Valpak Of Western Washington West

09/07/2026

Billboards get the double-take. Direct mail gets the sale.
Compare the 2 formats here: https://www.valpak.com/advertise/blog/direct-mail-vs-billboard

How cost, targeting, and ROI compare between billboard and direct mail advertising.

09/07/2026

Happy Labor Day to the people who make Valpak, Valpak.
None of what we do happens without all of you. Not the campaigns, not the data, not the products, not the wins.
Enjoy the day off. You've earned it.

08/14/2026

7 Thanksgiving Marketing Ideas for Dining
Thanksgiving represents a weekend-long opportunity for restaurants.
If your Thanksgiving marketing plan is still a to-do, you’ll be thankful for this resource! Here are 7 ways your restaurant can capture holiday weekend traffic, from smarter promotions to leaning into convenience and value:
https://www.valpak.com/advertise/blog/7-thanksgiving-marketing-ideas

08/13/2026

Rick Lewis at Gold Rush Jewelers has advertised with Valpak for more than 3 decades and thinks you should too:
"Valpak should be the first thing someone does. It's an easy, seamless solution, it's affordable and the bottom line is, it works."
Watch his testimonial: https://www.valpak.com/advertise/testimonial/gold-rush-jewelers and make sure to visit Gold Rush Jewelers when you’re in the North Bay Area!

08/12/2026

Agencies don't have time to wait three days for a data pull to find out the list wasn't even the right one.
Myblueinsights puts deterministic household data directly in your hands – self-service audience planning and list ordering, built for teams that need to move at client speed. Build it, see it, order it.
Less back-and-forth. Better-matched lists. Faster campaigns out the door.
Learn more: https://valpakintelligence.com/products/my-blue-insights

08/11/2026

The grocery list starts at the kitchen counter. So do we.
Households that receive the Blue Envelope spend 24% more on groceries. And grocery coupons are the single most requested offer in the envelope (year after year).
This isn't a coupon. It's a seat at the table before the cart's even loaded.
Advertise your stores: https://www.valpak.com/advertise/

08/10/2026

A free fountain drink outperformed a fuel discount 7 to 1.
When a convenience & fuel retailer tested three offers across 218 Florida stores, the cheapest one won by a mile: 9,307 redemptions vs. 1,319 for the per-gallon discount.
Sometimes the offer that gets people in the door isn't the one that saves them the most money. It's the one that's easiest to say yes to.
Case study: https://www.valpak.com/advertise/case-study/direct-mail-convenience-store-case-study

See how a targeted direct mail campaign reached 500,000 households and drove thousands of in-store redemptions across 218 store locations

08/08/2026

https://www.youtube.com/watch?v=c-MYUQDLIDM
For auto service and gas station operators, the math is simple: half of their in-store sales trace back to Valpak.
Is your marketing pulling its weight?

Valpak is a one-stop shop. You can go there for print ad. You can g...

08/07/2026

What were you doing in Oct. 2023?!? Take a walk down memory lane with some of our most iconic envelopes from 2023 and prior: https://online.fliphtml5.com/czkx/2023-and-Prior-Envelopes/ =1

08/06/2026

Beauty brands, we need to talk. 💅
Valpak households spend:
19% more on skincare
14% more on cosmetics
13% more on hair care
12% more on personal care
If your brand wants to reach beauty shoppers, this is how to do it.