Smidge Design Studio

12/07/2022

It's been a while since we posted. Hope everyone is gearing up for whatever holiday you're about to celebrate. Even if it's just a holiday from work to recharge. Check out these beautifully graphic images taken by Photographer, Raj Mohan, of the flamingo migration in India to get you through your Wednesday. Happy hump day.

Through aerial photos, Raj Mohan takes us to India's Pulicat Lake during the annual flamingo breeding season.

08/13/2021

New work! The view from the patio at Scorpion Bay AZ just got even better with some freshly painted environmental graphics and signage.

Design by GG of Smidge.
Painted by Tim of Great Not Good.

04/22/2021

Earth Day. Every Day. 🌎❤️

10/14/2020

Tim Tadder Photography making beautiful images from the bald human form and paint. The experience of creating the art is as beautiful as the final piece. Check out the video if you have a minute.

First coated in black, the anonymous subjects in Tim Tadder’s portraits are cloaked with hypnotic swirls and thick drips of bright paint. To create the mesmerizing images, the Encinitas, California-based photographer and artist pours a mix of colors over his sitters and snaps a precisely-timed sho...

08/13/2020

In 2019, the brand strategists at Tronvig invited us to be the creative counterpart to their comprehensive re-branding efforts for global health organization Helen Keller International ... Our mission was to create a brand identity with 3 primary goals in mind:

1️⃣ Pay tribute to their founder, Helen Keller. Her fierce optimism and belief in opportunity in spite of any obstacles has guided their mission for more than 100 years.

2️⃣ Update an old and outdated logo that focused only on vision care. Their work has evolved from providing assistance to soldiers blinded during WWI, to today’s programs that not only prioritize vision loss and blindness, but also address global health problems such as malnutrition and neglected diseases.

3️⃣ Resonate with anyone aligned with the organization in a way that speaks to them as an essential partner in Helen Keller’s programming success.

The result: A logo inspired by hope, optimism and the potential of each new day. And a visual positioning centered around the idea that — while the organization is a catalyst for change — they are only part of the solution. Collaboration with those who give, volunteer, and advocate is vital to their mission. The color palette is derived from sunrise and sunset. Clean, sans serif typography throughout the system considers optimum legibility for the vision-impaired.

So excited to finally be sharing this work. Enormous thanks to Tronvig and Helen Keller Intl. It’s been inspirational on so many levels to create work with such wonderful people from both teams, for an organization that works every day to encourage, educate and provide assistance to vulnerable families around the world.

07/13/2020

Anyone else hold a special place in their heart for the Ford Bronco? Like maybe your first car was an '86 Ford Bronco II? 🙋🏻‍♀️ They're.On.Their.Way.Back! 👏

Three films simultaneously across three networks—ABC, ESPN, and National Geographic—was the pandemic adaptation of the carmaker’s major launch.

07/06/2020

Because of all your BEST WORST YEAR EVER sticker purchases we were able to contribute to the Scholarship America Dreamkeepers Emergency Financial Assistance fund. Most of the stickers purchased went to students, so we thought this organization was an appropriate fit.

The Dreamkeepers program provides assistance to students at risk of dropping out of college due to unexpected financial emergencies (like Covid-19). The average Scholarship America Emergency Grant is for $741 which means even a small donation can help make a big difference in a student's education.

04/18/2020

If you don't have weekend plans beyond moving from the couch to the kitchen and back again, this looks like fun for both adults and kids. And no one gets to say "I'm not creative, so I can't do that." Look at the many ways we've all had to get creative in the last few weeks in order to recreate a sense of normalcy for ourselves and our families during these unprecedented, uncharted, unfathomable, uncertain, uncomfortable, unlikeable times...

Don’t forget to tag it so the museums can find your works of art and tag us too so we can see them!! 👏🏼

People are staying creative while stuck in self-isolation.

04/08/2020

This current state of the world has forced businesses everywhere to adapt, many of them reconfiguring their model and pivoting their messaging while searching for alternative ways to make money and pay employees.

If you’re a creative that was minding your own business having (or about to start) a happy little design career and now all this virus weirdness has you feeling a little wtf. Let’s chat. I’ve been doing this a long time and think I can help.

Now — more than ever — we need to be creatives who are strategic thinkers that understand the business of design so we can remain an essential partner for our clients while they navigate these uncertain, unprecedented, uncharted, uncomfortable times.

I’m giving away one virtual meeting a week to do my part for our industry. DM or email me, GG. You name the design topic. I’ll send you a zoom invite. Let’s share what we know, alone, together.

Please note, this is not a workshop or a webinar.. I don’t have any pre-set things to say.. there’s no fee.. it’s not an interview.. I’m not hiring.. and it’s not a group thing.. It’ll just be you and me chatting about your portfolio or whatever questions you come up with related to the graphic design industry. And if you’re currently looking for work I’ll try to schedule those first, so let me know in your message.

And to all you people reading that I‘ve worked for and with, I wish I could reach through this device and hug you all right now. Thanks for leaving your sparkle in my design career. Hoping I can pay it forward. 🖤- GG

friends.

11/06/2019

Where and intersect. By French performance artists, Adrien Mondot and Claire Bardainne. Hit Play. It will make your eyeballs happy. (And if you can turn on the sound for the full experience, your eardrums will be happy too.)

Pixel is an innovative dance performance conceived by French performance artists Adrien Mondot and Claire Bardainne, known collectively as the Adrien M / Claire B Company, in collaboration with hip-hop choreographer Cie Kafig. The hour-long performance incorporates a host of digital projection mappi

10/03/2019

If you've never tried mooncake, you must go get yo self one (or two or three!). The Dieline has collected some of their favorite mookcake packaging designs in honor of the recent Mid-Autumn Festival ... KFC, McDonalds, Starbucks and Burberry (with their new branding!) are just some that made the list. Also check out the custom designs on the top of the mooncakes themselves.

We wanted to highlight some of our favorite, gorgeous mooncake packages on the market, given the abundance of great designs out there.