GennComm

GennComm Communications | Strategy | Connections. An LA-based agency specializing in Public Relations, Social Media, Marketing, and Business Development.

GennComm is a full-service agency that specializes in Communications, Strategy and Connections. We provide big agency experience and results, with a boutique agency approach. We set ideas in motion to meaningfully connect our clients with media and influencers, and engage with consumers everywhere. From classic brands and consumer products, to the hottest start-ups and most important causes, we have a creative, fresh approach with proven strategies that generate substantial results.

We're working on a new Podcast - Play with Purpose - coming this Fall! Conversations with our CEO Genna Goldberg Rosenbe...
04/06/2026

We're working on a new Podcast - Play with Purpose - coming this Fall! Conversations with our CEO Genna Goldberg Rosenberg and incredible Changemakers at the intersection of business, play and social impact. Be inspired. Steal the playbook. Change the world. GennComm

We're still thrilled from   about our news with  Aarons and can't wait for everyone to see what they will be introducing...
02/20/2026

We're still thrilled from about our news with Aarons and can't wait for everyone to see what they will be introducing through our collaboration! Read more about it in the The Toy Book here - https://toybook.com/crazy-aarons-genncomm-licensing-agreement/
Congrats Muderick and Team on winning the "Powerfully Playful " Toy Fair Reimagined Booth Award at the show! with Jeremy Medwed, Allyson Serino Frome, Genna Goldberg Rosenberg

Important, good news for the   and thousands of businesses in every industry and all Americans impacted by the President...
02/20/2026

Important, good news for the and thousands of businesses in every industry and all Americans impacted by the Presidents' deeply damaging and disastrous Tariffs strategy. The sweeping and ever-changing tariffs affected so many throughout the food chain, from large and small companies forced to pay millions to collect their goods, to trusted global manufacturing partners, consumers and retailers who bore the brunt of higher prices, and companies like GennComm, who had significant lost profits as our partners understandably scrambled to stay afloat during the severe tumult and day-to-day uncertainty. Let's hope things can start to normalize in our disrupted, whack-amole economy. Thank you The Toy Association for your tireless advocacy (Kathrin Belliveau and Greg Ahearn), and Rick Woldenberg from Learning Resources for your courage and tenacity in going up against the administration on behalf of all of us! https://apnews.com/article/supreme-court-tariffs-trump-0485fcda30a7310501123e4931dba3f9 with Genna Goldberg Rosenberg

Just in time for NY Toy Fair - some exciting news for GennComm and our new licensees at  Aarons! Read more about it!
02/11/2026

Just in time for NY Toy Fair - some exciting news for GennComm and our new licensees at Aarons! Read more about it!

Crazy Aaron’s partners with GennComm to license innovative squishy tactile toy compounds for putty and slime products.

The Hip Hop Museum has been named to Smithsonian Magazine’s list of the Top 10 Most Anticipated Museums Opening Around t...
01/30/2026

The Hip Hop Museum has been named to Smithsonian Magazine’s list of the Top 10 Most Anticipated Museums Opening Around the World in 2026. This state-of-the-art museum will celebrate hip hop’s global influence and cultural impact, offering an unforgettable, immersive experience. Exhibits honoring hip hop and its legends will showcase iconic artifacts, dynamic educational programming, and more. Contact us to explore naming rights, merchandise opportunities, and ways to be part of this groundbreaking destination.

It's been an honor to co-produce this Entertainment X-Tracks: The Future of Toy Licensing event happening today in El Se...
09/10/2025

It's been an honor to co-produce this Entertainment X-Tracks: The Future of Toy Licensing event happening today in El Segundo, California coinciding with LA Fall Toy Previews, aka LA ! Our CEO will also lead a panel with the CEO of Tetris Maya Rogers, and head of brands at Spin Master Global talking about 40 years of Tetris, 50 years of Rubik's and what's working in to connect with today's consumers. Maya is also being honored at this week's WiT Wonder Women Awards! with Sid Kaufman and Steven Ekstract. The Toy Association, Women in Toys, Licensing & Entertainment

GennComm is thrilled to co-produce this incredible conference, Entertainment XTracks: The Future of Toy Licensing Execut...
08/21/2025

GennComm is thrilled to co-produce this incredible conference, Entertainment XTracks: The Future of Toy Licensing Executive Conference on September 10, 2025 from 2-5 at the new The Toy Association Toy Building! We have curated high-level thought-leaders including senior leadership from Hasbro, Spin Master Global, Care Bears, Tetris, Zigazoo, The Loyal Subjects The Toy Book, and more!
Thanks License Global for sharing the news!

Toy industry executives from Hasbro, Tetris and Toy Association to discuss licensing trends, Gen Alpha marketing and AI challenges at LA Fall Previews event.

One year ago we celebrated   month at the world's first   Conference, where countless lives were changed forever.  For  ...
04/23/2025

One year ago we celebrated month at the world's first Conference, where countless lives were changed forever. For Reese and Berman, they not only met and ultimately became a couple, just one year later they're co-hosting a major variety show, Neurodiversity of Kindness! Please join GennComm at this wonderful (Free) event this Sunday, April 27th at del Mar Children and Family Services. Marlene Sharp

Have you heard the news?! Cra-Z-Art and GennComm are partnering on new licensed squishy plush lines, and you can read al...
02/28/2025

Have you heard the news?! Cra-Z-Art and GennComm are partnering on new licensed squishy plush lines, and you can read all about it here! https://toyworldmag.co.uk/cra-z-art-signs-global-licensing-agreement-with-genncomm-imagennation/
Thanks Baluch and World Magazine for sharing our exciting news!

Cra-Z-Art has licensed GennComm's portfolio of memory foam in plush patents for a new plush division, which comes as the plush toy market surges. Cra-Z-Art has signed a comprehensive global licensing agreement with GennComm ImaGennation, the product development and licensing division of GennCom

Happy Holidays to our incredible village of clients, friends, licensing partners and more!  Wishing you all peace, happi...
12/19/2024

Happy Holidays to our incredible village of clients, friends, licensing partners and more! Wishing you all peace, happiness and love over the Holiday Season and into the New Year!
xxo, from Team GennComm, LLC, Genna, Danny Rosenberg , Allyson (Serino) Frome, Jeremy Medwed, and our extended GennComm family!

Calling All Gamers with Disabilities! Our friends Easterseals are hosting a virtual Fortnite tournament featuring teams ...
11/22/2024

Calling All Gamers with Disabilities! Our friends Easterseals are hosting a virtual Fortnite tournament featuring teams of Gamers with all kinds of Disabilities on Thursday, December 12th, starting at 6 pm ET and it’s going to be awesome! They are making sure Gamers and viewers know about it and can get in on the action! Please help share the flyer below with your network, potential participants and viewers. They are still actively recruiting disabled gamers to participate, so if anyone you know would like to sign up, they can request more information at https://lnkd.in/gQ6CVeFT.
Here is also a great highlight reel from their first Fortnite tournament: https://lnkd.in/gqTBsEA8
Thanks Robyn Elefane for sharing this awesome event!

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22287 Mulholland Highway, #601, Calabasas, CA 91302
Tarzana, CA
91302

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