Lacey & Associates PR

07/02/2024

"What's the biggest challenge you face in your business right now? Comment below!"

03/17/2024

🚀 **Calling All Entrepreneurs and Business Owners!** 🚀

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12/21/2021

NBA superstar heads 'Own Your Ridges' campaign; Lay's Vodka sells out upon debut By Jon Springer. Published on December 20, 2021. LeBron James, whose journey from a hardscrabble childhood in Akron, Ohio to NBA superstardom has earned him a parallel career as a high-scoring marketer, sees his story i...

09/13/2021

https://www.laceypr.com/post/communication-is-essential-to-navigate-changes-in-the-post-pandemic-workplace

by Ayme Zemke, APR With approximately half of the U.S. population now fully vaccinated against COVID-19, businesses continue to prepare to return to the office. While the delta variant is putting some of the plans on hold for the moment, it’s critical for leaders to manage workplace changes, wheth...

07/09/2021

MyMcDonald’s is rolling out nationally as many chains work to cement their loyalty with diners By Jessica Wohl. Published on July 08, 2021. McDonald’s is officially introducing its MyMcDonald’s rewards program with lots of free fries as it tries to deepen its relationship with millions of cust...

06/30/2021

by Patrick Bartosch, June 28, 2021 In the early summer of 2020, I decided to resign from my position as head of communications at a medical-research institute in San Diego. It was a well-paid, full-time position with great benefits. I loved the organization and admired the team of professionals with...

06/24/2021

Hotel chain is also testing new channels such as TikTok By Adrianne Pasquarelli. Published on June 23, 2021. After a nightmare year many travel brands would like to forget, the category is back on an upswing with ad spending. Marriott debuted “The Power of Travel,” its biggest global campaign ev...

06/11/2021

Linda Thomas Brooks | June 4, 2021 It has been more than a year since the World Health Organization officially declared COVID-19 a pandemic, and remote work became the norm for millions of people. With the arrival and continued successful dissemination of vaccines, and the subsequent hope among many...

06/04/2021

Industry insiders break down what the data has to say about messaging the changes about mask guidance in public spaces. By Tina McCorkindale & Mark Weiner, June 2, 2021 Mark: Well, Tina, now that most of the United States is free to go unmasked, what are the implications for public relations? Tina:....

05/30/2021

TikTok and Instagram lean into shoppable content By Garett Sloane, May 2021 Brands are not just looking to trend with TikTok or Instagram hashtags anymore—they’re looking for actual sales, and the most plugged-in marketers are finding success thanks to the growing ease with which commerce is con...

05/29/2021

By Arjun Desai. Published on May 28, 2021. There’s something special about video. Great video ads are agents of delight; they command the audience's attention with sight, sound and motion. So, what does a great video ad actually look like? Is it short? Long? Does it have captions? To answer these ...

05/27/2021

Shopping section has a new tab that opens to a catalog of viral products that just launched By Garett Sloane. Published on May 26, 2021. Instagram has a new shopping feature, “Drops,” which is a tab that opens a feed of potentially trendy products for sale on the app. On Wednesday, Instagram, wh...