sWp & Company

05/05/2023

"When you focus more on what you can learn from the game rather than on what you can add to the game, that is when you begin to grow and can start to change the game." -Sharonne Whittaker-Phan

People who focus on what they can learn from those surrounding them will always excel above those who are solely focused on themselves and what they can contribute to the equation. When you are an observer, a listener, and a collaborator, you gain the knowledge needed to better yourself. You gain the insight needed to better the relationship, hear issues, and solve problems. Overall, you become a better person. And this translates into business by:

⭐Applying these practices as you carry yourself into business and shape yourself into a better business partner and leader.

⭐You are better able to pick up on cues from those around you and seek a more targeted solution. If you constantly focus on what you can add to the business deal or on landing a payout from the client, then you stand to miss subtleties that can make all the difference in your client's world or the needs of the business deal. But if you focus on what your client's needs are from the very beginning until the absolute end, you can be a hero to change their zero and score where others have missed.

⭐This is a genuine practice that takes time, effort, and true intention. Focus on the issues they bring up AND the ones they don't. In order to gain that insight, you have to be in tune with their needs, not yours. Then and only then will your needs be fulfilled as a provider because you will have just solved their problems and changed the game. Not only will they pay you for your services, they will most likely return to you for additional services and maybe even refer you to others in their business circles.

Go out and change the game. And create, create a whole lotta game-changing material!

-Sharonne

01/17/2023

After love, words - spoken and written, are the most powerful weapon that we have. Choose your words, empower them, stand behind them, voice them, write them, and have faith in them.
Hashtags to take action

01/10/2023

Did this statement resonate with you? Are you holding your phone and rolling your eyes at the thought of this overly optimistic post?

Comment below and let me know!

Good Day, Tuesday!
Today is going to be a good day!

With an exclamation point at the end of each sentence, I know that this post is unnerving to some.

But that's okay! (Yes, another exclamation point for your liking.)

The post generated a reaction out of you. The fact of whether you like the post or not is not what I, as the writer, am interested in. I want to provoke. This post will either attract attention or turn viewers away. It will provoke thought and discussion and hopefully instigate action. Or, as many are scrolling through their feeds, it will cause them to think, "the heck with Tuesday and Sharonne," and they will move on. That is what I am interested in.

The message is positive. It is simple.

Words, like actions, have the power to either attract or repel.
In today's world of social media, words, in all their forms of messaging, are the mightiest of all.

Sometimes the simplest of messages can provoke an overwhelming amount of action.

Provoke thought and action. Implement this into your life and your business model. If you want people to be attracted to you on any level, provoke the norm. Raise questions and take action. Your future clients are watching and listening to you. People are attracted to thoughts that lead to results. Make things simple, take action, get out there, and provoke.

Make it a Good Day Tuesday!

-Sharonne

Hashtags to provoke you

09/27/2022

My girls! I am a lover and believer of words. But there are no words in this universe that can encapsulate the depth of love that I feel for these girls! My daughters ❤️! My heart aches with joy from being their mother🙏🏽❤️🙏🏽

My belated National Daughters Day post, but I had to🤦🏾🤷🏾!

09/06/2022

Ideas & plans are great, but not without action!

If you made plans with someone to go to the beach, but then you sat on your couch conversing about how great the beach is, yet you never actually went...that would suck!

I think that we can all agree that it would really be a bummer.

Why would you make plans and not see them through?

Actually, we can apply this to all areas of our lives. Your personal relationships, your business, and your brand!

Why would you make plans and then not see them through *barring emergencies, accidents, or a change in the original plan - to do something else*? Most people do not run their personal lives like this. So why make plans to build your brand, start your business, and refine your image, but never do it?

Do you like to sit on the couch and think about what you could do instead of actually doing it?

Don't do this in life!

Don't do this in your business!

Don't do this with your brand!

Don't sit on the couch waiting, continuously making plans, and never acting on them.

The only thing worse than making plans and not acting on them is watching others take the actions you wanted to. Especially when it comes to something you have an idea or plan to do!

If you have a plan, just do it!

And, if you don't have a plan, take a leap of faith!

Take action!

Even if that means taking things slow. Moving little by little is better than not moving at all.

Eventually, you will get there, on your own time, at your own pace, and in your own way.

And it will be marvelous, like the beach!

Now, stop thinking and start doing!

Get out and create!

-Sharonne

Ps. If you don't like the beach, replace that activity with fishing, skiing, golfing, or hanging out by the pool! Whatever it is that you like to do! Use your imagination to let the point of my pep letter reach you and not take away from it!


Hashtags to Drive You Bananas!

