2Novas 2Novas is a digital marketing agency for community banks. We help banks anticipate customers' needs, deepen relationships, and improve their marketing ROI.

Advertising/Marketing

Many customers quiet-quit their local bank or credit union when the early warning signs of their displeasure or disengag...
01/05/2023

Many customers quiet-quit their local bank or credit union when the early warning signs of their displeasure or disengagement are ignored.

Read more 👉 https://lttr.ai/5vUq

01/04/2023

ICYMI - To wrap up 2022, and celebrate the first year of the Bank Marketing Show, Chris and Dan re-visit the best bank marketing tidbits from the first 22 episodes. They break it down into four main categories you won’t want to miss: real community engagement, industry leadership, marketing partners, and the power of marketing.

You don't want to miss this! https://bankmarketingshow.com/podcast/ep-23-the-best-gold-nuggets-of-2022/

Businesses and banks across the world know that attrition rate drastically impacts revenue, as every customer who leaves...
01/04/2023

Businesses and banks across the world know that attrition rate drastically impacts revenue, as every customer who leaves was once a lead and a source of long-term revenue.

Read more 👉 https://lttr.ai/5vU6

Unresolved issues are the leading source of both quiet and not-so-quiet bank attrition, and smaller local banks are at t...
12/28/2022

Unresolved issues are the leading source of both quiet and not-so-quiet bank attrition, and smaller local banks are at the greatest risk.

Read more 👉 https://lttr.ai/5vVS

Tips to Get You to Post More on LinkedIn"Last week, I tried to encourage you all to engage more with LinkedIn. Have you ...
12/21/2022

Tips to Get You to Post More on LinkedIn

"Last week, I tried to encourage you all to engage more with LinkedIn. Have you been spending 10 minutes per day perusing it and engaging?

Now that you’re more familiar with the platform, here are a few best practices for getting more from your time on it:

1) Be authentic. Post your thoughts, and musings on the day and the work you do. Even minimal stuff can be interesting! Avoid political posts, as these can alienate followers and prevent referrals from coming in - be “purple”..."

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Most banks can see a 20%-30% reduction in attrition just by addressing customer service concerns in a call or personaliz...
12/21/2022

Most banks can see a 20%-30% reduction in attrition just by addressing customer service concerns in a call or personalized message.

Read more 👉 https://lttr.ai/5vVN

ICYMI - In this episode of The Bank Marketing show, Dan Novalis, Chris Bates, and Eric Cook discuss why bankers should c...
12/20/2022

ICYMI - In this episode of The Bank Marketing show, Dan Novalis, Chris Bates, and Eric Cook discuss why bankers should care about building a personal brand. They also discuss the value of personal relationships as a banker, examples of engaging content you could post, and what The LinkedBanker community is all about.

Here's this week's episode, don't miss it!
https://bankmarketingshow.com/podcast/ep-22-the-power-of-personal-branding-for-career-growth/

Quiet Attrition: Are Clients Ghosting Your Financial Institution?â–¸ https://lttr.ai/6CY2
12/20/2022

Quiet Attrition: Are Clients Ghosting Your Financial Institution?
â–¸ https://lttr.ai/6CY2

For better relationships, bank on customers’ critical moments▸ https://lttr.ai/4BqI
12/13/2022

For better relationships, bank on customers’ critical moments
â–¸ https://lttr.ai/4BqI

12/12/2022

The Bank Marketing Show has a new episode out!

During this episode, Dan Novalis, Chris Bates, and Eric Cook discuss why bankers should care about building a personal brand. Also discussed is the value of building personal relationships as a banker, examples of engaging content, and what the LinkedBanker community is all about.

Don't miss this episode! https://bankmarketingshow.com/

Tips to level up your Google AdsIt’s super easy to start up Google Ads but super hard to make them work well and figure ...
12/07/2022

Tips to level up your Google Ads

It’s super easy to start up Google Ads but super hard to make them work well and figure out your ROI. (This is an intentional strategy from Google by the way - it makes them more money!).

Banks often ask which keywords they should be bidding on - and often bid on a ton of them. But your Google Ads strategy should be bank-first, not Google-first.

Google Ads are all about capturing existing demand - i.e., people actively searching for something...

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When done right, you can leverage critical moments inside and outside the branch environment to improve customer acquisi...
12/06/2022

When done right, you can leverage critical moments inside and outside the branch environment to improve customer acquisition and retention through cross-selling/upselling capabilities.

Read more 👉 https://lttr.ai/4BqE

Address

401 Pine Street
St. Louis, MO
63102

Telephone

+13149662430

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Our History

2Novas began as Home Advertising Inc., co-founded in 1993 by Joe Stephenson. Over the years, Joe built the business from an initial focus on radio advertising, to a full service traditional and digital agency, specializing in Community Banks in Missouri and Illinois.

2Novas continues Joe's legacy with our focus on the overall customer experience.

We work with your business and community to design, launch, and optimize custom, holistic solutions that create a world-class customer experience for each of your customers.

For some, this means a mobile-ready website, custom strategies for growing a Facebook following, and an optimized paid advertising campaign. For others, it may mean a custom-designed welcome sign in a brick and mortar location, a redesigned queue, a customer-centric call script, or even a strategy for a targeted event. We’ll work with your team, budget, and community to find the perfect solution.