12/03/2025
We cannot be the only ones who see captions all over the place that are very obviously written by AI. It is so frustrating and, frankly, upsetting to see.
There is a fine line between efficiency and laziness, and sadly we are seeing many cross over into the latter territory when it comes to copy.
If we clock it, your audience will too, and it just looks so bad.
Stop using efficiency as an excuse and in the process dilute your brand down to the point that you lose everything that gives your brand the value we know that it has.
If you are on the verge of burnout, want to prevent it before it starts, we want to help you boost your efficiency without sacrificing your identity, send us a DM!