06/15/2026
I saw this and had to recreate it for the church fam.
One thing we know about social media is that content performs best when it connects with people. In other words, it’s relatable.
But what does that mean for the church? Does being relatable mean conforming to the world?
Absolutely not.
Being relatable as the church means creating content that ministers to the hearts of people. It means addressing real-life situations through a biblical lens—whether that’s parenting, marriage, divorce, anger, anxiety, forgiveness, or faith in difficult seasons.
Think about Jesus. He often taught through parables, using everyday situations people understood to reveal deeper spiritual truths.
As church creatives, our goal isn’t to blend in with culture. Our goal is to help people see themselves in the message and point them toward transformation through Christ.
Let this be a reminder to create content that lifts up the name of Jesus and helps people grow closer to Him. 🙌🏽🔥
Share this with another church creative who could use the encouragement!