Northwoods Digital

04/27/2026

☕ Good conversation. Good coffee. And something genuinely useful to bring back to work.

Join us at the Racine Area Manufacturers and Commerce Business Over Breakfast Event on May 1 at 7:30 AM.

Our own Edward Kozlowski, Digital Practice Lead at Northwoods, is pulling back the curtain on AI search and what it actually means for your organization.

You'll walk away with:

→ A clear picture of how AI Search (GEO) compares to traditional SEO
→ A better understanding of how AI search works under the hood
→ Practical ways to future-proof your search strategy

Did we mention there's coffee?

Grab your spot:

Learn over breakfast from members, to members. This breakfast series features a RAMAC member sharing information and expertise around a specific topic to help others solve a business, marketing or personnel issue. Our member-speaker for February is being determined. Breakfast with networking followe...

04/22/2026

The ADA web accessibility deadline just got extended. Here's what it means for your organization.

Large public entities now have until April 26, 2027. Smaller ones until April 26, 2028.

This extra year gives businesses an opportunity to stop doing accessibility wrong.

The pattern we keep seeing across organizations is:
✅ Yes, automated scans pass
❌ But, real users still can't access the content

We’ve seen alt text that technically exists but says nothing. PDFs that look structured but fall apart for keyboard users. You can pass a compliance check and still completely fail the people you're trying to reach.

Accessibility isn't just an IT problem. It touches every team, including marketing, operations, HR, and legal. Every email, document, webpage, and campaign asset is either a barrier or a bridge.

Businesses need to utilize this window to:

→ Audit what they have and prioritize what matters most
→ Train the people creating content, not just the ones fixing it
→ Build accessibility into how they operate day-to-day

Accessibility is a business and an ethical standard.

How is your organization approaching the new deadlines?

Check out our latest blog here: https://nwsdigital.me/41OO49L.

If your government agency or university has been racing toward the April 2026 ADA deadline, you just got more time. Here's how to use it wisely.

04/20/2026

Consent Management Platforms can help you manage cookie policies and stay on top of data privacy compliance — but they're not foolproof. Knowing what these tools can and can't do is critical to protecting your organization and your marketing data.

Northwoods' managing director & GA/GTM practice lead Fred Pike breaks down how CMP compliance tools work, what cookie scanning can and can't tell you, and what marketers need to keep in mind when relying on these tools for data privacy compliance.

04/10/2026

Congratulations to our Titan CMS team on being recognized once again by G2 as a High Performer in Web Content Management!

Four years of being recognized as a G2 High Performer in Web Content Management - and it's all thanks to you! 🙌

Our clients' honest reviews make it possible for others to find the right content management solution. We truly appreciate you taking the time to share your experience.

If you're new to Titan CMS, schedule a demo to see how our enterprise content management system can help you meet your goals. > https://titancms.com/Schedule-a-Demo.

03/23/2026

We're proud of our Digital Marketing team for helping Northwoods Digital reach Google Premier Partner status for another year!

Google Premier Partners are the top 3% of Google's Partner program, which gives us access to benefits that help us better support clients.

Learn more here: https://bit.ly/4lPCww7

03/05/2026

Adding unnecessary hurdles to the online buying process can give consumers pause before purchase. Don't let that happen!

Jenna Dehn, UX designer and practice lead, shares the top UX mistakes to fix on your B2C website right now.

Most website visitors are careful about where and how they spend their hard-earned money; adding unnecessary hurdles to the buying process will surely give them pause before purchase. Don’t let that happen!

03/03/2026

Higher Education Marketers: Join us for our next webinar, Winning Digital Strategies for Higher Education, March 19. Our expert panel will explore the latest digital marketing trends and will share practical, real-world examples to help you elevate your institution's digital presence.

Save your spot today! > https://nwsdigital.me/4bdZBVt.

Discover practical tactics and real-world examples to elevate your institution’s digital presence and reach the right students, right where they live – online.

02/26/2026

Improve your website user experience with strategic content design. Katelyn Goerke, UX research lead, shows how thoughtful design changes, such as using tabs to break up long content and effectively highlighting key actions, can significantly improve UX and engagement.

For more UX insights and tips, visit our YouTube channel > https://nwsdigital.me/YouTubeUXResearch.

Improve your website user experience by redesigning content layout. Katelyn Goerke, UX research lead at Northwoods, shows examples of how strategic content d...

02/24/2026

If you missed our recent webinar, The New Rules of Marketing Data: Collection, Compliance & Measurement, you haven't missed out! Catch the trailer here and key moments or the full recording anytime at https://nwsdigital.me/4azyyUt.

02/19/2026

Be your organization's online data privacy compliance hero! Stay ahead of privacy regulations and reduce your risk of fines and lawsuits – get your free, personalized online data privacy score and action plan from Northwoods.

Learn more and request your score today! > https://nwsdigital.me/dataprivacy

02/17/2026

Your brand new website has finally launched. Congratulations! Once the confetti (and your nerves) has settled a bit, it's time to ask, "What happens now?" We've got answers!

Here's what to realistically expect post-launch and tips for achieving long-term success: https://nwsdigital.me/4aSRoWz

Your new website is live. Congratulations! Here’s what to realistically expect now and how to achieve long-term success.

02/12/2026

Web accessibility not only creates better digital experiences for all users – it also goes hand in hand with improved SEO. SEO and content lead Alexander Boston and accessibility expert Sydney Shimko join Around the Campfire host and Northwoods CEO Patrick Bieser to explore the relationship between accessibility and website search rankings.

Learn why good web accessibility = good SEO!

(Season 2, Episode 13) Web accessibility doesn’t just create a better digital experience for all users – it also goes hand in hand with improved SEO.SEO and ...