08/22/2022

Mondays can be treacherous, but they can also be marvelous! Make today what you want it to be. Paint your canvas as you wish to see. If someone walks by and throws paint on it, take it upon yourself to shake things up, get creative, and make it a masterpiece! Paint over it, paint around it, paint through it, and incorporate it. Allow the treacherous moments to inspire you.

Remember, you're the artist, it's your canvas, and today is your day!

Also, maybe a cup of mid-day coffee will help!

Hello Monday, today is gonna be a good day!

08/15/2022

Just turn it all off, take a break, go outside, enjoy life, and smile!

Creativity is birthed from inspiration, NOT from exhaustion!

08/13/2022

As a client, it is often difficult to trust the service provider that you are hiring. Especially, when it comes to your brand, brand image, your products, or your business. But, you must.

In order to grow your business and move in the direction that you are wanting to you cannot always say "I will do it myself." If that was the case, why are you even considering hiring out the tasks in question to a provider? I mean, think about it, if it were as simple as completing the task yourself, wouldn't you just do it!

But, we both know that it is not. Whether your reasons are for saving time, because you don't possess the creative direction for a project or because you're not savvy with marketing strategy, it really does not matter what you're reasons are! You're not the one preforming the task.

So you need to trust the person who you hired to do the task.

More importantly, you need to trust the process that they have relayed to you.

Because, no matter the reason (s) you hired this person, you did hire them for a reason. So, you need to allow them to execute the process.

As a Provider, you need to bring it! Not just your game face, but the actual game itself! When a client hires you for a service, it's touchdown time!

As a provider, you need to instill trust in the relationship between your Client and you. You have to implement the factor of trust into the process in order for your Client to have conviction in the process that you have presented to them.

How do you do that?

Communication.

And

Just do the darn task!

Do the task, and do it to the best of your capabilities -AND- at the level of performance that was promised to the Client.

This gets paired with communication.

I am a firm believer in over communication. It is better to over communicate than to under communicate. Or worse, not communicate at all.

When I say over communicate, I do not mean to make a 10 min phone call and hour long conference call or elongate an email that could be summed up in a paragraph.

Business owners, creatives, artists, all of us are short on time! Time is a commodity you cannot produce more of. That's why your clients are hiring you. Regardless, of the reason that they give you. It all goes back to time. Time is the root reason for you, as the provider, taking on their needs and tasks. So, value their time as you value your own.

Give details and expand on the explanation of deliverables when necessary. If you feel that something is amiss, then definitely over communicate.

Otherwise, just do the darn task. That is the only way to gain your Client's trust...

And to get hired again! (Again and again!)

Go out and create!

07/25/2022

Through being authentic and original with your brand, content marketing is one of the most powerful tools for business owners and creatives!

Yes, it is true that we are all pretty much rehashing similar ideas. There are very few things in this world that are 100% original. But, it can be 99% original. The difference is in your delivery!

Inspiration is a good thing. It is okay to be inspired by others and their creations but make your message truly yours by just being you. When you get creative and implement your authenticity into your brand, that is what makes you stand out amongst the crowd!

Go out and create!

07/25/2022

"Your mind needs rest. Your body needs to be rested. And your soul needs a day of rest!"

It's getting late in the evening. So, if you haven't taken time out of the weekend for your mind, body, and soul, now is the time!

Your mind needs a mental break from all of the congestion that it soaks in throughout the week.

Your body needs to be rested so that it does not become overworked and overtired.

-And-

Your soul needs a day of rest to reflect, give gratitude, receive grace, and soak up joy, to prepare for the weekly battle - whether it's good or bad!

It's not too late! Take some time for yourself to reflect and to rest!

07/21/2022

"If all you have are plans but no actions, how will you yield results?"

You can make all the brand building and marketing plans you want, but if you do not take action, how will you yield results?

Do you want to see an increase in sales?

Do you need to build up your brand identity or need help with brand strategy?

Do you want to reach a larger audience?

If you have plans, you also need to take action!
Get up, get out, and start creating today!

Ps. In case you did not realize that this was a marketing pitch just for you, it is! sWp and Company can help you with all your plans, goals, and more!

Contact us today! Don't continue to just plan about that either - just do it!

Also, Follow Us on Instagram 😁:

07/12/2022

It's Monday!

Many may feel like they're ready to hit the grind for the week.

Others, not so much!

Either way, you should always find ways to stay inspired! Especially, when you're feeling unmotivated. Those moments are when you should be seeking inspiration the most. Look for ways to feed both your mind and your soul, so that it stays nourished with knowledge and broadening ideas.

The only way to stay creative is to seek out inspiration! Don't want your bottom line affected. If you want to make a difference, if you want to have an impact, then you need to stay inspired!

The only way to stay creative is to seek out inspiration! Don't want your business bottom line affected? Then you need get motivated.