EvansHardy+Young

03/24/2021

Has the pandemic created a plant-forward revolution? Our latest blog post unpacks how brands, retailers, and even the science industry are capitalizing on a consumer behavior that shows no signs of stopping. https://bit.ly/3ceMqVU

03/16/2021

As your team navigates endless inquiries, new trends, and shifting consumer interests, these three fundamental PR strategies will help you identify the game-changing opportunities for your food brand: https://bit.ly/3vx9Q0l

Are you empowering your PR team to do the most for your food brand? Find out how saying "no" and pushing the boundaries can lead to big wins.

12/01/2020

It’s no doubt that the pandemic has infringed on your brand’s marketing plans. We discuss 3 emerging media platforms in our latest blog that may just help you build your next plan:

As COVID changes the marketing landscape, how should food brands get in front of their audience? Here are the three platforms you should be marketing on.

10/14/2020

Wondering how COVID-19 is affecting the college and university foodservice industry? We’ve got answers. https://bit.ly/315SYQJ

Learn how to better partner with university foodservice during COVID-19 to set your food brand up for success. Keep tapping into those influential students.

10/07/2020

Pivoting your plans and leveraging your relationships are important pieces to navigating food marketing during COVID-19. Learn how we managed these past few months when it comes to foodservice media strategies:

As COVID-19 continues to alter the foodservice media landscape, learn how your agency's choices can lead to deeper partnerships and better ROI.

09/30/2020

Have you ever thought of marketers as the curators of society and culture? In our latest blog post, we look through the lens of food marketers and explore a new perspective : https://bit.ly/33eo8ab

Marketing KPIs are changing with the times. Make sure your brand keeps up. You need to consider your cultural contributions when measuring true success.

09/18/2020

Food marketers are getting creative to tackle the new normal of coronaviral marketing in our quarterly roundup:

Creative marketing from the food industry looks to be finding its stride during the pandemic by finding humorous situations audiences can identify with.

09/15/2020

Behaviors such as working from home and social distancing are driving the comeback of the meal kit industry:

Meal kits have resurged and are poised to stay. These companies' ability to respond to consumer trends puts them in a unique position to provide value.

08/20/2020

The food industry is reacting to 2020's tumultuous changes through innovation. Read on for our deep dive of the most intriguing changes we’ve seen:

08/14/2020

Reimagining upcoming events can be quite a challenge. Whether you’re looking at a virtual reinterpretation or postponing, let us walk you through this new normal:

Event decisions during COVID-19 require strategy, evaluation skills, instinct and judgment calls. Use this guide to help your brand move forward.

08/07/2020

Collaborations are an opportunity to show off your brand’s comedic side - which is much needed in 2020 - but what makes these campaigns successful? We’ve broken it down for you in our latest blog post:

Food collaborations are an opportunity to pool resources, talent and budgets. Tap into collabs’ potential with new partnerships that make an impact quickly.

07/31/2020

Editorial calendars and marketing plans have shifted, so what does this mean for the remainder of 2020? Our latest blog has some helpful insights from top food editors:

How to revise your food content to stay relevant to major publications during COVID-19. Learn the trends most important to editors making calendars.