01/26/2023
If only it were easy. This is what actually goes into creating one social media post...
1️⃣ STRATEGY: This is the first and most important step. Building a social media strategy takes a lot of time and effort researching the brand & competitors before we can even begin creating content.
2️⃣ COPYWRITING: Writing a single caption can take me up to an hour to create. All the research, getting the brand's voice and tone correct, making sure it has all the necessary components of a social media caption (hook, body, CTAs, etc), and reviewing the caption for spelling and grammar can take a hot second 😅
3️⃣ VIDEO EDITING: It can take another hour just to edit a Reel that has multiple clips, adding text to it, searching for the perfect audio, and lining it all up 📱
4️⃣ GRAPHIC DESIGN: Taking the brand's colors, logos, fonts, etc, and creating an on-brand & engaging visual to share with their audience can take some time 👩💻
5️⃣ ANALYTICS: It can take me up to 2 hours to fully review and report analytics for a client. Looking at best-performing posts, reach, outbound clicks, impressions, etc, then writing a report with information that is important for the client to know about their social media platforms and coming up with a strategy moving forward 📈
And how could I almost forget... the time it takes to actually schedule and post content – it's no wonder social media marketing is a full-time job 😉
The type of social media management services that I provide my clients are not your basic, stock image or Canva-template type of content…
Everything I do is customized. My packages are catered to each specific client and their unique social media goals.
If any of this sounds like something you need help with, you know where to go!
