05/29/2026
We just helped a plumbing contractor discover they were spending $800/month on Facebook ads that generated zero phone calls. Meanwhile, their $300 Google Ads budget was bringing in 15 qualified leads monthly. This is why we always start with a digital marketing evaluation - a structured assessment that tracks every lead back to its source. For contractors, this means following the trail: which ads generated calls, which keywords led to form fills, and most importantly, which campaigns actually resulted in booked jobs. The goal isn't just traffic or clicks - it's knowing exactly where every marketing dollar goes and whether it's generating real business. Have you ever tracked which of your marketing efforts actually bring in paying customers?
