Million Dollar Course Creator Program

04/15/2022

Do Not Miss This Event!

This is "CMM - Home Video" by Tony Banta on Vimeo, the home for high quality videos and the people who love them.

07/30/2021

Just a reminder...

Today is your LAST chance.

If you want to hear my 27-minute masterclass with Rich Schefren – where I revealed...

● How to leverage the secret loophole inside Udemy to launch a supercharged monetization plan that turns a side hustle into full-fledged profit machine

● The 3 things you MUST do in order to “gain access” to the loophole so you can acquire your customer’s email addresses and sell them a higher ticket course OFF the platform

● The specific types of courses that you should offer inside Udemy to grow a massive list of students that you can retarget later for massive profits
..then you’ve got to act by 11:59pm (PT) tonight!

That’s the deadline to sign up for Steal Our Winners and receive the new issue featuring interviews with me and a bunch of other experts including Aleric Heck, Jason Fladlien, John Forde, Molly Mahoney, Ryan Levesque, and Taylor Welch.

And right now, you can sign up for just $1.
..Which is crazy when you consider what people are saying:

“Blown away by Steal Our Winners. What I’m learning is way more than a lot of conferences I’ve been to for a tiny fraction of the cost! Thank you for putting it together!” – Bailey Y.

“SOW is my favorite subscription across the internet right now. So much value.” – Lee C.

“I applied the virtual event strategy from Steal Our Winners with you and Scott Oldford. Closed $126K. Thank you Rich!” – Mia R.

Whether you’re a marketer, a copywriter, a business coach, or a direct-response entrepreneur, Steal Our Winners gives you a competitive advantage.

And since I’m in the upcoming issue alongside a killer lineup of online marketers and entrepreneurs…

This is truly a no-brainer decision.

Click here by 11:59pm (PT) to get access for $1 right now.

https://schefren.isrefer.com/go/sow1trial/Stephencaffery/

07/29/2021

If you want to become a better Internet marketer and grow your business online, then this could be the best $1 you ever spend...

Because that’s all it costs to get the “Charter Issue” of Steal Our Winners featuring 10 interviews with 10 talented marketers that reveal 10 incredible ways to grow your profits online...

● Todd Brown: One Number That Reveals 3 Extra Profit Opportunities In Every Funnel

● Scott Oldford: How To Become A Trusted Internet Celebrity In 49 Days

● Neil Patel: The 10-Step SEO Blueprint

● John Lee Dumas: The High-Value Lead Magnet That Converts Like Crazy

● Jordan Menard: How I Double My Clicks With 2 Magic Words

● Maxwell Finn: Scaling Facebook Ad Campaigns with Safe, Fast, and Easy Automations

● Nick Shackelford: Create Instant Credibility For Brand-New Ecommerce Products

● Rob Kosberg: The High-Converting Book Offer Funnel That Attracts Wealthy Buyers

● Charles Kirkland: How To Easily Target High-Value Leads For Dirt Cheap

● Jeremy Blossom: How I Generate Super Qualified Leads While Cutting My Costs Up To 60%
..All that’s just the “Charter Issue.”

But when you sign up for a 30-day trial to Steal Our Winners for just $1, you’ll also get the new issue – featuring a brand new interview with me and Rich – in just 2 days.

Mind-blowing VALUE.
..Especially when it takes just ONE of these to change the course of your business.

But keep in mind, this is a limited time offer.

You have to sign up by tomorrow at midnight (PT) in order to get the new issue (featuring my interview) when it comes out the next day.

So click here to join for just $1.
https://schefren.isrefer.com/go/sow1trial/Stephencaffery/

See you inside.

07/28/2021

“I make about $25,000 a year with my courses. Can you help me double it?”

That’s the question a gentleman asked me about 3 years ago at a conference.

Frankly, I wasn’t certain.

But my confidence grew when he explained he had a whopping 500,000 students on a single platform.

And with numbers like that, I knew I could find a way to increase his revenue.

But the only problem was:

All of his students were on Udemy.
..Which unlike traditional marketing platforms, doesn’t allow you to collect email addresses, establish a relationship, and sell them more stuff.
..Or so I thought.

But after a bit of digging, I discovered a loophole that changed everything.

And this loophole allowed us to not only contact his students…

But it also let us acquire their email address…

Build a profitable list...

And then promote a $597 course that takes their education to the next level.

The result?

He raked in $89,000 in sales in just a matter of weeks -- which was TRIPLE his best year’s worth of sales.

And now, three years later, he’s generating 7 figures a year as Udemy brings him THOUSANDS of highly-targeted customers for free.

Want to learn how you can do it too?

Then get the full details of this strategy when you watch the 27-minute masterclass I recently recorded with Rich Schefren -- one of the pioneers of Internet Marketing.

So if you want to harness the platform’s free traffic and turn a side-hustle into a full-fledged profit machine…

All you need is a dollar.

