The Valerin Group, Inc.

The Valerin Group, Inc. Create. Communicate. Connect.

We had a great time at the 11th Annual 7 Rivers Water Festival representing the Polk Regional Water Cooperative (PRWC). ...
05/06/2026

We had a great time at the 11th Annual 7 Rivers Water Festival representing the Polk Regional Water Cooperative (PRWC). This free, family-friendly event focused on water conservation and featured an exciting cardboard boat race, an incredible performance by the Cypress Gardens Water Ski Team, and a variety of local vendors. It was a wonderful opportunity to connect with the community and share the importance of protecting our water resources!

Valerie Ciudad-Real, Shannon Estep, and Erin Browning represented The Valerin Group at the annual Florida Water Resource...
05/04/2026

Valerie Ciudad-Real, Shannon Estep, and Erin Browning represented The Valerin Group at the annual Florida Water Resources Conference (FWRC) in Daytona Beach. The conference provided an educational and technical, multi-day conference servicing individuals in the water and wastewater industry. We’re looking forward to connecting with partners, gaining valuable insights, and continuing to support innovative water resource solutions across Florida.

We are excited to announce Shannon Estep’s promotion as Valerin’s West Florida Regional Manager. In her new role, Shanno...
04/30/2026

We are excited to announce Shannon Estep’s promotion as Valerin’s West Florida Regional Manager. In her new role, Shannon will continue to drive strategic growth, strengthen client partnerships, and lead impactful outreach efforts across West Florida. Her leadership, vision, and commitment to excellence make her an invaluable part of the Valerin team. Congratulations, Shannon, on this exciting next chapter—we look forward to all that’s ahead!

We’re pleased to welcome Erin Browning back to The Valerin Group as North Florida Regional Manager.Erin brings more than...
03/23/2026

We’re pleased to welcome Erin Browning back to The Valerin Group as North Florida Regional Manager.

Erin brings more than 30 years of senior strategic marketing and communications leadership, with deep experience supporting complex infrastructure, transportation, information technology, and sustainability initiatives nationwide. She is known for translating highly technical programs into clear, compelling narratives that advance organizational priorities, strengthen public trust, and deliver measurable results.

Throughout her career, Erin has led integrated communications strategies and executive messaging for programs exceeding $20B, supporting hundreds of public-sector initiatives across 35 states. Her experience includes advising executive and elected leadership, serving as a national spokesperson, managing enterprise-level communications across digital and traditional channels, and leading cross-functional teams on high-profile, public-facing programs.

Erin holds an MS in Business Management from the University of South Florida, a BS in Public Relations with an Engineering specialization from the University of Florida, and a Certificate in IT Management.

We’re excited to have Erin return to the Valerin team and look forward to the expertise and leadership she brings to our clients and communities.

03/02/2026

The Valerin Group coordinated and facilitated a hybrid Public Meeting hosted by the Florida Department of Transportation, District One regarding the proposed intersection improvements along U.S. 41 from south of Dock Street to Piney Point Road in Manatee County. Participants were able to view a looping presentation and project displays, speak with project team members, and submit comments or questions. To learn more about the project and view the meeting materials and presentation, visit swflroads.com/project/457242-1.

Please join us in welcoming Marco Villarreal to the team! 🎉 An award-winning communications professional, Marco brings 1...
02/24/2026

Please join us in welcoming Marco Villarreal to the team! 🎉 An award-winning communications professional, Marco brings 15 years of journalism experience covering major hurricanes, wildfires, political events, and some of the nation’s biggest sporting moments. He’s interviewed leaders from presidential candidates to astronauts—but his passion has always been telling the stories of everyday people making a difference. With additional leadership roles at the Hillsborough County Sheriff’s Office and Hillsborough County Tax Collector, Marco has strengthened public-safety communications, led digital messaging efforts, and created impactful content that connects communities with essential information. We’re excited to have his storytelling expertise and community-focused approach on board—welcome, Marco!

Please join us in congratulating Christina Louv on her promotion to West Florida Community Outreach Supervisor! Christin...
01/30/2026

Please join us in congratulating Christina Louv on her promotion to West Florida Community Outreach Supervisor! Christina’s leadership, dedication to community engagement, and commitment to building meaningful connections have made a lasting impact across our West Florida projects. This promotion reflects her hard work and the trust she’s earned from both our team and the communities we serve. Congratulations, Christina! 👏

Today we celebrate National Florida Day! We’re proud to work, grow, and serve in the Sunshine State. 🍊
01/25/2026

Today we celebrate National Florida Day! We’re proud to work, grow, and serve in the Sunshine State. 🍊

In observance of Martin Luther King Jr. Day, we honor a legacy rooted in leadership, service, and the pursuit of equalit...
01/19/2026

In observance of Martin Luther King Jr. Day, we honor a legacy rooted in leadership, service, and the pursuit of equality for all.

We are thrilled to announce Valerin’s newest Senior Communications Specialist, Vianed Aldebol. Vianed is a bilingual com...
01/19/2026

We are thrilled to announce Valerin’s newest Senior Communications Specialist, Vianed Aldebol. Vianed is a bilingual communications and public relations professional with a proven track record in community engagement and strategic outreach as well as government affairs. From coordinating impactful events to managing media relations and digital communications, she brings a thoughtful, organized approach to every project. Welcome to the team, Vianed!

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3810 Northdale Boulevard , Suite #280
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33624

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