Marshall Advertising

09/03/2026

Retail media is growing fast, but that doesn’t mean CPG brands need to be everywhere.

A good strategy starts with the product, the audience, the retailer, and what you’re trying to accomplish. From there, it’s about figuring out where retail media fits and how it can work with the rest of the media plan.

In our latest blog, we break down what CPG brands should consider when building a retail media strategy, from choosing the right networks to measuring what actually drives sales.

Retail media puts CPG brands closer to the purchase. See how Marshall Advertising decides which networks, budgets and metrics belong in a media plan.

09/01/2026

We partnered with WBBH-TV Gulf Coast News in Fort Myers to launch an audio-optional venue streaming campaign through Atmosphere TV!

We’re engaging local viewers in sound-off environments—such as sports bars, gyms, and waiting rooms across Southwest Florida by placing their :30 spot alongside fast-paced viral clips, extreme sports, and ambient visuals,

To maximize local utility, the station took the creative a step further by integrating a LIVE Doppler Weather Radar feed! The spot delivers real-time thunderstorm tracking and lightning counts across Southwest Florida, anchored by their 18-year "WeatheRate Certified Most Accurate" accreditation badge.

High-impact OOH placement meets real-time weather tracking. ⛈️📡

08/20/2026

Happy National Radio Day! 📻

There’s a reason radio continues to be part of so many media plans.

A big thank you to all of our radio partners for being such a great part of what we do!

08/13/2026

Happy from Marshall Advertising! 🌴 Our clients and media plans may span markets across the country, but Tampa will always be home. Proud to have our roots in the best city in the Bay! 💙☀️

08/13/2026

Happy 813 Day!

Since we’re based in South Tampa, we thought what a better day to share our take on what local knowledge means when it comes to what we do best, media buying.

Tampa is a unique market, and knowing the area — from the neighborhoods to the media landscape — can make a big difference in how you plan and buy.

We broke it down in our latest blog:

Advertising during a hurricane? Don't go dark or run on autopilot. Build a crisis media strategy that protects your ad spend and market momentum.

08/10/2026

Back-to-school is here, and our client, Suncoast Credit Union, kicked things off with a great event for local teachers at Pin Chasers!

We were excited to help make it happen by securing and negotiating the Magic 94-9 sponsorship for the event, supporting teachers and the Hillsborough Education Foundation.

Good people, lots of fun, and a great way to kick off back-to-school season.

08/09/2026

Turns out, our team does more than just buy media — we love a good book, too. 📖

Check out some of our favorite reads for National Book Lovers Day!

07/30/2026

The Children's Dream Fund is an organization that’s incredibly close to our hearts. 💛

Congratulations on this amazing partnership with MrBeast and Beast Philanthropy. We couldn’t be happier to see so many dreams come true.

07/28/2026

Congratulations to the ABC7 Los Angeles team on taking home four Emmy Awards! What an incredible accomplishment.

We love working with your team and couldn't be happier to see your hard work and dedication recognized. Congratulations to everyone involved!

It was a very exciting weekend for the ABC7 Eyewitness News family as the team took home 4 Emmys at the 78th Los Angeles Area Emmy Awards.

In addition to awards for our SoCal wildfire coverage, live parade coverage and more -- Anchor David Ono received the most prestigious honor of the night: the Governor's Award.

Read more: https://abc7.com/19581903/