VC Dynamics

03/25/2014

03/12/2014

B2B marketers who link email marketing with their buyer’s journey for lead nurturing will have more success than sending “batch and blast” emails. When used properly, email marketing is one of the most powerful weapons in a B2B marketer’s war chest. Email marketing is more scalable (and less intrusi...

03/07/2014

http://www.cnbc.com/id/101464957?__source=yahoo|finance|headline|headline|story&par=yahoo&doc=101464957|5%20strategies%20to%20beat%20a%20sm

Some small businesses may be at higher risk for an audit this year. How to prepare, and limit your risk.

02/26/2014

http://www.forbes.com/sites/steveolenski/2013/09/16/why-integrated-marketing-communications-is-more-important-than-ever/

I just may be the world's biggest integrated marketing communications proponent. For years I have preached the need and importance for delivering an integrated message to consumers across all channels in a given brand's arsenal. I have scribed numerous columns including one of my most popular pieces...

02/25/2014

http://www.entrepreneur.com/article/231099

In any conversation you have with a customer, there are other conversations at work: the one in your head and the one in his or hers.

02/19/2014

http://mashable.com/2011/10/03/voip-phones-small-business/

You are a small business, therefore, you need an easy way to communicate with your customers and vice versa. Picking a phone system that you can rely on is a complicated, tricky...

02/13/2014

http://customerthink.com/b2b-leads-5-tips-to-super-bowl-them-over-with-social-media/

B2B Leads—5 Tips to (Super) Bowl Them Over with Social Media Blog post by Louis Foong on February 11, 2014 No Comments It was the usual excitement at the Super Bowl this past weekend…or at least until the Denver Broncos started very quickly to head towards what could have become a ‘historical’, zero...

02/12/2014

http://voices.yahoo.com/the-importance-lead-generation-business-5377985.html

The importance of lead generation can not be overstated for any business, no matter how good it is. This article shows you some of the ways you can keep leads coming in to your small business.

02/11/2014

http://www.entrepreneur.com/article/230387

Here's how you can get more customers who can't wait to buy your products and services.

02/10/2014

http://bizfinance.about.com/od/salesandcosts/tp/five-surefire-ways-to-increase-sales-revenue.htm

How can you increase your sales? Do you see your sales revenue flat or even dropping? Do you need to do something to facilitate a sales increase? If so, follow these tips and you will see an increase in your sales revenue!

02/07/2014

http://sales.about.com/od/glossaryofsalesterms/g/What-Is-Lead-Generation.htm

Lead generation is a critical part of the sales process. It's the first step in the sales cycle, so a shortage of leads will affect the entire process.