of all the men and women who have served our country. To our veterans: thank you for your service, your courage and your commitment to protecting our freedoms. We are forever grateful. 🇺🇸

10/23/2024

We're honored to receive a Gold Angel Award for our work with the Autism Society of Southeastern Wisconsin. Our rebranding efforts aimed to enhance their visibility and support for families in the community.

👉 Read all about it here:

Outlier Brands has been honored with a Gold Angel Award for its multi-media rebranding campaign created for the Autism Society of Southeastern Wisconsin. Conducted by the American Advertising Federation District 4, the 2024 Angel Awards competition was open all advertising service providers, public....

09/20/2024

Roll to the Poll is back for many important reasons. Need a ride? Know someone who does? Message us here and we'll help deliver that vote in November! Please share. https://www.facebook.com/RolltothePoll/

If you're voting blue November 3 but can't get to the polls, ROLL TO THE POLL may help you with free

09/17/2024

Do you have a winning strategy for your social media game? 🏆 If not, fear not! Our expert analysis reveals common pitfalls in organic social media plans and how to fix the ship! Level up your game here:

The power of social media to connect a consumer brand to its audiences, to keep them engaged, to bond loyalty and ultimately, to create an action — click to subscribe, click to learn more, click to purchase — may not be as obvious to every marketer as you’d think. Take a deep dive into your

08/10/2024

🌴 Join our new Facebook group for travel marketers! Share tips, collaborate and grow together. Let's make waves in the Sunshine State! https://www.facebook.com/groups/floridamarketer