05/20/2026
Since 2014, Nissan has trusted Mood Media to bring their showroom vision to life, and we're proud to share how that partnership has grown into a global impact across 2,000+ showrooms in 35 countries.
Objective:
Nissan's commitment to innovation and quality extends beyond the vehicle, it lives in every customer touchpoint. They needed a showroom experience that reflected their brand as a global trendsetter while delivering a dynamic, local feel in every market.
Solutions Implemented:
🎵 Custom Music Programming: Two Mood Music Design teams collaborate globally, conducting quarterly creative reviews to keep Nissan's soundscape on brand, modern, and market-relevant, while screening all content for brand appropriateness.
🖥️ Digital Units & Screens: From slim-line Welcome Units to 50" and 65" screen arrays, Mood redesigned and installed display solutions that guide customer circulation, celebrate the Nissan brand, and reduce reliance on paper POS materials.
🎛️ Car Configurator "Design Lab": Mood installed interactive screens and tablets that allow customers to fully build, personalize, and visualize their dream Nissan in real time, turning the showroom into an immersive brand experience.
💡 LED Installations: A standout LED experience at the Nissan City Hub in Paris elevates the brand's premium presence and reinforces Nissan's identity as an industry innovator.
Results:
Nissan's showrooms now operate as fully integrated brand environments, where music, digital signage, and interactive technology work together to engage customers and reflect the quality behind every vehicle. New showroom sites continue to be added to the program each year.
Ready to elevate your retail experience? Contact us today to discover what we can do for your brand.