Sunny Social

Sunny Social Light up your social media • social media + marketing services

📢 CALLING ALL BUSINESS OWNERS + MANAGEMENT 📢Are you so bogged down with running your business that social media is the l...
03/16/2022

📢 CALLING ALL BUSINESS OWNERS + MANAGEMENT 📢

Are you so bogged down with running your business that social media is the last thing on your mind?

📱I want to help YOU do what you do best, and that’s run your business. Let me focus on building your online brand and portfolio of what you do and why you do it on social media while you focus on running the actual business.

🎯 I design content that is strategically aimed towards your business goals, while still visually cohesive and on brand. I write the captions, plan the hashtags and schedule it all out. You get the beautiful social media content without having to break a sweat over a keyboard.

💵 My prices vary based on multiple factors, but the number one factor I always take into consideration is YOU. A partnership with Sunny Social has to be sustainable for both parties in order to be successful, so I always keep your budget in mind when creating a marketing plan. You shouldn’t have to break the bank to outsource work.

🖐 Now let’s be kind and help our friends and fellow business owners and managers. Take 5 seconds and share this to your page. One lucky winner will get a $50 VISA gift card (if shared at least 20 times).

Social media rule: Don't be like the rest of them.Make yourself and what you do stand out from the competition. Be irrep...
02/24/2022

Social media rule: Don't be like the rest of them.

Make yourself and what you do stand out from the competition. Be irreplaceable in what you offer. For example, as a Social Media Manager, what sets me apart is my strategic marketing background and my visual eye as a photographer.

Sure, anyone can post a graphic for you on social media, but how does it look? How does it make you feel? How does it persuade you as a buyer or target audience? And most importantly, does it make you feel or do something without you even knowing you're being marketed to?

With my years of agency and corporate marketing experience and my decade of photography experience, I can make compelling content that is on brand, cohesive and speaks to your audience. That's what sets me apart.

What sets you apart?

Happy Valentine's Day from your favorite social media guru! I hope your day is full of love, engagement (the digital mar...
02/14/2022

Happy Valentine's Day from your favorite social media guru! I hope your day is full of love, engagement (the digital marketing kind), and lots of sweets!

SOCIAL MEDIA TIP: Be authentic, not perfect.If you're waiting to make something perfect, you'll be waiting the rest of y...
01/19/2022

SOCIAL MEDIA TIP:

Be authentic, not perfect.

If you're waiting to make something perfect, you'll be waiting the rest of your life. I know so many people, especially when it comes to social media, let the fear of striking out keep them from playing the game.

Social media isn't supposed to be perfect, it's supposed to be authentic. Show your real life and not the perfection that happens 1% of the time. I doubt anyone will notice that your picture was taken on an iPhone instead of a DSLR or that you spent 1 hour on a caption that you could have spent 4 hours crafting. The key is to do it while the iron is hot. It's better to have more content and stay relevant than to post one killer piece of content twice a year.

(Please keep in mind this doesn't refer to posts that are controversial or have poor intentions, when in doubt with those, don't post.)

Welcome 2022! It’s crazy to think this time last year, I was conceptualizing this company and what it would be. Flashbac...
01/07/2022

Welcome 2022! It’s crazy to think this time last year, I was conceptualizing this company and what it would be.

Flashback to January 2021, I had COVID and felt no energy or motivation. I had no clue what was to come in the new year. When I finally got out of quarantine and returned to normal life, I remember one day having a vision of my brand and company and the entire mood board of it on my drive home from Old Navy. It would be uplifting. It would have retro fonts and be orange and a deep yellow, nothing too eccentric. It would have the word sun in it, or something to do with a sun, because I wanted to brighten social media presence of the businesses I helped. I got home, dropped my shopping bags, and immediately started drafting ideas. Any combination with the word sun, sunshine, sunny, social. I made mood board after mood board until I found the combinations I loved and BOOM, the idea was born.

This just goes to show you that something great can come from a dull start to the year. I rang in the New Year sick and defeated, and I ended January with a business.

My word for 2021 was growth. Doing a lot of things I was unfamiliar or uncomfortable with to encourage growth. I was challenged. And. I. Grew.

Now fast forward to 2022, one year later. This business is growing in ways I have dreamed. I have made many meaningful connections through. I have more clients than I had on my goals sheet I made last year, and now my goals are even bigger this year.

My vision for this year is MORE. More development. More prosperity. More time with my current clients. More new clients. More business connections. More learning. More growth. More strategic moves. More laying the groundwork for the future. More work/life harmony. More everything.

What is your word for the year?

