Turn Two Communications

08/07/2026

As we near Turn Two’s 10th birthday in January, we're sharpening our focus on the organizations we serve and leaning hard into the spaces where our community is most active. For us, that's LinkedIn.

So we're dimming the lights on our page. We’re not going dark — if our community gathers here, we’ll be around — but we won't be posting here regularly.

We hope you’ll join us on LinkedIn, where the conversations, thought leadership, and connections that matter most to the social good sector are happening every day.

You can also subscribe to On Message, our weekly newsletter, where we share advice and practical tools for social good leaders.

Thank you for being part of this community. The best of what Turn Two does — and what's coming — is happening right where you can find us. We'd love to see you there.

07/02/2026

Join us for the next installment of our webinar series:
Advancing Advocacy: Lessons Learned From How Community Foundations Drive Civic Engagement in 2026 and Beyond.

Wed., July 22, 2026 | 2 p.m. ET

Sign up: https://www.turn-two.co/advancing-advocacy-webinar

We'll discuss:
- What communications tools and messages foundations can use to activate advocacy locally
- How social good organizations can position civic engagement and GOTV work within a broader advocacy and systems-change strategy
- What you can learn from peer examples, including Fairfield County’s Community Foundation’s GOTV campaigns, its 2026 advocacy report, and The New York Community Trust’s “Go Vote NYC” PR campaign

and more!

07/02/2026

Turn Two Communications recently conducted a flash survey of communication leaders with the question, “What do you most wish leadership better understood about the communications role in deepening audience understanding and connections?”

Three themes emerged that could help get chief executives and communication leads on the same page: https://www.turn-two.co/blog/what-communication-leaders-wish-their-ceos-better-understood

06/24/2026

We're halfway through 2026 and we're checking in, how are you doing on your communications resolutions?

Have you created or updated your AI policy or created a crisis communications policy and playbook?

Learn how: https://www.turn-two.co/blog/fzj92t7zalm7dmi2avp3l0iq9uigjx-ybjbp-lzee5-zzx8s-pgefr-jdm58-n8shn-ej4ya-sddl2

2026 Resolutions for Communicators — and the C-Suite Jan 8 Written By Peter Panepento January 8, 2026 Welcome to 2026 — the year of resilience and reinvention for social good organizations.After a year of turbulence, shock, and uncertainty, foundations and nonprofits are moving into the new yea...

06/23/2026

Are you spending all your comms energy talking to the people who already support you?

True growth means learning how to reach the audiences you don't know yet.

Here is how to strike the right balance and expand your organization's impact.

https://lnkd.in/gcTZXH5b

06/19/2026

As we honor Juneteenth, we reflect on freedom, resilience, and the continued work of building communities where Black history, leadership, and possibility are recognized, and celebrated.

This year, we’re especially inspired by the grand opening of the Obama Presidential Center in Chicago’s historic Jackson Park — a new civic and cultural space rooted in storytelling, public service, and community connection.

While tickets for this weekend’s grand opening celebration are sold out, there are still ways to take part, including joining a scheduled watch party or visiting Jackson Park, where the Center will welcome visitors for generations to come.

The Turn Two Communications team will be in Chicago next week for our annual retreat, and we look forward to learning and reflecting on the Center’s role in honoring history while inspiring future leadership.

Learn more:
https://www.obama.org/visit/grand-opening/

Hope has a home, and it’s time to open the doors.

06/16/2026

Join us tomorrow for our latest webinar:

Mapping your audience ecosystem
Wednesday, June 17, 2026 | 2 p.m. ET
Sign up: https://bit.ly/4eMqilO

Our speakers Elyse Hammett, APR, Fellow PRSA (Senior Brand Advisor, Turn Two Communications) and Scott Westcott (Co-founder and Managing Partner, Turn Two Communications) will discuss practical examples of how communications can evolve across platforms to strengthen engagement and organizational relevance.

You will learn how foundations can better align storytelling, channels and strategy to meet audiences where they are; how generational shifts are changing communications expectations; and emerging insights gathered directly from you and your fellow community foundation communicators through a survey focused on audience engagement, communications challenges, storytelling and strategic priorities.

Mapping your audience ecosystem Webinar: Wednesday, June 17, 2026 | 2 p.m. ET “Know your audience.” It’s a mantra every communicator knows — and one that’s never been harder to live by.Today’s audiences are splintered across platforms, shaped by generational divides, and harder than ever...

06/15/2026

Hurricane season is here. Your organization might have a physical disaster plan, but is your communications plan ready?

Don’t wait for a crisis to create that disaster relief landing page and identify a spokesperson.

Get ahead of the storm with our latest guide: https://www.turn-two.co/blog/hurricane-season-is-here-is-your-communications-plan-ready

06/08/2026

Join us for:
Mapping your audience ecosystem (webinar)
Wednesday, June 17, 2026 | 2 p.m. ET

We'll discuss practical examples of how communications can evolve across platforms to strengthen engagement and organizational relevance, as well as substantive steps designed to help community foundation communicators better understand the changing landscape they are leading through every day.

Mapping your audience ecosystem Webinar: Wednesday, June 17, 2026 | 2 p.m. ET “Know your audience.” It’s a mantra every communicator knows — and one that’s never been harder to live by.Today’s audiences are splintered across platforms, shaped by generational divides, and harder than ever...

06/08/2026

Ever wonder why some experts land the perfect media placement while others get left out of the story?

It rarely happens by accident. Journalists are moving faster than ever, and if you want them to use your commentary, you have to make it easy for them.

Our latest blog post breaks down the 3 keys to getting quoted in the media.

https://www.turn-two.co/blog/3-keys-to-getting-quoted