R&J Strategic Communications

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R&J Strategic Communications is an integrated digital marketing and PR agency specializing in commercial real estate, healthcare, human services and non-profit communications. R&J Strategic Communications is a full-service integrated marketing and public relations agency that consistently achieves superior results for a strong and diverse client base.

Google just changed search in one of the biggest ways we’ve seen in decades, and it could completely reshape how organiz...
05/27/2026

Google just changed search in one of the biggest ways we’ve seen in decades, and it could completely reshape how organizations reach people online.

AI-powered search tools are now answering users’ questions directly, often without them ever clicking through to a website. That means organizations can no longer rely on generic content or keyword-heavy strategies alone to stay visible.

In our newest blog, R&J Strategic Communications President Scott Marioni explains why:
✔️ Original expertise matters more than ever
✔️ Earned media credibility is becoming increasingly valuable
✔️ Consistent messaging across platforms is critical
✔️ Authentic content will outperform generic marketing copy

For nonprofits, healthcare organizations, and mission-driven brands especially, this shift creates both new challenges and new opportunities.

Read the full article here: https://hubs.ly/Q04hYVZ_0

Behind many redevelopment projects in New Jersey today are much bigger conversations about housing, infrastructure, comm...
05/20/2026

Behind many redevelopment projects in New Jersey today are much bigger conversations about housing, infrastructure, community priorities, and growth.

A proposed redevelopment project in Montvale is bringing many of those issues together in one place: affordable housing requirements, vacant office space, data center development, PILOT agreements, public feedback, and competing community needs.

In a new blog, R&J Strategic Communications President Scott Marioni shares perspective on why communication and trust between all stakeholders are often essential to moving difficult projects forward productively.

Read the full blog: https://hubs.ly/Q04hlm2S0

05/14/2026

Sidewalks of Support kits are landing across New Jersey. 💚

Our team has spent the last few weeks preparing chalk kits for healthcare, nonprofit, and human services organizations participating in this year's campaign across New Jersey.

On May 19, be sure to wear green and take those kits outside to turn sidewalks into visible messages of hope, encouragement, and community support during Mental Health Awareness Month.

Thank you to every organization taking part. We can't wait to see your creativity come to life.

Need social graphics or sample captions for your organization? Download them here: https://hubs.ly/Q04gGBKy0

Still waiting on your kit? Send us a DM and we'll help make sure you're ready for May 19.

Moments That Made a Difference | April in ReviewHere's where our team showed up this month:Jeremy and Scott were in NYC ...
05/04/2026

Moments That Made a Difference | April in Review

Here's where our team showed up this month:

Jeremy and Scott were in NYC for the Centri Capital Conference, connecting with leaders across capital markets, healthcare, and emerging growth sectors, and coordinating media interviews with the Wall Street Journal, New York Times and Financial Times.

With the Somerset County Business Partnership, we stayed active across several events:

🔹 Tiffany joined the Nonprofit Roundtable on AI and what it means for our sector
🔹 Scott and Jeremy attended the 54th Annual Golf Classic
🔹 Nicole and Tiffany took part in Blooming Your Network, a Women in Business event focused on creative ways to build connections

Jeremy attended Real Estate NJ Magazine's Retail Reimagined event, staying close to the conversations shaping the market.

Tiffany and Scott joined Bergen's Promise for their Legislative Breakfast, focused on youth mental health, access to care, and the policy decisions impacting families.

Across every setting, one thing stayed consistent: showing up. It's how we stay connected to our clients, our communities, and the work that moves both forward.

Mental Health Awareness Month starts today, and it's a reminder that no one should have to feel alone.That's why Sidewal...
05/01/2026

Mental Health Awareness Month starts today, and it's a reminder that no one should have to feel alone.

That's why Sidewalks of Support exists: to turn everyday spaces into visible reminders that support is all around us.

Somewhere in your community, someone is struggling quietly: a coworker, a neighbor, someone you pass on the sidewalk. On May 19, organizations across the country will step outside and write messages of hope in chalk, right where people will see them.

If your healthcare, human services or nonprofit organization wants to take part, you still have time. We've extended the deadline — kit requests are now open through Monday, May 4. We'll send chalk, message ideas and mental health stats to help your team participate.

👉 Request your free kit here: https://hubs.ly/Q04f43710

BINJE covered our 40-year journey through the communications industry — where we started, how we've evolved, and where w...
04/29/2026

BINJE covered our 40-year journey through the communications industry — where we started, how we've evolved, and where we're headed.

The piece highlights our early days in 1986 as Roberts & John Advertising and Public Relations, the shifts that have reshaped the industry over four decades, and how the agency has grown alongside them.

The tools and channels look nothing like they did when we opened our doors. But our commitment to Making a Difference for our clients, our team, and our community remains constant.

Give it a read: https://hubs.ly/Q04dSk2J0

The deadline is almost here. 💚Healthcare, human services, and nonprofit organizations: if you want to be part of Sidewal...
04/27/2026

The deadline is almost here. 💚

Healthcare, human services, and nonprofit organizations: if you want to be part of Sidewalks of Support this year, sign up by May 1st. We'll send you chalk, message ideas to spark some creativity, and mental health stats worth sharing.

Then on May 19th, wear green, grab your team, and head outside to write messages of hope right on the sidewalk where your community can see them.

Tag us when you post your photos and use so we can share your impact. We hope you’ll join us in spreading support, one sidewalk at a time.

Sign up by May 1st: https://hubs.ly/Q04dBnCt0

Forty years ago, R&J opened its doors with a straightforward belief: organizations deserve communications partners who c...
04/23/2026

Forty years ago, R&J opened its doors with a straightforward belief: organizations deserve communications partners who care as deeply about their mission and reputation as they do.

In his Founders Era reflection, R&J Founder, John Lonsdorf, looks back at the early years of building the firm: the questions that shaped R&J's culture, the evolution of the agency over four decades, and the core principles that have never changed. Read his full reflection at the link below.

https://hubs.ly/Q04dh2yf0

Shoutout to our clients Denholtz, Larken Associates, NAI James E. Hanson and Atkins Companies for being named 2026  Lead...
04/22/2026

Shoutout to our clients Denholtz, Larken Associates, NAI James E. Hanson and Atkins Companies for being named 2026 Leaders in Real Estate, Construction & Design!

Denholtz’s The Rail at Bound Brook and Larken Associates’ Monte View at Pohatcong are featured in the Top Projects category, while NAI James E. Hanson and Atkins Companies are listed as Top Companies.

We’re proud to work with leading commercial real estate companies Making A Difference for communities across the state!

We're proud to celebrate team members who go the extra mile.Congratulations to our Q1 2026 Make a Difference Award winne...
04/20/2026

We're proud to celebrate team members who go the extra mile.

Congratulations to our Q1 2026 Make a Difference Award winner, Andrew Serian, Digital Media & Content Manager!

This peer-nominated honor recognizes employees who make a meaningful impact across our agency, for our clients, and in the communities we serve. Andrew earned it for his work advancing R&J's paid media campaigns and strategies across Meta, LinkedIn, YouTube, NextDoor, and Reddit, and for his role in our 40th Anniversary launch video.

Andrew chose Breakthrough T1D, an organization dedicated to advancing treatments and improving access to care for those living with type 1 diabetes, to receive a charitable donation in his honor.

Thank you, Andrew, for making a difference!

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50 Division Street
Somerville, NJ

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