Words For Hire

07/31/2025

Uncertainty is opportunity. Having lived through 9/11 and the global pandemic, I have learned that even when everything shuts down, there are needs. We pause activity and routines, but we still have needs. If you are struggling in the latest "uncertain times," look for what is needed and even better, look ahead to what will be required. Your business can continue to thrive if you focus on opportunity instead of dread.

08/08/2022

Such a beautiful day but it is so uncomfortably warm, cannot enjoy it. Summer giveth and summer taketh away.

05/25/2022

My heart is broken and this is my version of comfort food.

08/31/2021

Congratulations to Joshin on their funding! We are so proud to be part of this client team and land this great story.

Having a loved one with specialized care needs is incredibly challenging, but not something that people who have never had to deal with the issue would necessarily quite understand. For anyone who has had to help care for someone with special needs, the lack of options out there to navigate finding....

04/01/2021

We love working with KORE and are thrilled to share the latest interview with their CEO, Romil Bahl. He is an amazing leader and this interview gives a bit of insight into how he thinks.

About 90% of the job of a CEO is communications. We have a responsibility to a lot of stakeholders — employees, customers, partners…

09/02/2020

Can you market during a pandemic? Why yes, you can and Words For Hire CEO, shares how in this article.

Five strategic opportunities for manufacturers

07/06/2020

This year has been a master class in crisis management. None of us would have paid for this particular course, or even chosen to audit it but the university of life had a different view. However, the things that we don't ask for, the things that we would avoid at all costs, often hold the greatest lessons. What have you learned during this crisis? What will. you hold on to when this becomes a memory of that horrible year that seemed to never end?

03/13/2020

Our team has been working hard these past few weeks helping clients to navigate the Covid-19 crisis. These times call for proactive plans and open communication with your teams, and customers. This is a time of crisis and strong leadership is needed. Be sensitive and do not diminish the very real risk to human lives. Do not be the tone deaf company that ignores this is happening. Do not be the company that tries to shove a sales message into the crisis. Be smart and trust your advisors.

01/08/2020

In nearly two decades of doing business I have learned that the best results come when there is cooperative collaboration. Organizations that hire experts but do not want to participate in the process diminish the success you can have.

01/07/2020

At the start of a new year, everyone has a fire in their belly but you have to constantly fuel and stoke the fire to keep it going. I do that by writing my vision, breaking it down into action steps and feeding it with knowledge (reading, podcasts, conferences, mentorship), and support (accountability partners, groups). How do you stay focused and fired up?

09/25/2019

Solo PR Pro is hosting a great webinar with Dan Farkas this Thursday, 9/26 a 1pm ET. While for solos, the information is useful for any business owner, marketer, PR pro, or content creator who wants/needs to use video as part of their efforts. It is free and it will be recorded but you need to register.

Video. It’s hard to go anywhere online and not see some story about its growing impact in PR, marketing, and other strategic communication. How does a solo practitioner get comfortable incorporating video into service offerings, budget the necessary resources, and find a way to measure its success...

09/09/2019

In our latest podcast, Dr. Lori Baker-Schena got real about the ways we can devalue our worth and how to turn it around. This episode validated why she is so successful and in such high demand. While she is the founder of LeadHERship Consortium, her wisdom applies to both genders. Grab your headphones, listen and please share!