08/05/2026
🚨 Microsoft Advertising Update Coming September 2, 2026
If your business uses Microsoft Ads, you’ll soon see more detailed campaign reporting in your analytics platforms like Google Analytics 4! Yay!
Microsoft is updating its UTM auto-tagging system to better identify different ad formats — including Search, Audience, Shopping, Video, and Performance Max campaigns. Check the image for details!
✅ No action is required if you already use UTM auto-tagging.
What this means for businesses:
📊 More accurate performance tracking
💡 Better insight into which campaigns are driving results
📈 Smarter decisions about where to invest your advertising budget
At Dotcom.Marketing, we stay ahead of digital advertising changes so your campaigns continue to deliver measurable results.
Need help understanding your ad performance? Let’s talk.