Meet the person behind your posts: Sarah Heet, social media manager & owner of Sunny Social. (Currently accepting new cl...
12/14/2021

Meet the person behind your posts: Sarah Heet, social media manager & owner of Sunny Social.

(Currently accepting new clients)

EDUCATIONAL BACKGROUND
I graduated summa cm laude from Maryville University in 2018 with a Bachelor's Degree in Strategic Communication. I was editor-in-chief of the Maryville student newspaper, Pawprint, and had multiple internships in my education. I am now working on my Master's Degree at Maryville University studying Strategic Communication and Leadership with hopes to graduate and become an adjunct professor in my program, in addition to my current career (which I adore).

PROFESSIONAL BACKGROUND
After graduation college, I was an account manager for a marketing agency in St. Louis. I handled day-to-day operations, marketing strategy, social media and email marketing for clients. My next career move was as the marketing manager at a luxury car dealership in St. Louis, and handled all things marketing for the dealership and St. Louis branches of the brands (Bentley, Rolls Royce, Aston Martin, Lamborghini and Bugatti).
In October 2019, I decided it was time to step out on my own and make something more of the side hustles I had developed. Building up marketing and social media clients and photography gigs has led to a path that seems like it is too good to be true. I work every day with clients with businesses in a diverse array of industries, giving the variety I always craved. I get to meet new people and make a difference in other peoples' businesses, while still getting the autonomy with which I thrive.

PERSONAL BACKGROUND
In my free time, I love treasure hunting at thrift stores and outlets, doing jigsaw puzzles, snuggling my Yorkie, Sunny, and frequenting T.J. Maxx. A few of my favorite things are açai bowls, a good bargain find, sappy quotes, candles and anything Christmas.

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I am excited for what is to come with this business and hopefully it grows to be bigger than me. I am thankful for all the people that have welcomed me into their businesses or even warmly mentioned my name.

Should you ever find your business lacking social media presence or needing marketing help, I encourage you to reach out and start a conversation.

Warmly,
Sarah Heet
314-686-2503

Why does my business' presence on social media matter?Where else can you meet your potential customers and target audien...
12/07/2021

Why does my business' presence on social media matter?
Where else can you meet your potential customers and target audience where they are and influence them without them knowing they're being sold to? Social media is the ideal way to build rapport with customers and create a relationship between person and brand.

Think of social media as the 2021 version of a billboard. The only big difference is people drive past a billboard because they have to, not because they want to. People scroll through social media because they want to. Therefore, sprinkling in your posts with subtle persuasion and advertising to their "me" time is selling to them without coming off too strong or pushy. Almost like they are opting into seeing it. You meet people where they willingly go and they are more willing to hear your message out.

What can social media do for my business?
-Build following and introduce your brand to people that may eventually be your customers.
-Increase likeability and loyalty of your current customers.
-Make your business look legitimate and well thought out.
-Create a brand that is focused on a relationship more than a one-time transaction.

While I could go on all day about the value social media holds for your business, I think you get the point. It's not about making an account to gain hundreds of thousands of followers and go viral and become an influencer (although that is what everyone assumes will happen). It's about turning strangers into followers and turning followers into a long-term, sustainable relationship that will carry your business into the future.

What questions do you have about social media? I'd love to answer them!

Meet Sunny Social, a marketing and social media agency in the heart of St. Louis working with businesses everywhere.•Wha...
12/03/2021

Meet Sunny Social, a marketing and social media agency in the heart of St. Louis working with businesses everywhere.

What makes us different is our focus on strategy that appeals to your target audience and visuals that are aesthetically compelling and on brand. No one wants a "fluff" post with no end goal in sight or a clunky graphic with gaudy fonts.

Your social media is YOUR virtual storefront and YOUR reputation. It's meeting your clients/customers where they are and creating a relationship with them, not hard selling 24/7. It's the future of business and your presence is crucial.

Let's figure out how we can work together to make sure your business is represented with its best foot forward!

To play the game correctly, you have to know the rules. Rule  #1: Everything is always changing. Social will never stay ...
02/04/2021

To play the game correctly, you have to know the rules. Rule #1: Everything is always changing.

Social will never stay the same, which can hurt or help your business. Stay on top of the changes and you will exceed your competition. 😎

Meet Sunny Social, a social media + marketing business. Based in STL with the ability to help you with your marketing st...
01/21/2021

Meet Sunny Social, a social media + marketing business. Based in STL with the ability to help you with your marketing strategy and be the pulse of your digital presence.

Let us brighten up your social media. ☀️💡

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St. Louis, MO

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