Because that’s all it costs to get a 30-day trial for Rich’s monthly digital mastermind called Steal Our Winners, which features breakthrough interviews with the top internet marketers each and every month.

When you sign up, you’ll receive the upcoming July issue – featuring my interview – as soon as it's released on July 31st.

Only thing is...

You’ve gotta sign up by Friday at midnight (PT) to reserve your copy of the upcoming issue.

Go here to get access for just $1 right now.

https://schefren.isrefer.com/go/sow1trial/Stephencaffery/

07/27/2021

A couple weeks ago, I sat down with one of the O.G.'s of internet marketing, Rich Schefren for a tell-all conversation...

On the call, I revealed how to unlock a new traffic source of highly-targeted, paying customers for ANYONE who sells online courses.

The best part?

You can acquire this flood of new customers…
..for absolutely free.

Zero acquisition costs.

And no, I’m NOT talking about affiliate marketing… posting content on Facebook… launching a YouTube channel… or any other type of organic marketing.

Instead, the strategy I revealed is all about how to acquire and monetize thousands of free customers on the learning platform, Udemy.

You see, most marketers, entrepreneurs, and course creators don’t even realize the sheer power of this platform -- specifically because Udemy makes it difficult to capture their customers’ emails

And as a result, most people even try to build a list with the platform.

But frankly, these misconceptions are costing these course creators thousands -- if not millions of dollars -- all while creating a massive opportunity for those who know how to leverage it the right way.

That’s because there’s a secret loophole for contacting your Udemy students… acquiring their email address… and then promoting higher-ticket offers that they’ll GLADLY pay for.

And I revealed this entire blueprint to Rich in a 27-minute masterclass, which leverages free Udemy traffic to turn a paltry side-hustle… into a full-fledged profit machine.

In fact, one course creator used this sneaky method to TRIPLE his best year’s worth of sales with his FIRST launch -- in just a matter of weeks.

Want all the details?

All you have to do is sign up for Rich Schefren’s digital mastermind called Steal Our Winners, which features breakthrough interviews with the top internet marketers each and every month.

It only costs $1 for a 30-day trial.

And you’ll receive the upcoming July issue – featuring my interview – as soon as it's released on July 31st.

There’s just one catch...

You’ve gotta sign up by Friday at midnight (PT) to reserve your copy of the upcoming issue.

Go here to get access for just $1 right now.

https://schefren.isrefer.com/go/sow1trial/Stephencaffery/

07/26/2021

It’s a fact...

A big part of what makes me successful is that I stay ‘in the know.’

I’m constantly finding ways to leverage other people’s knowledge and apply it to my own business.

And recently, I found a new way of doing that…

It’s called Steal Our Winners.

And it's a monthly digital mastermind that’s given me access to a giant network of leading marketers, copywriters, and entrepreneurs.

Every month, Rich Schefren interviews a handful of them where they willingly share one of their best strategies or tactics that are working right now to grow their business online.
..Including myself!

That’s right, I recently did an interview with Rich that will be featured in the upcoming issue of Steal Our Winners.

It was a 27-minute masterclass where I revealed my how to leverage the secret loophole inside Udemy to turn a side hustle into a full-fledged profit machine.

So if you want to hear what I shared alongside the other all-star marketers featured in the upcoming issue – which comes out on Monday – I suggest you sign up...

Because right now you can get access for only $1.

https://schefren.isrefer.com/go/sow1trial/Stephencaffery/

Don’t wait.

06/30/2021

Why “Middle Class” Mindset is Killing Your Business.

"There are two very important days in your life. One is the day you are born and the other is the day you find out why.” -Mark Twain

A number of years ago I remember asking a mentor of mine, “What does it mean to be an entrepreneur?” He paused for a moment and then matter-of-factly replied, “That is someone who doesn’t have a safety net.” This moment stuck with me and has never left me. Unfortunately, I see many business owners who have a middle-class mindset and do not understand that they need to develop a winning mindset!

For example, business owners and entrepreneurs can have a safety net due to other sources of income, such as a spouse’s income, or other business owners in the same industry that they can leverage. In order to develop a winning mindset, you need to develop a risk tolerance. How are you going to handle a significant financial loss? Can you go without pay for a few months? Without a paycheck for a year?

We all have different risk tolerances. For some, the thought of losing everything they own is a risk that is too much to handle. For others, $1,000,000 in unsecured debt is a financial loss that they will survive and be better due to their experiences.

To be a successful business owner or entrepreneur, you must have a winning mindset. I have seen business owners and entrepreneurs who are incredibly talented fall short of their potential because they don’t have the right risk tolerance. Don’t allow yourself to live a life where you feel like a burden to your children.

There is no such thing as a safety net in business, but a winning mindset will help you to continue growing, moving forward, growing your network, and financially succeeding.

