Mills Marketing

06/12/2026

We’re proud to celebrate the people, stories and perspectives that make our communities stronger.

06/08/2026

We have a question.

Have you explored our blog page? It’s packed with fresh content and features you’ll enjoy, like our listen-to-article option. If you’re ready to level up your financial know-how, dive in here: https://bit.ly/4ult0n6

Smart & Bold Insights from Mills Marketing houses articles and content from our in-house experts on the topics of strategic marketing planning, all things digital, deposit product development, marketing compliance and more!

06/04/2026

Look at these bright rays of sunshine! ☀️

We’re kicking off summer by celebrating our June Millsiversaries. Help us give a warm anniversary shoutout to Cheri Wiese (44 years), Kristin McCauley (13 years), Derek Baker (8 years), Maggie Dennis (8 years) and Nicole Doser (3 years). That’s a combined 76 years of Smart, Bold service. We appreciate you all!

06/02/2026

🗣️ Marketing ROI has long been one of the most challenging things for FIs to clearly define, measure and communicate.

📰 The good news? Director of Digital Services Crystal Steinbach unpacks it all in her latest blog, exploring modern marketing automation and a 5-step pre-campaign ROI framework to drive positive results: https://na2.hubs.ly/H05N_fQ0

Discover how marketing automation enhances ROI for financial institutions by connecting strategy, ex*****on, and revenue, turning marketing into a growth engine.

06/01/2026

What makes a strong creative? We’re glad you asked!

Three team members shared their thoughts and provided a 4-step process for creating Smart, Bold creative campaigns. See what it takes: https://na2.hubs.ly/H05N_l30

Discover four essential steps to create impactful creative campaigns that resonate with your audience and drive results. Build campaigns that succeed.

05/29/2026

🤷‍♀️ “Gen Z isn’t hard to reach. We’re just hard to impress.”

💡 ICYMI: Account Coordinator Nicole Doser (a real-life Gen Z’er) shares 5 ways to capture Gen Z’s attention in an industry that wasn’t exactly built for them! Learn from an “insider” on how to connect with and effectively market to Gen Z: https://na2.hubs.ly/H05QpT70

Discover how to effectively engage Gen Z in banking with humor, authenticity, and mobile-first experiences. Adapt your marketing strategy for success.

05/28/2026

✉️ In our latest Insights, we explained why financial institutions are being targeted (primarily by California law firms) for lawsuits, alleging violations of California privacy rules. Get the full scoop, including 4 things your FI should do right now: https://na2.hubs.ly/H05NDw60

🙋‍♂️ How can we help? Contact us: https://na2.hubs.ly/H05NDG30

Learn how financial institutions can avoid CCPA lawsuits related to cookie and tracking settings by ensuring compliance and transparency in their privacy practices.

05/25/2026

Honoring the fallen. Remembering their sacrifice. Grateful today and every day.

05/23/2026

Creative Director Kim Schuver said it best: “Brooke, our lead video and motion visionary, presenter and digital design guru. You bring talent, energy and creativity to every project … and you’re just an all-around amazing and grounded person to have on the team.”

🎉 Congratulations to Assistant Art Director Brooke Lange on celebrating 10 years at Mills. Cheers, Brooke!

05/21/2026

🗣️ What are industry leaders saying about the power of AI in banking? Derek Baker, EVP of Growth and Innovation, will be among the panelists discussing practical ways financial institutions are putting AI to work at the Iowa Society of CPAs Financial Institutions Conference on May 28.

Explore our Events page for complete details:

A calendar of events in the banking and marketing industries. It includes information on Mills’ speaking engagements, industry seminars, and conferences.