BourkePR

BourkePR BourkePR is a public relations and communications consultancy specializing in the media/entertainment, production, post production and music tech space.

If you're attending NVIDIA's GTC 2025 Conference this week, stop by and meet the team from Puget Systems...they've got n...
03/17/2025

If you're attending NVIDIA's GTC 2025 Conference this week, stop by and meet the team from Puget Systems...they've got news!

Puget Systems is at the NVIDIA GTC 2025 conference this week with some big news; a partnership with Comino, effectively expanding their multi-GPU server solutions. If you’re attending GTC thi…

It's an exciting day for the Creator Community, and anyone who edits their content on a mobile device. LumaFusion just l...
02/25/2025

It's an exciting day for the Creator Community, and anyone who edits their content on a mobile device. LumaFusion just launched version 5.2 with some significant new features that just reinforce for me its standing as the top video editing app for mobile devices. It's a literal powerhouse rivaling any desktop editor. In short, here's what version 5.2 adds: Support for Editing 12 Tracks of Video/Audio…...

It’s an exciting day for the Creator Community, and anyone who edits their content on a mobile device. LumaFusion just launched version 5.2 with some significant new features that just reinfo…

A few years ago, I decided to create a manifesto for myself, for why I do what I do....and how I do it. Here's part 1 in...
12/18/2024

A few years ago, I decided to create a manifesto for myself, for why I do what I do....and how I do it. Here's part 1 in a series.
PR is not marketing, so don't 'behave' like it is. It's subtle, but important...

Part 1: PR is Not Marketing Introduction: A few years ago, inspired by some historically great thinkers and business leaders, I decided to lay down my own Manifesto, my M.O., my raison d’etre of wh…

I read this article this morning and had a reaction. So I had to talk about it. As usual, Adrian Pennington does an exce...
12/04/2024

I read this article this morning and had a reaction. So I had to talk about it. As usual, Adrian Pennington does an excellent job balancing the newsworthy facts with discerning and even challenging the hype. And the hype machine - it feels to me - is clearly revving up about 6G networks. And this isn’t a commentary on the technology....

I read this article this morning and had a reaction. So I had to talk about it. As usual, Adrian Pennington does an excellent job balancing the newsworthy facts with discerning and even challengin…

Today, I have some great news from a client - LumaTouch! And this news is great news for the Creator Community, for prof...
11/27/2024

Today, I have some great news from a client - LumaTouch! And this news is great news for the Creator Community, for professional editors, storytellers and for anyone who just want a way to share their stories with a unique experience that only editing on a mobile touch screen device can offer. It's also great news for anyone who's looking for some amazing deals this Holiday Season!...

Today, I have some great news from a client – LumaTouch! And this news is great news for the Creator Community, for professional editors, storytellers and for anyone who just want a way to sh…

11/16/2024

Noodling some ideas on this Saturday afternoon… no extra charge for mistakes

This week Puget Systems returns to NAB NY at the Javitz Center in Manhattan , bringing some compelling demos and a whole...
10/07/2024

This week Puget Systems returns to NAB NY at the Javitz Center in Manhattan , bringing some compelling demos and a whole lot of wisdom and expertise to the show floor. And this is what I like about these guys. They’ve become the ‘tech whisperers’ of high-end VFX, virtual production, post production and many other sectors. And they do this, not by showing up to flex the latest/fastest/largest/most cores/most speeds-and-feeds, but by bringing their hard-earned wisdom and insights to every interaction they have with the community....

This week Puget Systems returns to NAB NY at the Javitz Center in Manhattan , bringing some compelling demos and a whole lot of wisdom and expertise to the show floor. And this is what I like about…

I’ve worked with hundreds of companies over the years; launching new startups and products, hardware and software, new t...
09/06/2024

I’ve worked with hundreds of companies over the years; launching new startups and products, hardware and software, new trends, new categories…you name it, I’ve done it. And every once in a while you get to work with people doing something entirely new and different….and dare I say, unique. And this is where it gets fun and interesting for me. And so it is with my partners at…...

I’ve worked with hundreds of companies over the years; launching new startups and products, hardware and software, new trends, new categories…you name it, I’ve done it. And every once in a while yo…

AI for the creative space is hurtling through its natural spin cycles, and while the hype from the vendors seems to be c...
08/26/2024

AI for the creative space is hurtling through its natural spin cycles, and while the hype from the vendors seems to be calming down, the backlash from the creators themselves is bubbling up. And I’m talking about Generative AI, not necessarily all AI - there are different flavors and it’s important to understand the difference. From the beginning, I’ve been skeptical and cautious about it....

AI for the creative space is hurtling through its natural spin cycles, and while the hype from the vendors seems to be calming down, the backlash from the creators themselves is bubbling up. And I’…

Welcome to the second edition of EMtech Weekly, my weekly cap on all that's interesting and new in Entertainment Media T...
08/23/2024

Welcome to the second edition of EMtech Weekly, my weekly cap on all that's interesting and new in Entertainment Media Technology. This was a big week for LumaTouch with the release of LumaFusion 5.0! It’s a substantial new release for LumaFusion, featuring the highly-anticipated new Enhanced Keyframing and Speed Ramping features, which are offered as a one time in-app purchase....

Welcome to the second edition of EMtech Weekly, my weekly cap on all that’s interesting and new in Entertainment Media Technology. This was a big week for LumaTouch with the release of LumaFu…

Options. Choices. Flexibility. Just...remove the hassle so I can get to work and start creating! Those are sentiments th...
08/12/2024

Options. Choices. Flexibility. Just...remove the hassle so I can get to work and start creating! Those are sentiments that are hard to argue for anyone who invests in the tools they need to create their art, and to make their living. Don't make things more difficult, confusing, frustrating or worse, aggravating! So I always applaud software companies who take the time to really focus on that customer experience, and invest their resources to making life easier for their customers....

Options. Choices. Flexibility. Just…remove the hassle so I can get to work and start creating! Those are sentiments that are hard to argue for anyone who invests in the tools they need to cre…

NAB 2024 was a big success for LumaTouch as well. While not their first NAB, it was their first time exhibiting in the n...
05/01/2024

NAB 2024 was a big success for LumaTouch as well. While not their first NAB, it was their first time exhibiting in the new Creator Lab in the South Hall. I mentioned this last time, but it’s worth mentioning again. The Creator Lab is the brainchild of VidCon veteran, Jim Louderback, who had the foresight to recognize that this burgeoning market now known as “The Creator Community,” or “The Creator Economy,” truly represents a new generation of professional filmmakers, videographers, cinematographers, VFX artists, video editors and production pros....

NAB 2024 was a big success for LumaTouch as well. While not their first NAB, it was their first time exhibiting in the new Creator Lab in the South Hall. I mentioned this last time, but it’s worth …

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