Hot Type

04/04/2019

Is this a reference to Salt-N-Pepa’s “Let’s Talk About Sex?” We love ‘90s pop-rap as much as anyone, but still .... Hire a copywriter, people. Hire us.

08/30/2017

Every brand has a story to sell. Check out this one (written by Hot Type for our awesome partners, Volusion) about an Austin-based ecommerce company that helps spread pride and joy by selling ... socks?!

Sometimes it only takes the smallest gesture to spark someone's passion. Check out Volusion merchant Pride Sock's story and get inspired!

04/03/2017

We're super excited to help our client, Volusion, launch FounderBot: new AI technology that helps you balance work and life like a boss https://www.volusion.com/ecommerce-blog/articles/get-done-founderbot/ https://www.founderbot.com/.

Check out the video and let us know what you think.

Get more from your entrepreneurship with our new AI tech innovation: FounderBot. Designed to make every aspect of your life easier, FounderBot by Volusion is...

06/14/2016

Spreading some love for our client, Alchemy 43, a new Beverly Hills beauty lab that's changing the injectables game. Check out their site, www.alchemy43.com, featuring content by Hot Type, and some of the great press they're getting: http://la.racked.com/2016/6/13/11923908/alchemy-43-beverly-hills-beauty-cosmetic-injectables-botox.

03/17/2016

So far this St. Patrick's Day, we've already counted 8 promo emails in our inbox with subject lines that reference "Luck."

The un-lucky thing for brands, is that it's becoming harder and harder to differentiate yourself and stand out from the crowd, especially when you only have a few words to grab your customers' attention.

Subject lines that caught ours today:

"Erin Go Bra" (for Bare Necessities)
"Luck of the Stylish" (for Bloomingdale's)

Which St. Patrick's Day SL's made you smile, laugh or -- better yet -- actually click?

06/25/2013

Find out why "Trust-based Marketing" is the future:

http://petersposting.blogspot.com/2013/06/very-topical-i-miss-old-purchase-funnel.html

04/05/2012

We're proud to share a rave review of Hot Type Copywriting's President of Marketing Strategy and Communications, Gabrielle Hart.

Stay tuned for more feedback from satisfied clients!

03/30/2012

Want to learn about eCommerce ... or just need an excuse to take a trip to Germany? Check out this cool conference hosted by one of our clients, Magento!

Magento is the eCommerce software platform for growth that promises to revolutionize the industry. Its modular architecture and unprecedented flexibility means your business is no longer constrained by your eCommerce platform. Magento is total control

03/30/2012

03/30/2012

03/30/2012

To see this page live, visit www.eharmony.com/dating/community

03/30/2012

Confused about copywriting? Check out this blog post. http://hottypecopywriting.com/index.php/introductions/

I’m Gabrielle Hart and I’m a copywriter. This introduction — sounding like something you’d hear at a Copywriters Anonymous meeting — is always met with a mix of reactions.