Crater Brand Exploration

Crater Brand Exploration The Mission: Building Brands with Impact

Our process of Purpose, Position, and Persona will help build a brand that people will be drawn to and love.

05/11/2022

Jake from talks about how the core values for the brand helped get them through an unexpected situation for the business.

When your brand is faced with a challenge, you should have clues you can lean on to solve them.

05/04/2022

Relying on your product or service simply being good as your focus will leave you wondering why customers aren’t coming back. Good products and services are the starting point for a business. What are you doing to create that elevated experience for them?

Watch the Full Episode here - https://youtu.be/cCcDhCliPkc

05/03/2022

The best place for your business to be in is a that means you have no competition on a particular point. It’s a great place to find, but in today’s crowded market, it’s not easy. You have to keep your eyes open.

Check out the full interview with ZOOZ Fitness here
https://youtu.be/cCcDhCliPkc

05/02/2022

From episode 1 of the Brand Exploration Podcast with ZOOZ Fitness

Customer loyalty isn’t about rewards programs.
Your customer only becomes loyal to the reward. You have to create an emotion connection with your client that goes beyond monetary concerns.

04/29/2022

The first episode of The Brand Exploration Podcast is live on YouTube.

https://youtu.be/cCcDhCliPkc

We talk to Jake, owner of ZOOZ Fitness about how he’s built the brand over the last 7 years and all the challenges in between.

Great guy. Great brand. Great episode.

04/15/2022

Were excited to announce the will be officially launching its first episode next week on !

We’ll be talking all things branding with the business owners that have built their own brands.

This is for you, to learn about brand strategy and start using these concepts and ideas for your brand.

04/14/2022

What is your BATTLE CRY?!?!

Having a phrase that your audience can rally around will help your brand takeoff.

04/13/2022

Have you found your Blue Ocean?


04/11/2022

Who’s really in control of your brand?

It’s not who you think

04/01/2022

Understanding how the Mona Lisa gained it’s popularity can teach you how to use those concepts for your brand

03/30/2022

Stop sounding like everyone else.

Creating a brand is your chance to stand out from all the other businesses. Talk about why you’re different, not why you’re better.

03/30/2022

Figuring out ways to make your brand different can be hard.

Here are 3 ways to think differently.

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