Chatterkick

06/25/2026

People spend way too much time at work just moving data from one spot to another. That’s the very first thing you should be using AI to fix.

What does a team that wants to incorporate AI while staying human-focused look like?

Take admin off your team's plate. Put small, cross-functional teams together and give them the tech they need to be more creative. And because roles are changing so fast, make sure you sit down every 3 months just to ask: "Okay, who is actually owning what right now?"

We talked about navigating these team dynamics in our latest webinar. Replay with our link: https://bit.ly/4eJKvrk

06/18/2026

06/18/2026

Are you still hitting the auto-post to Facebook button when you upload to Instagram? Mariah Black-Overholt explains why you might want to stop.

"We’ve been seeing a massive shift in how content performs across platforms right now. For one of our clients, we found that their Facebook audience actually wants to sit and read long-form copy. But on Instagram, they just want to stick around and watch the video."

Cross-posting is easy, but it’s not effective anymore. It's time to start splitting up your content strategy.

06/15/2026

The biggest myth in healthcare, manufacturing, financial services, and other highly regulated industries is that you have to choose between being "safe" and being "interesting."

Our clients are proving that you can do both. They’ve realized that:

- Boring doesn't sell.
- "Safe but invisible" is a waste of your marketing budget.
- You can be 100% compliant while sounding 100% human.
- Stop guessing what "compliant but cool" looks like.

See our case studies that broke the mold (and the numbers behind them):

👉 https://bit.ly/4uRLoEB

06/15/2026

Compliance isn't the reason your marketing is boring.

It’s easy to point at the legal team when your content feels stiff, but in regulated industries, "safe" usually just means vague. And vague doesn't build trust.

If your content could apply to literally any of your competitors, it’s not working for you. You don't need to break the rules to stand out. You just need to change your approach.

Check out the image for 7 ways to get your brand noticed without violating compliance, and hit the link below to read the full guide. 👇 (Blog link pending)

06/08/2026

Handing your company's social media to the youngest person in the office works great... until it doesn't.

As points out in this clip, a lot of leaders treat social media as an entry-level task because it looks easy on the surface. But when a frustrated customer gets ignored, or a PR crisis starts bubbling up in the comments, it suddenly becomes a massive headache for the whole company.

Managing a brand online isn't just about knowing how to use the app, it requires actual strategy and experience to navigate the hard moments.

Thank you to for the opportunity to be a part of this conversation. Click to watch more: https://bit.ly/4uYscoS

06/04/2026

Stop stacking new AI tools on top of a broken marketing structure. 🛑

The secret to scaling isn't just buying software,it's restructuring your team so humans can actually do the human work. Here’s how we built our "Pod Model" to fix this.

05/29/2026

We all know that one person who watches your entire video twice but refuses to hit the 'like' button. 👀😂

In this episode of WTF (What's That For?), Keyiera Wright breaks down Dwell Time and why it’s the metric you should be paying closer attention to right now.

05/18/2026

You've been trained to think 10,000 followers = 10,000 people seeing your content. But on platforms like Meta and TikTok, only about 5% of your audience sees your organic content.

So follower count is mostly a vanity metric.

Except on LinkedIn.

In the B2B space, the "who" matters more than the "how many."

Listen in as our Customer Success Manager, Olivia Myers, breaks down why reach + relevance > follower count.

05/15/2026

"Ugh, another spam comment." 🙄 We’ve all been there.

There's been a massive jump in bot comments recently, and they're starting to sound A LOT more like real people.

So, how do you protect your engagement and your community?

Mariah Black-Overholt shares her tips for dealing with social media spam.