Magnus Creative

Magnus Creative Media to make your product the clear choice for your audience. Engage your audience, explain your pr

We hate to be the bad guys, but if your brand doesn’t have a “reason to exist” that connects with your audience, it’s ti...
05/04/2023

We hate to be the bad guys, but if your brand doesn’t have a “reason to exist” that connects with your audience, it’s time to address that. Is there a purpose-driven “Force” behind what you do?

As a starting point, consider how your product or service impacts your customers, even if in small ways. Whether it’s helping them conquer the Dark Side of their daily tasks, or transporting them to a galaxy far, far away from their troubles, your brand purpose can be all about improving their lives. Are you changing the world for your customers?

May the purpose be with you!

Lights, Camera, Index of Refraction
06/29/2022

Lights, Camera, Index of Refraction

06/08/2022

"Key Signature"

A take on 's "match cut."

Something's wrong with this picture...
06/01/2022

Something's wrong with this picture...

Maybe memorable is the new brilliant.
05/25/2022

Maybe memorable is the new brilliant.

Don't forget to be human.
05/18/2022

Don't forget to be human.

Can you succeed if your customers don't?
05/11/2022

Can you succeed if your customers don't?

“Judge me by my size, do you?” —Yoda Even when up against giants, small teams can be a powerful force. What makes you di...
05/04/2022

“Judge me by my size, do you?” —Yoda

Even when up against giants, small teams can be a powerful force.

What makes you different from the giants?

Makes my stomach *churn*
04/27/2022

Makes my stomach *churn*

04/13/2022

You're not the hero in your customer's story. They are.
Establishing your brand as the mentor (not the hero) in the story allows you to show compassion and provide insight.

04/06/2022

Every potential customer is the main character in their own journey. When introducing prospects to your solution, it's not necessary to spell out your complete envisioned story arc for them. It's up to the customer to choose their path forward.

What do you think of AI writing tools? We think they make many writers' jobs easier, but we have no plans to fire human ...
03/30/2022

What do you think of AI writing tools? We think they make many writers' jobs easier, but we have no plans to fire human copywriters.

One of CopyAI’s tools, “Explain like I’m 5,” attempts to simplify your writing. To test the limits, we input the principle of relativity as defined by Einstein in 1905. Most of the responses were way off, but there were some gems.

Our absolute favorite: “Are you moving or is the world moving? It doesn't matter.”

To their credit:

1) the input was very difficult, even for humans

2) the tool is mainly intended for a sales context

3) it still generated some relevant results

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Tampa, FL
33601–33626, 33629–33631, 33633–33635, 33637, 33646, 33647, 33650, 33655,

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