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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

GumGum

GumGum is The Mindset Company™ transforming advertising. We deliver results by matching brands with people in the right mindset, in the moments that matter.

We believe that an advertising ecosystem based on understanding a consumer’s active frame of mind rather than behavior builds a more equitable and safer future for consumers, publishers, and advertisers alike. Founded in 2008, GumGum is headquartered in Santa Monica, California and operates in 19 markets worldwide.

04/22/2023

Happy Earth Day! 🌎

🛶 Earlier this month, our Sydney team members kayaked their way through the Sydney Harbour picking up 12.63kg of trash while learning about the history of the area.

🌼 This week, our CTO (and resident native California plant enthusiast) Ken Weiner was joined by our LA-based GumGummers for a hike and clean-up through Kenneth Hahn Park.

We're proud of our GumGummers and their commitment to leaving their communities better than how they found them. 💛

04/17/2023

What are the best ways to connect with B2B decision makers? 🤔

Now more than ever, B2B (business to business) buyers are more informed, self-reliant and the ultimate end-users—fully equipped to make their own business purchases. In our new blog post, we lay out the steps to create a successful B2B strategy that inspires action and drives campaign success 🚀

Read it here! https://bit.ly/41eKmnX

02/17/2023

We recently celebrated the opening of our Japan team’s new office. 🪴

As we re-evaluate how GumGummers gather at work, our goal is to have our brick and mortar offices centered around a bigger purpose including flexibility, growth and community. 🤝

We were thrilled to see Rob Hall, CEO of Playground xyz and our Global President, Attention Intelligence Platform, and Sorrel Osborne, Playground xyz's Head of Business Operations, head to Tokyo from Australia to pay the new space and Japan team a visit.

Look at the branding, the greenery, the happy faces. 😍 We can't wait for our additional brick and mortar spaces to open later this year!

02/09/2023

We’re proud to announce GumGum’s contextual intelligence platform, Verity™, is the first provider to receive content-level accreditation from the MRC for contextual analysis, brand safety and suitability for CTV. 👏

Streaming is booming and let’s face it: we’re moving into a video-first world that the digital advertising industry isn’t equipped for. Our tech is emerging at lightning speeds and for advertising, context is key.

Forget only analyzing a video’s metadata to serve ads – we’re the first accredited provider that provides frame-by-frame analysis of video content, ensuring ads are placed in brand safe and contextually-relevant moments in a video to drive unmatched attention outcomes. 💪

Reach out to learn more! https://bit.ly/3HNhfPZ

02/02/2023

We're proud to announce GumGum has been named one of Built In's 2023 Best Places to Work across 5,000 companies nationwide 💫 and recognized among the following four categories:

⭐️ Fully Remote Best Midsize Places to Work #9
⭐️ Fully Remote Best Places to Work #12
⭐️ U.S. Best Midsize Places to Work #23
⭐️ U.S. Best Places to Work #37

Thank you to our GumGummers who work hard to build a culture of belonging, plus our internal teams for making sure our team is taken care of―this award is for all of you! 🏆

https://bit.ly/3kRvf3h

01/24/2023

With Contextual Advertising having a resurgence in recent years, marketers are moving their dollars towards contextual solutions. 💸 Contextual advertising is a future-proof, privacy-forward and effective way to connect with consumers without the use of any personal data.

💡 To gain a foundational understanding of contextual advertising, check out GumGum’s new free online course that will walk you through the key concepts and help you choose the right contextual partner.

Now is the best time to learn more about contextual solutions as you begin to develop your marketing plans for 2023—Enroll today! ⬇️

https://bit.ly/3R1zC8c

01/20/2023

We’re excited to announce the launch of our first-ever, public facing DEIB landing page! GumGum is global and so are our people. Here, we know that our success is driven by the diverse voices, unique ideas and different perspectives of GumGummers from different backgrounds and countries all over the world.

This site is a representation of where GumGum is in our journey to becoming a more equitable and inclusive company. We admit where we have failed and will continue to actively work toward ensuring that our company reflects the true breadth of diversity and experiences that make up the world.

We hope you take the time to visit the page and see the commitment, passion and work our internal teams, along with our VOICE Coalition, are doing to push forward DEIB within GumGum and beyond. ❣️

https://gumgum.com/deib

01/03/2023

🎰 We look forward to joining Brand Innovators at the Marketing Innovation in Las Vegas tomorrow!

Our CEO Phil Schraeder will join Katie Haniffy, Head of Media, PepsiCo, to discuss leveraging data and analytics to make investment decisions 📈

Registration is complimentary for all brand-side marketers. If you're interested in joining, please reach out 💬

01/01/2023

🪩 Happy New Year from GumGum! We hope you have a wonderful start to 2023 and wish you all the best for the future. Good things are coming! 💫

12/30/2022

🎊 With 2022 coming to a close, take a look back on some of GumGum’s biggest milestones, explore powerful industry insights, dabble in some international recipes and learn how to be successful in advertising without personal data in 2023 and beyond! 💫

http://bit.ly/3WLeQLy

Address

Santa Monica, CA

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Website

https://www.gumgum.com/

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