06/28/2021

Online course creators are some of the smartest and most inspiring people I’ve met. I have always admired their willingness to teach their craft. I have almost always struggled to understand how they do it. How can you take this thing you do so well, something you’ve developed over years of practice, and teach it to others?

One of the most frequently asked questions my clients have for me is “I’m worried about making my content look bad,” or “I’m worried people will think what I know is not enough to be able to teach what I’m teaching them.”

It’s a very common worry, and it’s not just my clients who struggle with it. It’s also people who have been teaching for years and experience it as Impostor Syndrome.

For my clients, there are a few things I go through with them. I explain that they have to value their audience above their own content. They need to understand that if they provide the right content, the right resources, and support, their students/clients will be able to implement what they learn from the course and feel like they got value. If they do that, then they can be proud of their content.

With my clients, I cover the biggest things that trip people up and how to overcome them. I also explain the two biggest reasons people don’t make courses and how to deal with them. It all boils down to mindset and process, and my students are able to take it from there. I teach them that there is no one in the world that knows what they know and can teach it in the way that they teach it... Live in your Expertise!

This is all I want for you. I want you to focus on the process, treat it as a journey, and be able to build your confidence along the way.

06/25/2021

What I Learned as an Air Traffic Controller!

Yes... I was an Air Traffic Controller for 3 years.

During that time I never thought I would learn a skill that even today impacts my everyday business decision.

Dealing with the details, but keeping the BIG PICTURE at the same time.

On any shift as a controller, I could be dealing with 15 to 20 aircraft at the same time, and some insisted on being at the same place at the same time. That is NOT a good thing!

So you would be working very hard to resolve the issue to ensure the 2 planes did not hit, but the issue with being too focused on that one situation is you could forget about the other 13 to 18 aircraft. And guess what...?

So you are taught the skill of "keeping the picture". This means that even though you may be focused on some details you MUST always be reviewing everything that is going on that you are responsible for, AND everything that someone else is doing as well that could & will impact your decisions.

How does this apply to business? SIMPLE, while you might be faced with a critical decision and need to focus on solving that "problem". If you spend too much time down in the weeds to resolve, there might be something else happening in your business, just as or more critical than if not attended to could destroy your business.

So learn to, yes, focus on the issue at hand, but always be thinking about the bigger picture. The decisions and actions you take on this could distract you from or impact something more important.

As a controller, I might have resolved a conflict between 2 planes, but if I was too focused on that one situation, I might have caused other planes to meet each other in an unsatisfactory way.

Work on the details but KEEP THE BIG PICTURE!!

04/08/2021

Sell on Value not Price

When was the last time you saw a sale going on on Udemy? It probably went something like "Get this course at 90% off for this week only" or "Get this bundle of courses now and save 50%".

After you saw that, did you think to yourself, "Wow, this is great value for money, and I'm going to learn so much from this." Or did you think, "Well, that's pretty cheap. I guess I'll buy it and save some money."

So you bought the course, and then you probably never went through the course because, to be honest, you just didn't see the value in it.

Well, you're not the only one who's gone through a scenario like this. The reality is that most people will invest more in something that they believe is valuable to them than they will in something that's priced lower. And because of this reality, it's important for you to sell your courses based on value, not on price.

So how do you do that practically when marketing your course? That's a great question, and I'll answer it by giving you a couple of practical examples.

Let's say you want to sell your course at 50% off. In your marketing, instead of saying "I'm going to give you 50% off for this training", why don't you change it to "If you pay for this training you can bring one friend with you. So now you're getting 2-for-1 on that training".

Even though you're essentially saying exactly the same thing in both cases, the perceived value in your customer's mind just went up exponentially. And as an added bonus for you as a marketer, you now have two names and email addresses added to your list instead of just one. These are two more names that you can nurture over time and convert into raving fans of you and what you provide for them.

Let's look at another practical example.

Say you've priced your program at $997. That's not a low cost to your consumer, and they'll probably have some reservations about paying that price. Instead of discounting your program, what you can do instead is say "For $997 I'm going to give you my course. And added to that I'm going to give you 3 one-on-one coaching calls with me over the duration of the program. On top of that, you'll have access to exclusive mastermind calls with industry experts."

The exact bonuses that you add to your course are up to you; I just shared some examples to get your creativity flowing.

What I want you to take away from this example is that instead of discounting your course, you instead add bonus content and/or materials to your program that increase its value in your customer's mind without taking too much more time or money away from you.

When the value of your program is higher in your customer's mind, then they'll be more than willing to pay the higher $997 cost that you have attached to your program.

Is this all making sense to you? Great.

What I want you to do from now on is to always think of ways in which you can change your marketing from "sell by price" to "sell on value." You will have much higher quality customers for your course, sell more consistently, and make more money with your programs.

Share how you offer value!